{"id":150540,"date":"2025-10-02T11:28:52","date_gmt":"2025-10-02T16:28:52","guid":{"rendered":"https:\/\/www.dacgroup.com\/insights\/contributing-experts\/vani-chopra-2\/"},"modified":"2025-10-02T11:28:52","modified_gmt":"2025-10-02T16:28:52","slug":"vani-chopra","status":"publish","type":"contributing_experts","link":"https:\/\/www.dacgroup.com\/fr\/perspectives\/nos-experts\/vani-chopra\/","title":{"rendered":"Vani Chopra"},"content":{"rendered":"<p>Vani Chopra est directrice de la planification m\u00e9dia chez DAC, o\u00f9 elle s\u2019appuie sur plus de dix ans d\u2019exp\u00e9rience en strat\u00e9gie m\u00e9dia payante pour accompagner les marques dans leur croissance et leur d\u00e9veloppement \u00e0 grande \u00e9chelle. Elle a \u00e9volu\u00e9 dans les secteurs de la beaut\u00e9, du gaming, du bien-\u00eatre et du retail, occupant des fonctions strat\u00e9giques dans des entreprises en pleine expansion telles que DoorDash, FIGS et Beachbody. Vani pilote des \u00e9quipes int\u00e9gr\u00e9es pour relever des d\u00e9fis marketing complexes en alliant analyses data-driven, cr\u00e9ativit\u00e9 et excellence op\u00e9rationnelle. Elle est particuli\u00e8rement attach\u00e9e \u00e0 la constitution d\u2019\u00e9quipes transverses performantes et \u00e0 la mise en place de strat\u00e9gies g\u00e9n\u00e9rant un retour sur investissement mesurable sur les canaux search, social et programmatique. Ancienne membre du jury des Search Engine Land Awards, elle apporte une expertise pointue et une vision \u00e9clair\u00e9e du march\u00e9 \u00e0 chacun de ses projets.<\/p>\n","protected":false},"featured_media":151113,"menu_order":0,"template":"","meta":{"content-type":""},"class_list":["post-150540","contributing_experts","type-contributing_experts","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Vani Chopra | DAC<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.dacgroup.com\/fr\/perspectives\/nos-experts\/vani-chopra\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vani Chopra | DAC\" \/>\n<meta property=\"og:description\" content=\"Vani Chopra est directrice de la planification m\u00e9dia chez DAC, o\u00f9 elle s\u2019appuie sur plus de dix ans d\u2019exp\u00e9rience en strat\u00e9gie m\u00e9dia payante pour accompagner les marques dans leur croissance et leur d\u00e9veloppement \u00e0 grande \u00e9chelle. 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