Research and white papers

Unlock actionable insights with our exclusive white papers, crafted with industry-leading partners and powered by granular data and global trends.

Featured white papers

Leveraging Traditional and Digital Media Channels For Brand Campaigns

October 03, 2024
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DAC Whitepaper- Searching for relevance

Discover how to Navigate the Evolving SEO, SEM, and Shopping Landscape

October 01, 2024
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Navigating AI disruption: A CMO’s strategic blueprint

May 08, 2024
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Marketers Are Caught Up In Generative AI’s Hype

December 04, 2023
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Conceptual Cartesian Mapping: Leveraging Large Language Models for Text Content Optimization and Idea Exploration

November 27, 2023
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Predictions 2024

November 15, 2023
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How to make brands safer and stronger in an AI World

September 11, 2023
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Breaking down the myths of marketing mix modeling

June 06, 2023
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Why Local Presence Management is critical to brand health

April 03, 2023
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