{"id":123652,"date":"2024-04-16T18:11:08","date_gmt":"2024-04-16T23:11:08","guid":{"rendered":"https:\/\/www.dacgroup.com\/insights\/webinars\/webinar-how-to-find-the-true-value-of-your-marketing-funnel-3\/"},"modified":"2025-04-02T06:45:05","modified_gmt":"2025-04-02T11:45:05","slug":"webinar-how-to-find-the-true-value-of-your-marketing-funnel","status":"publish","type":"webinars","link":"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/webinaires\/webinar-how-to-find-the-true-value-of-your-marketing-funnel\/","title":{"rendered":"Webinaire : Comment d\u00e9terminer la valeur r\u00e9elle de votre contenu marketing ?"},"content":{"rendered":"\n
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\n DAC<\/a>\"\"Perspectives<\/a>\"\"Webinaires<\/a> <\/div>\n\n
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\n \n WEBINAIRE <\/span>\n\n

\n Webinaire : Comment d\u00e9terminer la valeur r\u00e9elle de votre contenu marketing ? <\/h1>\n

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10 avril 2024<\/p>\n <\/div>\n <\/div>\n \n <\/div>\n\n\n

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\n \n regarder \u00e0 la demande<\/span> \"hero\n \n\n \n
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D\u00e9tails du webinaire<\/h2>\n
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Il est indispensable de comprendre l’impact de votre contenu \u00e0 chaque point de contact de votre parcours client, mais c’est plus facile \u00e0 dire qu’\u00e0 faire. Qu’il s’agisse d’attirer des prospects ou de les transformer en clients fid\u00e8les, il y a de nombreux points de contact \u00e0 prendre en compte.<\/p>\n

Mais comment identifier et tirer parti de ces opportunit\u00e9s de croissance ?<\/strong><\/p>\n

Lors de notre dernier webinaire avec le Search Engine Journal, nous avons pr\u00e9sent\u00e9 une approche compl\u00e8te permettant de mesurer la valeur de vos initiatives en mati\u00e8re de contenu,<\/strong> afin de vous aider \u00e0 optimiser la gestion de vos ressources pour un impact maximal.<\/p>\n

Principaux sujets abord\u00e9s :<\/strong><\/p>\n