{"id":1118,"date":"2024-08-22T13:52:17","date_gmt":"2024-08-22T18:52:17","guid":{"rendered":"https:\/\/www.dacgroup.com\/?post_type=services&#038;p=1118"},"modified":"2026-04-01T09:13:02","modified_gmt":"2026-04-01T14:13:02","slug":"medias-sociaux","status":"publish","type":"services","link":"https:\/\/www.dacgroup.com\/fr-ca\/services\/paid-media\/medias-numeriques\/medias-sociaux\/","title":{"rendered":"M\u00e9dias sociaux"},"content":{"rendered":"\n\n    <style>\n        #hero-internal {\n            background-image: url('https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/hero-d-social-media.png');\n            height: 561px !important;\n        }\n\n                @media (min-width: 2000px) {\n            #hero-internal {\n                background-image: url('https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/hero-d-social-media-2.png');\n                height: 561px !important;\n            }\n        }\n        \n\n                @media screen and (max-width: 991px) {\n            #hero-internal {\n                background-image: url('https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/hero-m-social-media.png');\n                height: 500px !important;\n            }\n        }\n\n            <\/style>\n\n\n<section id=\"hero-internal\" class=\"noWords background-image\"\n         data-desktoph=\"561px\" data-mobileh=\"500px\">\n\n            <nav class=\"breadcrumb container max-1448 padding60 desktop-only \">\n            <a href=\"https:\/\/www.dacgroup.com\/fr-ca\/\">DAC<\/a><img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/themes\/dac\/img\/chevron-right-white.svg\" alt=\"\" aria-hidden=\"true\"><a class=\"text-capitalize\" href=\"https:\/\/www.dacgroup.com\/fr-ca\/services\/\">Services<\/a><img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/themes\/dac\/img\/chevron-right-white.svg\" alt=\"\" aria-hidden=\"true\"><a class=\"text-capitalize\" href=\"https:\/\/www.dacgroup.com\/fr-ca\/services\/paid-media\/\">M\u00e9dias Payants<\/a><img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/themes\/dac\/img\/chevron-right-white.svg\" alt=\"\" aria-hidden=\"true\"><a class=\"text-capitalize\" href=\"https:\/\/www.dacgroup.com\/fr-ca\/services\/paid-media\/medias-numeriques\/\">Medias Numeriques<\/a>        <\/nav>\n    \n    \n    <div class=\"container max-1448 padding60 hero-internal-content-block\"\n         style=\"text-align:left;align-items:start\">\n\n                            <h1 style=\"color:#ffffff;\">\n                Des solutions de m\u00e9dias sociaux performantes            <\/h1>\n        \n                    <div class=\"description\" style=\"color:#ffffff;\">\n                <p>Transformez les likes, les partages et les votes en de puissants r\u00e9sultats commerciaux \u2013 de la prise de conscience \u00e0 la consid\u00e9ration, \u00e0 la conversion et, enfin, \u00e0 la fid\u00e9lisation.<\/p>            <\/div>\n                    \n        <div class=\"cta-container-row\">\n           \n                        <div class=\"  \" data-role=\"cta\">\n\n                                                <a role=\"button\" href='https:\/\/www.dacgroup.com\/contact\/' class=\"btn_primary-filled_white_hand  \"  >\n                        \n                        <div>PARLONS M\u00c9DIAS SOCIAUX<\/div>\n\n                        \n                                \n                                        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\">\n                                            <g clip-path=\"url(#clip0_2625_299)\">\n                                                <rect width=\"24\" height=\"24\" \/>\n                                                <path d=\"M21.7073 14.8912C21.6071 15.0021 21.4862 15.092 21.3517 15.1553C19.9543 15.7739 16.2814 17.4092 12.3524 19.2435C10.9313 19.9218 9.44711 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    <clipPath id=\"clip0_2625_299\">\n                                                    <rect width=\"24\" height=\"24\" \/>\n                                                <\/clipPath>\n                                            <\/defs>\n                                        <\/svg>\n\n                                \n\n                        \n                                                    <\/a>\n                    \n                <\/div>\n                                <\/div>\n \n    <\/div>\n<\/section>\n\n\n    <div class=\"responsive-hero-footer mobile-only\">\n                    <nav class=\"breadcrumb container max-1448 padding60 mobile-only\">\n                <a