{"id":123569,"date":"2020-11-27T20:24:18","date_gmt":"2020-11-28T01:24:18","guid":{"rendered":"https:\/\/www.dacgroup.com\/insights\/webinars\/dac-la-maison-simons-une-nouvelle-ere-acceleree\/"},"modified":"2025-04-02T06:57:56","modified_gmt":"2025-04-02T11:57:56","slug":"dac-la-maison-simons-une-nouvelle-ere-acceleree","status":"publish","type":"webinars","link":"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/webinaires\/dac-la-maison-simons-une-nouvelle-ere-acceleree\/","title":{"rendered":"DAC + La maison Simons: une nouvelle \u00e8re acc\u00e9l\u00e9r\u00e9e"},"content":{"rendered":"\n<section id=\"events-hero\" class=\"d-flex justify-content-center hero-webinars\" style=\"background-color: #171616;\">\n    <header data-role=\"events-hero\">\n        <div class=\"breadcrumb-nav\">\n            <a href=\"https:\/\/www.dacgroup.com\/fr-ca\/\">DAC<\/a><img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/themes\/dac\/img\/chevron-right-white.svg\" alt=\"\" aria-hidden=\"true\"><a href=\"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/\">Perspectives<\/a><img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/themes\/dac\/img\/chevron-right-white.svg\" alt=\"\" aria-hidden=\"true\"><a href=\"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/webinaires\/\">Webinaires<\/a>        <\/div>\n\n        <div class=\"content-row\">\n            <div class=\"info-col\">\n                <span class=\"d-block title-decorator\">\n                WEBINAIRE                <\/span>\n\n                <h1 class=\"title my-0\">\n                    DAC + La maison Simons\u202f: une nouvelle \u00e8re acc\u00e9l\u00e9r\u00e9e                <\/h1>\n                <p class=\"status\" data-role=\"form-status\"><\/p>                \n                \n            \n                <div class=\"date-time-block responsive\" style=\"\">\n                    \n                                    <\/div>\n\n\n                <div 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\u00e9t\u00e9 invit\u00e9s avec notre partenaire de longue date, La maison Simons, \u00e0 la conf\u00e9rence <a href=\"https:\/\/conferences.infopresse.com\/detail\/2020\/09\/30\/e-commerce%20et%20exp%C3%A9rience-client%20en%20ligne?_ga=2.156728955.1390212785.1604674628-357285411.1578516549\" target=\"_blank\" rel=\"noopener\">Infopresse E-commerce et exp\u00e9rience client en ligne post COVID<\/a>.<\/p>\n<p>Nous avons pu d\u00e9tailler comment La maison Simons et DAC ont travaill\u00e9 ensemble pour traverser la crise depuis mars dernier en capitalisant sur les activit\u00e9s de commerce en ligne, en red\u00e9finissant les strat\u00e9gies en temps r\u00e9el et en adoptant une toute nouvelle approche client.<\/p>\n<p>Vous pourrez \u00e9galement d\u00e9couvrir dans cette pr\u00e9sentation ce qui a \u00e9t\u00e9 fait pour garder le cap \u00e0 l\u2019approche du Black Friday \u2013 Cyber Monday ou encore trouver les 5 conseils principaux de DAC pour les sp\u00e9cialistes du marketing en vue de cette p\u00e9riode d\u00e9cisive.<\/p>\n<p>Vous \u00eates int\u00e9ress\u00e9s ? Dans ce cas, regardez la pr\u00e9sentation de Yannick Vial, Vice-Pr\u00e9sident E-commerce et technologie num\u00e9rique \u00e0 La maison Simons, et Mari\u00e8ve Rioux, Directrice de compte chez DAC Montr\u00e9al !<\/p>\n<p>Regardez les moments cl\u00e9s de la pr\u00e9sentation de Yannick Vial et Mari\u00e8ve Rioux<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/ze1U2wNC9XQ\" width=\"635\" height=\"357\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Si vous avez la moindre question autour de ce sujet ou si vous souhaitez tout simplement savoir comment nous pouvons aider votre marque <a href=\"https:\/\/www.dacgroup.com\/fr-ca\/blog\/nos-adaptations-durables-creeront-la-nouvelle-norme\/\">s\u2019adapter au monde d\u2019aujourd\u2019hui<\/a>, contactez-nous. Parlons-en !<\/p>\n            <\/div>\n                        \n                    <\/div>\n    <\/div>\n<\/section>\n\n<section id=\"related-webinar\" class=\"related-3-cpt webinar\">\n    <div class=\"container max-1448 padding60\">\n                    <h2>D\u00e9couvrez d&#039;autres webinaires DAC<\/h2>\n                <div class=\"card-row\">\n        <!