EVENTS

Digital Marketing for Financial Services Summit, New York

DMFS is designed for financial services leaders overseeing digital marketing strategy, operations, and technology.

Thursday, November 6 & Friday, November 7, 2025

Location

New York Hilton Midtown New York City, NY

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Location

New York Hilton Midtown New York City, NY

Event details

Join us at the 12th Annual Digital Marketing for Financial Services (DMFS) NY Summit in fall 2025! DMFS brings together senior marketing leaders from top North American financial brands.

What is the purpose?

  • Future-proof your strategy with C-suite-tested frameworks for AI, data, and martech and more.
  • Accelerate measurable growth and translate spend into immediate ROI wins for your own organization.
  • Sharpen your competitive edge with next-gen toolkits on AI agents, advanced attribution models, influencer-first content, and more.

DMFS features speakers from leading organizations, including DAC, Northwestern Mutual, RBC Global Asset Management, Pacific Premier Bank, Thrivent, and more!

What is DAC’s role?

DAC’s VP of Strategy, Nasser Sahlool, will take the stage at DMFS New York on November 7 at 10:30 AM. Nasser leads a global team of award-winning strategists and researchers whose job is to design and implement high-performing international programs that connect and drive brand and revenue. Nasser is a frequent speaker, having presented at such digital forums as Cannes Lions, Ad Age Brand Summit, and Google Engage.

Nasser will present on “Harnessing Unified Data, Platforms, and GenAI for Growth.” This presentation will help you to break down silos and unlock faster, smarter marketing with an integrated, AI-ready ecosystem. Develop a blueprint to:

  • Unify customer data and martech platforms into one compliant, insight-rich foundation.
  • Deploy GenAI for automated content creation, dynamic segmentation, and real-time campaign optimization.
  • Align teams and tools through governance strategies that accelerate speed-to-market and maximize ROI across every channel.

Key takeaways

  • Gain actionable insights on how to stand out and grow in a crowded market
  • Build relationships with the most engaged and influential thought leaders in the industry
  • Discover potential partners that will help take your business to the next level

Get to know the experts

Nasser Sahlool

Speaker

Nasser Sahlool

Senior Vice President, Client Strategy

Ken Seligman

DAC Expert

Ken Seligman

Vice President, Business Development

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