href=\"https:\/\/www.dacgroup.com\/fr-ca\/\">DAC<\/a><img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/themes\/dac\/img\/chevron-right-white.svg\" alt=\"\" aria-hidden=\"true\"><a class=\"text-capitalize\" href=\"https:\/\/www.dacgroup.com\/fr-ca\/services\/\">Services<\/a><img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/themes\/dac\/img\/chevron-right-white.svg\" alt=\"\" aria-hidden=\"true\"><a class=\"text-capitalize\" href=\"https:\/\/www.dacgroup.com\/fr-ca\/services\/paid-media\/\">M\u00e9dias Payants<\/a><img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/themes\/dac\/img\/chevron-right-white.svg\" alt=\"\" aria-hidden=\"true\"><a class=\"text-capitalize\" href=\"https:\/\/www.dacgroup.com\/fr-ca\/services\/paid-media\/medias-numeriques\/\">Medias Numeriques<\/a>            <\/nav>\n        \n        \n                    <h1 style=\"color:#ffffff; \" class=\"mt-0\">\n                Des solutions de m\u00e9dias sociaux performantes            <\/h1>\n        \n                    <div class=\"description\" style=\"color:#ffffff;\">\n                <p>Transformez les likes, les partages et les votes en de puissants r\u00e9sultats commerciaux \u2013 de la prise de conscience \u00e0 la consid\u00e9ration, \u00e0 la conversion et, enfin, \u00e0 la fid\u00e9lisation.<\/p>            <\/div>\n        \n\n        <div class=\"cta-container-row mobile\">\n           \n                        <div class=\"  \" data-role=\"cta\">\n\n                                                <a role=\"button\" href='https:\/\/www.dacgroup.com\/contact\/' class=\"btn_primary-filled_white_hand  \"  >\n                        \n                        <div>PARLONS M\u00c9DIAS SOCIAUX<\/div>\n\n                        \n                                \n                                        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\">\n                                            <g clip-path=\"url(#clip0_2625_299)\">\n                                                <rect width=\"24\" height=\"24\" \/>\n                                                <path d=\"M21.7073 14.8912C21.6071 15.0021 21.4862 15.092 21.3517 15.1553C19.9543 15.7739 16.2814 17.4092 12.3524 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    <div class=\"d-flex flex-column text-container\">\n                                    <h2 class=\"services-carousel__title  \">\n                        Propulsez vos m\u00e9dias sociaux avec une agence prim\u00e9e                    <\/h2>\n                    \n\n                \n                            <\/div>\n\n            <div class=\"services-carousel__items carousel\" data-theme=\"dark\">\n\n                <div class=\"carousel-wrapper owl-carousel owl-theme\">\n                                                                        <div class=\"services-carousel__item item\">\n                                                                    <div class=\"services-carousel__image\" >\n                                                <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/award-forrester.jpg\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/award-forrester.jpg\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/award-forrester.jpg\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/award-forrester.jpg\"\n                alt=\"Forrester\"\n                 loading=\"lazy\" \/>\n        <\/picture>\n                                            <\/div>\n                                                                <h3  class=\"services-carousel__item-title \" data-id=\"69d2752d5091d\" style=\"text-align: center\">Rapport Forrester<\/h3>\n                                <p class=\"services-carousel__item-description\" style=\"text-align: center\">DAC est cit\u00e9 pour son offre unique pour les marques multi-sites.<\/p>\n                            <\/div>\n                                                    <div class=\"services-carousel__item item\">\n                                                                    <div class=\"services-carousel__image\" >\n                                                <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/award-globee-awards.jpg\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/award-globee-awards.jpg\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/award-globee-awards.jpg\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/award-globee-awards.jpg\"\n                alt=\"globee award logo\"\n                 loading=\"lazy\" \/>\n        <\/picture>\n                                            <\/div>\n                                                                <h3  class=\"services-carousel__item-title \" data-id=\"69d2752d5091d\" style=\"text-align: