Departures, Destinations and Disruptors
How digital continues to make waves in travel and hospitality—and how to stay on course
How do travel and hospitality brands rise to new digital challenges?
Travel and hospitality has been turned upside-down by the digital revolution—just like any industry. But this isn’t just any industry: this is a unique market with unique characteristics.
Did you know, for instance, that travelers researching a trip spend an average of 53 days visiting 28 different websites over a period of 76 online sessions? (Not gonna lie—that might just be our new favorite stat.)
Find out how forward-thinking brands use digital channels to engage this highly demanding audience, offer authentic experiences, and adapt to the dramatic impact of disruptors like AirBnB.