-- Recent Webinar -->\n                        <article class=\"insight-item\">\n                    <div class=\"title-row\">\n                        <span class=\"d-inline-block\">Webinar<\/span>\n                    <\/div>\n\n                                            <div class=\"image-container\">\n                            <img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2026\/06\/Fix-Your-Blind-Spots-Blog1-875x438-1.jpg\" alt=\"AI Search measurement\" \/>\n                        <\/div>\n                    \n                    <div class=\"content-holder\">\n                        <span class=\"badge\">regarder \u00e0 la demande<\/span>\n                        <div class=\"pre-button-content\">\n                            <a href=\"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/webinaires\/comblez-les-angles-morts-de-vos-indicateurs-relier-enfin-la-recherche-ia-a-la-performance\/\">Comblez les angles morts de vos indicateurs : relier enfin la recherche IA \u00e0 la performance <\/a>\n                                                    <\/div>\n                        <a class=\"btn_primary-filled_black_arrow\" href=\"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/webinaires\/comblez-les-angles-morts-de-vos-indicateurs-relier-enfin-la-recherche-ia-a-la-performance\/\">\n                            ACC\u00c8S WEBINAR                            <svg width=\"24\" height=\"16\" viewBox=\"0 0 24 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"#171616\"><\/path>\n                                <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\"><\/path>\n                                <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\"><\/path>\n                            <\/svg>\n                        <\/a>\n                    <\/div>\n                <\/article>\n\n                            <article class=\"insight-item\">\n                    <div class=\"title-row\">\n                        <span class=\"d-inline-block\">Webinar<\/span>\n                    <\/div>\n\n                                            <div class=\"image-container\">\n                            <img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2026\/03\/SEJ-Webinar-875x438-Blog1.jpg\" alt=\"Webinar- Don&#039;t go chasing AI yet\" \/>\n                        <\/div>\n                    \n                    <div class=\"content-holder\">\n                        <span class=\"badge\">regarder \u00e0 la demande<\/span>\n                        <div class=\"pre-button-content\">\n                            <a href=\"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/webinaires\/ne-courez-pas-aveuglement-apres-lia-un-cadre-pour-etablir-vos-priorites-entre-le-seo-et-la-recherche-par-ia\/\">Ne courez pas aveugl\u00e9ment apr\u00e8s l\u2019IA: un cadre pour \u00e9tablir vos priorit\u00e9s entre le SEO et la recherche par IA<\/a>\n                                                            <div class=\"additional-info\">\n                                    <div class=\"info-item\" id=\"publish-date\">\n                                        <span>\n                                            <svg width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                                <path d=\"M19.9999 10.8431C19.9999 10.8383 19.9971 10.8342 19.9971 10.8288L19.9964 6.54864C19.9964 6.45224 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9.22382 5.50054V7.36238C9.22658 7.67827 8.97023 7.93602 8.6517 7.93945H8.51075C8.19221 7.93604 7.93587 7.67827 7.93863 7.36238V5.50054ZM7.20138 6.91381V7.36233C7.1993 8.08093 7.78524 8.66483 8.51073 8.66893H8.65168C9.37719 8.66482 9.96312 8.08092 9.96104 7.36233V6.91381H14.5339V7.36233C14.5318 8.08025 15.1177 8.66483 15.8432 8.66893H15.9842C16.7097 8.66482 17.2956 8.08023 17.2928 7.36233V6.91381H19.26V10.4787H4.73738V6.91381H7.20138ZM17.281 19.476H6.71618C5.62378 19.4746 4.73861 18.5988 4.7372 17.5177V11.2076H19.2598V17.5177C19.2584 18.5987 18.3735 19.4746 17.281 19.476Z\" fill=\"#171616\"><\/path>\n                                            <\/svg>\n                                        <\/span>\n                                        <span>Wednesday, March 25<\/span>\n                                    <\/div>\n                                <\/div>\n                                                    <\/div>\n                        <a class=\"btn_primary-filled_black_arrow\" href=\"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/webinaires\/ne-courez-pas-aveuglement-apres-lia-un-cadre-pour-etablir-vos-priorites-entre-le-seo-et-la-recherche-par-ia\/\">\n                            ACC\u00c8S WEBINAR                            <svg width=\"24\" height=\"16\" viewBox=\"0 0 24 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"#171616\"><\/path>\n                                <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\"><\/path>\n                                <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\"><\/path>\n                            <\/svg>\n                        <\/a>\n                    <\/div>\n                <\/article>\n\n                            <article class=\"insight-item\">\n                    <div class=\"title-row\">\n                        <span