center\">Globee Awards<\/h3>\n                                <p class=\"services-carousel__item-description\" style=\"text-align: center\">Le prix du d\u00e9partement \u00e0 direction f\u00e9minine de l&#8217;ann\u00e9e a \u00e9t\u00e9 d\u00e9cern\u00e9 \u00e0 Jenna Watson, vice-pr\u00e9sidente principale des m\u00e9dias de DAC. <\/p>\n                            <\/div>\n                                                    <div class=\"services-carousel__item item\">\n                                                                    <div class=\"services-carousel__image\" >\n                                                <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/award-search-engine-land.jpg\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/award-search-engine-land.jpg\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/award-search-engine-land.jpg\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/award-search-engine-land.jpg\"\n                alt=\"Search engine land award logo\"\n                 loading=\"lazy\" \/>\n        <\/picture>\n                                            <\/div>\n                                                                <h3  class=\"services-carousel__item-title \" data-id=\"69d2752d5091d\" style=\"text-align: center\">Search Engine Land Awards<\/h3>\n                                <p class=\"services-carousel__item-description\" style=\"text-align: center\">Meilleure initiative de marketing local (PPC) avec notre client The Fresh Market. <\/p>\n                            <\/div>\n                                                            <\/div>\n\n            <\/div>\n\n                    <\/div>\n\n    <\/div>\n\n<\/section>\n\n\n<section id=\"services\" class=\"text-accordion-block\">\n    <div class=\"overlay\"><\/div>\n\n    <div class=\"container max-1448 padding60\">\n        \n        <div>\n            <h2>Lib\u00e9rez le potentiel social de votre marque<\/h2>\n\n                        <div class=\"large-description\"><p>Une bonne approche des m\u00e9dias sociaux favorise des liens durables qui simplifient le parcours client. Voil\u00e0 pourquoi nos strat\u00e9gies sociales sont con\u00e7ues pour trouver \u00e9cho aupr\u00e8s de vos publics cibles et g\u00e9n\u00e9rer des progr\u00e8s mesurables vers les objectifs d\u2019affaires, que vous cherchiez \u00e0 revoir votre approche sur Meta, \u00e0 donner un nouvel \u00e9lan \u00e0 une campagne YouTube, \u00e0 vous lancer sur TikTok ou Reddit, ou \u00e0 mobiliser des audiences B2B sur LinkedIn.<\/p><\/div>\n\n                        <a href=\"https:\/\/www.dacgroup.com\/contact\/\" class=\"btn_primary-filled_white_hand\" >\n                <div>PARLONS M\u00c9DIAS SOCIAUX<\/div>\n                <svg width=\"24\" height=\"16\" viewBox=\"0 0 24 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                    <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"#171616\"><\/path>\n                    <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\"><\/path>\n                    <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"#171616\"><\/path>\n                <\/svg>\n            <\/a>\n                    <\/div>\n\n        <div>\n            <div class=\"accordion services-loop\" id=\"services-home-accordion\">\n                                    <div class=\"accordion-item\">\n                        <h3 class=\"accordion-header\" id=\"heading-1\">\n                            <button class=\"pe-3 accordion-button \" type=\"button\" data-bs-toggle=\"collapse\" data-bs-target=\"#collapse-1\" aria-expanded=\"true\" aria-controls=\"collapse-1\">\n                                <span class=\"d-inline-block\" style=\"padding-right:16px;\">\n                                    Campagnes payantes sur les m\u00e9dias sociaux                                 <\/span>\n                            <\/button>\n                        <\/h3>\n                        <div id=\"collapse-1\" class=\"accordion-collapse show\" aria-labelledby=\"heading-1\" data-bs-parent=\"#services-home-accordion\">\n                            <div class=\"accordion-body ps-3 ms-1 ps-lg-0 ms-lg-0\">\n                                Pour tirer le meilleur parti des r\u00e9seaux sociaux, il faut une approche globale. C&#8217;est pourquoi nos campagnes int\u00e9gr\u00e9es exploitent tous les aspects des r\u00e9seaux sociaux, y compris les tactiques payantes, afin de maximiser votre engagement aupr\u00e8s des bonnes audiences. Cette approche stimule la notori\u00e9t\u00e9, favorise la fid\u00e9lit\u00e9 et g\u00e9n\u00e8re un retour sur investissement mesurable gr\u00e2ce \u00e0 un contenu cibl\u00e9 et \u00e0 des placements publicitaires pr\u00e9cis.                             <\/div>\n                        <\/div>\n                    <\/div>\n                                    <div class=\"accordion-item\">\n                        <h3 class=\"accordion-header\" id=\"heading-2\">\n                            <button class=\"pe-3 accordion-button collapsed\" type=\"button\" data-bs-toggle=\"collapse\" data-bs-target=\"#collapse-2\" aria-expanded=\"false\" aria-controls=\"collapse-2\">\n                                <span class=\"d-inline-block\" style=\"padding-right:16px;\">\n                                    D\u00e9veloppement d&#039;une strat\u00e9gie pour les m\u00e9dias sociaux                                 <\/span>\n                            <\/button>\n                        <\/h3>\n                        <div id=\"collapse-2\" class=\"accordion-collapse collapse\" aria-labelledby=\"heading-2\" data-bs-parent=\"#services-home-accordion\">\n                            <div class=\"accordion-body ps-3 ms-1 ps-lg-0 ms-lg-0\">\n                                Qu\u2019il s\u2019agisse d\u2019un programme complet ou d\u2019une campagne cibl\u00e9e, les r\u00e9sultats sociaux les plus puissants r\u00e9sultent de strat\u00e9gies bien d\u00e9finies. Nous savons arrimer vos objectifs d&#8217;affaires avec les pr\u00e9f\u00e9rences et les comportements de votre audience, veillant ainsi \u00e0 ce que chaque campagne contribue \u00e0 g\u00e9n\u00e9rer de la croissance pour votre entreprise.                              <\/div>\n                        <\/div>\n                    <\/div>\n                                    <div class=\"accordion-item\">\n                        <h3 class=\"accordion-header\" id=\"heading-3\">\n                            <button class=\"pe-3 accordion-button collapsed\" type=\"button\" data-bs-toggle=\"collapse\" data-bs-target=\"#collapse-3\" aria-expanded=\"false\" aria-controls=\"collapse-3\">\n                                <span class=\"d-inline-block\" style=\"padding-right:16px;\">\n                                    D\u00e9veloppement de contenu social et cr\u00e9ation d&#039;actifs                                 <\/span>\n                            <\/button>\n                        <\/h3>\n                        <div id=\"collapse-3\" class=\"accordion-collapse collapse\" aria-labelledby=\"heading-3\" data-bs-parent=\"#services-home-accordion\">\n                            <div class=\"accordion-body ps-3 ms-1 ps-lg-0 ms-lg-0\">\n                                Un contenu convaincant est au c\u0153ur de toute campagne sociale r\u00e9ussie. DAC se sp\u00e9cialise dans la cr\u00e9ation de contenu strat\u00e9gique et visuellement captivant qui r\u00e9sonne avec vos audiences. Nos visuels sont dynamiques et notre contenu texte, captivant: vous \u00eates donc certains de convaincre plusieurs utilisateurs de cesser de faire d\u00e9filer le contenu pour plut\u00f4t interagir avec le v\u00f4tre.                               <\/div>\n                        <\/div>\n                    <\/div>\n                                    <div class=\"accordion-item\">\n                        <h3 class=\"accordion-header\" id=\"heading-4\">\n                            <button class=\"pe-3 accordion-button collapsed\" type=\"button\" data-bs-toggle=\"collapse\" data-bs-target=\"#collapse-4\" aria-expanded=\"false\" aria-controls=\"collapse-4\">\n                                <span class=\"d-inline-block\" style=\"padding-right:16px;\">\n                                    Gestion des influenceurs et des cr\u00e9ateurs                                 <\/span>\n                            <\/button>\n                        <\/h3>\n                        <div id=\"collapse-4\" class=\"accordion-collapse collapse\" aria-labelledby=\"heading-4\" data-bs-parent=\"#services-home-accordion\">\n                            <div class=\"accordion-body ps-3 ms-1 ps-lg-0 ms-lg-0\">\n                                Les influenceurs et les cr\u00e9ateurs de contenu sont des voix puissantes dans l\u2019\u00e9cosyst\u00e8me des m\u00e9dias sociaux d\u2019aujourd\u2019hui, et vous pouvez compter sur DAC pour vous mettre en contact avec les bonnes personnes. Nous favorisons les collaborations authentiques qui am\u00e9liorent votre port\u00e9e et votre cr\u00e9dibilit\u00e9. Nous g\u00e9rons tous les aspects de ces relations, de la v\u00e9rification \u00e0 l\u2019ex\u00e9cution de la campagne, en veillant \u00e0 ce que votre message r\u00e9sonne vraiment avec les clients et les prospects.                              <\/div>\n                        <\/div>\n                    <\/div>\n                            <\/div>\n        <\/div>\n\n    <\/div>\n<\/section>\n\n\n\n<section class=\"text-image-block  light_blue image-full- layout-one\">\n    <div class=\"container max-1448 padding60\">\n                \n        <div class=\"row image-left\">\n            <div class=\"col image-col\">\n                                            <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/iris-laptop.svg\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/iris-laptop.svg\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/iris-laptop.svg\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/iris-laptop.svg\"\n                alt=\"Iris Laptop logo\"\n                 loading=\"lazy\" \/>\n        <\/picture>\n                                    <\/div>\n            <div class=\"col text-col\">\n                <h3 class=\"w-100 text-wrap\">Les donn\u00e9es sont votre moteur d&#039;action<\/h3>                <p><p>Les r\u00e9seaux sociaux constituent un riche r\u00e9servoir de donn\u00e9es sur les campagnes et sur vos audiences. Avec IRIS, notre plateforme de marketing enti\u00e8rement int\u00e9gr\u00e9e, vous pouvez utiliser ces donn\u00e9es pour extraire des informations et prendre des d\u00e9cisions, \u00e0 la fois audacieuses et it\u00e9ratives, dans l\u2019ensemble de votre entreprise.<\/p><\/p>\n\n                                    <a href=\"https:\/\/www.dacgroup.com\/tech-platforms\/iris\/\" class=\"btn_primary-filled_black_arrow\" target=\"_self\">\n                        <div>EXPLOREZ IRIS <\/div>\n                        <svg width=\"24\" height=\"16\" viewBox=\"0 0 24 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                            <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"#171616\"><\/path>\n                            <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\"><\/path>\n                            <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\"><\/path>\n                        <\/svg>\n                    <\/a>\n                \n                            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n    <style>\n        :root {\n            --dots-color: #fff;\n        }\n\n        .services-carousel__title strong,\n        [data-theme=\"dark\"] [data-id=\"69d2752d7435d\"]\n        {\n            color:#fff !important;\n        }\n    <\/style>\n    \n\n\n<section id=\"services-carousel\" class=\"\">\n\n    <div class=\"services-carousel  light_blue small\">\n\n        <div class=\"container wrapper max-1448 padding60\">\n            \n            <div class=\"d-flex flex-column text-container\">\n                                    <h2 class=\"services-carousel__title  \">\n                        Des technologies exclusives con\u00e7ues pour des r\u00e9sultats puissants                    <\/h2>\n                    \n\n                \n                            <\/div>\n\n            <div class=\"services-carousel__items carousel\" data-theme=\"blue\">\n\n                <div class=\"carousel-wrapper owl-carousel owl-theme\">\n                                                                        <div class=\"services-carousel__item item\">\n                                                                    <div class=\"services-carousel__image\" >\n                                                <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/logo-tech-totalserp.svg\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/logo-tech-totalserp.svg\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/logo-tech-totalserp.svg\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/logo-tech-totalserp.svg\"\n                alt=\"Total SERP logo\"\n                 loading=\"lazy\" \/>\n        <\/picture>\n                                            <\/div>\n                                                                <h3  class=\"services-carousel__item-title visually-hidden\" data-id=\"69d2752d7435d\" style=\"text-align: left\">TotalSERP<\/h3>\n                                <p class=\"services-carousel__item-description\" style=\"text-align: left\">Orchestrez des strat\u00e9gies de recherche coh\u00e9rentes pour dominer les r\u00e9sultats payants, organiques et locaux. <\/p>\n                            <\/div>\n                                                    <div class=\"services-carousel__item item\">\n                                                                    <div class=\"services-carousel__image\" >\n                                                <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/logo-tech-motive.svg\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/logo-tech-motive.svg\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/logo-tech-motive.svg\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/logo-tech-motive.svg\"\n                alt=\"Motive logo\"\n                 loading=\"lazy\" \/>\n        <\/picture>\n                                            <\/div>\n                                                                <h3  class=\"services-carousel__item-title visually-hidden\" data-id=\"69d2752d7435d\" style=\"text-align: left\">Motive<\/h3>\n                                <p class=\"services-carousel__item-description\" style=\"text-align: left\">Prenez le contr\u00f4le de vos m\u00e9dias avec des informations, une planification, une activation et des rapports ax\u00e9s sur l\u2019audience. <\/p>\n                            <\/div>\n                                                    <div class=\"services-carousel__item item\">\n                                                                    <div class=\"services-carousel__image\" >\n                                                <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/logo-tech-gaurdrail.svg\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/logo-tech-gaurdrail.svg\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/logo-tech-gaurdrail.svg\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/logo-tech-gaurdrail.svg\"\n                alt=\"gaurdrail\"\n                 loading=\"lazy\" \/>\n        <\/picture>\n                                            <\/div>\n                                                                <h3  class=\"services-carousel__item-title visually-hidden\" data-id=\"69d2752d7435d\" style=\"text-align: left\">Guardrail<\/h3>\n                                <p class=\"services-carousel__item-description\" style=\"text-align: left\">Boostez la productivit\u00e9 de l\u2019IA en simplifiant les interactions et en maximisant l\u2019efficacit\u00e9.<\/p>\n                            <\/div>\n                                                    <div class=\"services-carousel__item item\">\n                                                                    <div class=\"services-carousel__image\" >\n                                                <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/logo-tech-highlander.svg\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/logo-tech-highlander.svg\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/logo-tech-highlander.svg\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/logo-tech-highlander.svg\"\n                alt=\"highlander\"\n                 loading=\"lazy\" \/>\n        <\/picture>\n                                            <\/div>\n                                                                <h3  class=\"services-carousel__item-title visually-hidden\" data-id=\"69d2752d7435d\" style=\"text-align: left\">Highlander<\/h3>\n                                <p class=\"services-carousel__item-description\" style=\"text-align: left\">Optimisez\u202fla cr\u00e9ation de rapports et l&#8217;analyse pour am\u00e9liorer la prise de d\u00e9cision \u00e0 travers tous les canaux marketing. <\/p>\n                            <\/div>\n                                                            <\/div>\n\n            <\/div>\n\n                            <div class=\"services-carousel__cta\">\n                    <a href=\"https:\/\/www.dacgroup.com\/tech-platforms\/\" class=\"btn_primary-filled_black_arrow\" target=\"_self\">\n                        <div>EXPLOREZ NOS TECHNOLOGIES<\/div>\n                        <svg width=\"24\" height=\"16\" viewBox=\"0 0 24 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                            <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"#171616\"><\/path>\n                            <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\"><\/path>\n                            <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\"><\/path>\n                        <\/svg>\n                    <\/a>\n                <\/div>\n                    <\/div>\n\n    <\/div>\n\n<\/section>\n\n\n<section id=\"services\" class=\"text-services\">\n\n    <div class=\"container max-1448 padding60\">\n\n        <div class=\"left-column\">\n            <h2>Optimisez votre impact social<\/h2>\n            <p>Nous sommes en mesure de multiplier ces r\u00e9sultats dans le cadre d&#8217;une approche coh\u00e9rente et multidisciplinaire propre \u00e0 DAC. Le r\u00e9sultat ? Des r\u00e9sultats plus importants obtenus plus rapidement. <\/p>\n        <\/div>\n\n        <div class=\"right-column\">\n            <h3>SERVICES