Following the success of the C-Suite Marketing Summit in Toronto and Montreal, DAC and creative production studio m&h, in partnership with the Association of Canadian Advertisers (ACA), are bringing this executive forum to Vancouver.
Hosted at The Vancouver Club, this half-day gathering will convene senior marketing and business leaders from across British Columbia for forward-thinking discussions on the evolving role of marketing within the C-suite.
As organisations navigate shifting consumer expectations, accelerating technological change, and increasing performance accountability, marketing’s alignment with corporate strategy has never been more critical. When marketing operates in sync with business objectives, the impact can be transformative.
The Vancouver summit will explore this dynamic through two expert-led panel discussions designed to foster meaningful dialogue, strategic collaboration, and practical insights.
C-Suite Panel
Moderated by Daisy Xiong, Business in Vancouver
- David Lui, Kit & Ace
- Christina Xu, QE Home
CMO Panel
Moderated by Andrea Hunt, President and CEO, ACA
- Manoj Jasra, Emids
- Vassilis Douros, Telus
- Braden Hoeppner, FYihealth Group
- Michele Guimond, MEC
Discussions will focus on:
- Aligning marketing strategy with enterprise-level priorities
- Strengthening collaboration between CEOs and CMOs
- Leveraging technology, innovation, and data to unlock growth
- Building leadership capabilities for long-term business impact
Attendance is limited and reserved for senior marketing leaders, creating a highly curated environment for strategic exchange and peer connection.
As Mario Lemieux, Partner and SVP Business Development at DAC, notes: “Vancouver’s summit represents a chance for industry leaders to step beyond daily operations and engage in forward-thinking discussions. We’re committed to facilitating these connections and advancing the conversations that shape how marketing creates value for organizations.”
Jean-Philippe Samson, Vice-President, Client Engagement and Growth at m&h, adds: “In an era of shifting consumer expectations and evolving market dynamics, bringing senior leaders together to exchange perspectives and strategies has become essential.”
Andrea Hunt, President and CEO of ACA, reinforces the importance of the initiative: “This event represents an important opportunity for leaders to engage in meaningful dialogue about the future of marketing in Canada.”
Learn more and request ticket information