class=\"d-inline-block\">Webinar<\/span>\n                    <\/div>\n\n                                            <div class=\"image-container\">\n                            <img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2026\/01\/JanuarySEOWebinar-CategoryCard1-1.jpg\" alt=\"SEO for AI search webinar\" \/>\n                        <\/div>\n                    \n                    <div class=\"content-holder\">\n                        <span class=\"badge\">regarder \u00e0 la demande<\/span>\n                        <div class=\"pre-button-content\">\n                            <a href=\"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/webinaires\/seo-success-looks-different-now-how-to-adapt-your-seo-strategy-for-ai-driven-search\/\">Red\u00e9finir le succ\u00e8s en SEO \u00e0 l\u2019\u00e8re de la recherche propuls\u00e9e par l\u2019IA<\/a>\n                                                            <div class=\"additional-info\">\n                                    <div class=\"info-item\" id=\"publish-date\">\n                                        <span>\n                                            <svg width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                                <path d=\"M19.9999 10.8431C19.9999 10.8383 19.9971 10.8342 19.9971 10.8288L19.9964 6.54864C19.9964 6.45224 19.9577 6.35926 19.8886 6.29087C19.8195 6.22249 19.7262 6.18421 19.6281 6.18421H17.2927V5.50049C17.292 4.78532 16.7068 4.20552 15.984 4.20483H15.8431C15.1204 4.20552 14.5344 4.78532 14.5337 5.50049V6.18491L9.96092 6.18423V5.50051C9.96023 4.78465 9.3743 4.20553 8.65157 4.20485H8.51061C7.78788 4.20553 7.20195 4.78465 7.20126 5.50051V6.18493L4.36827 6.18424C4.16514 6.18424 4 6.34765 4 6.54866V17.5177C4.00069 18.2302 4.28744 18.9132 4.79667 19.4172C5.30521 19.9211 5.99616 20.2042 6.71622 20.2048H17.281C18.001 20.2041 18.6913 19.9211 19.2006 19.4172C19.7098 18.9133 19.9959 18.2302 19.9965 17.5177V10.8575C19.9972 10.852 19.9999 10.8479 19.9999 10.8431ZM15.271 5.50054C15.271 5.18739 15.5274 4.93441 15.8431 4.93373H15.9841C16.2999 4.93441 16.5555 5.18739 16.5562 5.50054V7.36238C16.559 7.67827 16.3026 7.93602 15.9841 7.93945H15.8431C15.5239 7.93604 15.2683 7.67827 15.271 7.36238V5.50054ZM7.93863 5.50054C7.93863 5.18739 8.19497 4.93441 8.51075 4.93373H8.6517C8.96747 4.93441 9.22382 5.18739 9.22382 5.50054V7.36238C9.22658 7.67827 8.97023 7.93602 8.6517 7.93945H8.51075C8.19221 7.93604 7.93587 7.67827 7.93863 7.36238V5.50054ZM7.20138 6.91381V7.36233C7.1993 8.08093 7.78524 8.66483 8.51073 8.66893H8.65168C9.37719 8.66482 9.96312 8.08092 9.96104 7.36233V6.91381H14.5339V7.36233C14.5318 8.08025 15.1177 8.66483 15.8432 8.66893H15.9842C16.7097 8.66482 17.2956 8.08023 17.2928 7.36233V6.91381H19.26V10.4787H4.73738V6.91381H7.20138ZM17.281 19.476H6.71618C5.62378 19.4746 4.73861 18.5988 4.7372 17.5177V11.2076H19.2598V17.5177C19.2584 18.5987 18.3735 19.4746 17.281 19.476Z\" fill=\"#171616\"><\/path>\n                                            <\/svg>\n                                        <\/span>\n                                        <span>Jeudi 29 janvier<\/span>\n                                    <\/div>\n                                <\/div>\n                                                    <\/div>\n                        <a class=\"btn_primary-filled_black_arrow\" href=\"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/webinaires\/seo-success-looks-different-now-how-to-adapt-your-seo-strategy-for-ai-driven-search\/\">\n                            ACC\u00c8S WEBINAR                            <svg width=\"24\" height=\"16\" viewBox=\"0 0 24 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"#171616\"><\/path>\n                                <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\"><\/path>\n                                <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\"><\/path>\n                            <\/svg>\n                        <\/a>\n                    <\/div>\n                <\/article>\n\n                     <!-- Recent Webinar end -->\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section id=\"webinar-awards\" data-role=\"webinar-awards\">\n    <div class=\"content\">\n        <h2>\n         Awards and accolades        <\/h2>\n\n        <div class=\"awards-row\">\n                            <div class=\"award\">\n                    <img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/themes\/dac\/img\/sa-logo-award.png\" alt=\"award\">\n                <\/div>\n                            <div class=\"award\">\n                    <img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/themes\/dac\/img\/esa-logo-award.png\" alt=\"award\">\n                <\/div>\n                          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