---
title: "Preparing for the Holiday Shopping Season"
date: 2024-12-30
published: 2016-11-30
author: "Molly Livermore"
featured_image: "https://www.dacgroup.com/wp-content/uploads/2024/12/Presents.jpg"
categories:
  - name: "Strategy"
    url: "/insights/blog/strategy.md"
lang: en
translations:
  en-ca: "https://www.dacgroup.com/en-ca/insights/blog/strategy/preparing-holiday-shopping-season.md"
  en-gb: "https://www.dacgroup.com/en-gb/insights/blog/strategy/preparing-holiday-shopping-season-2.md"
---

# Preparing for the Holiday Shopping Season

For many retailers the holiday season represents an opportunity to close the year out with strong sales (both online and offline). Molly Livermore shares some [strategic insights](/services/strategic-insights/) that can help ensure brands make the most of this flurry of activity and ring in 2017 on a high note!

![Molly Livermore DAC](/wpe-content/uploads/2016/11/Preparing-for-the-Holidays-Molly-Livermore-Blog.png)

Did this post hit close to home? Check out our other [infographics here](/blog/marketing-trends-2016/) or follow us on one of our social media channels listed above!

[Contact DAC](/get-in-touch/) today to find out more!