COMPL\u00c9MENTAIRES<\/h3>\n            <ul class=\"services-list\">\n                                                            <li  >\n                            \n                                <a href=\"https:\/\/www.dacgroup.com\/services\/content-strategy\/\" class='position-relative d-inline-flex full_funnel_media'  target=\"_self\">Contenu<\/a>                                                    <\/li>\n                                            <li  >\n                            \n                                <a href=\"https:\/\/www.dacgroup.com\/services\/creative-ideation\/\" class='position-relative d-inline-flex full_funnel_media'  target=\"_self\">Id\u00e9ation cr\u00e9ative<\/a>                                                    <\/li>\n                                            <li  >\n                            \n                                <a href=\"https:\/\/www.dacgroup.com\/services\/strategic-audience-market-insight\/\" class='position-relative d-inline-flex full_funnel_media'  target=\"_self\">Analyse des audiences<\/a>                                                    <\/li>\n                                                <\/ul>\n\n                                <a href=\"https:\/\/www.dacgroup.com\/services\/\" class=\"btn_primary-filled_white_hand\" target=\"_self\">\n                        <div>VOIR TOUS LES SERVICES<\/div>\n                        <svg width=\"24\" height=\"16\" viewBox=\"0 0 24 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                            <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"#171616\"><\/path>\n                            <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\"><\/path>\n                            <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"#171616\"><\/path>\n                        <\/svg>\n                    <\/a>\n                    <\/div>\n\n    <\/div>\n<\/section>\n\n\n\n<section class=\"text-image-block  light_grey image-full- layout-two\">\n    <div class=\"container max-1448 padding60\">\n                    <h2 class=\"block-heading\">Les m\u00e9dias sociaux en action <\/h2>\n                \n        <div class=\"row image-left\">\n            <div class=\"col image-col\">\n                                            <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/01\/Blog-articles-Banners-2-1.png\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/01\/Blog-articles-Banners-2-1.png\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/01\/Blog-articles-Banners-2-1-768x384.png\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/01\/Blog-articles-Banners-2-1-480x240.png\"\n                alt=\"\"\n                 loading=\"lazy\" \/>\n        <\/picture>\n                                    <\/div>\n            <div class=\"col text-col\">\n                <h3 class=\"w-100 text-wrap\">10 cl\u00e9s incontournables pour r\u00e9ussir vos campagnes m\u00e9dia pendant les f\u00eates 2024<\/h3>                <p><p>Des id\u00e9es cl\u00e9s pour booster votre strat\u00e9gie m\u00e9dia des f\u00eates 2024. Entre personnalisation gr\u00e2ce \u00e0 l\u2019IA et optimisation budg\u00e9taire, gardez une longueur d\u2019avance en pleine saison de comp\u00e9tition.<\/p><\/p>\n\n                                    <a href=\"https:\/\/www.dacgroup.com\/fr-ca\/insights\/blog\/paid-media\/10-cles-incontournables-pour-reussir-vos-campagnes-media-pendant-les-fetes-2024\/\" class=\"btn_primary-filled_black_arrow\" target=\"_self\">\n                        <div>LIRE L&#039;ARTICLE<\/div>\n                        <svg width=\"24\" height=\"16\" viewBox=\"0 0 24 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                            <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"#171616\"><\/path>\n                            <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\"><\/path>\n                            <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\"><\/path>\n                        <\/svg>\n                  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srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/01\/Blog-banner-_By-the-numbers-Generational-media-habits-and-shifts-in-search-behavior.png\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/01\/Blog-banner-_By-the-numbers-Generational-media-habits-and-shifts-in-search-behavior-768x384.png\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/01\/Blog-banner-_By-the-numbers-Generational-media-habits-and-shifts-in-search-behavior-480x240.png\"\n                alt=\"G\u00e9n\u00e9rations et m\u00e9dias : quand les habitudes de consommation red\u00e9finissent la recherche\"\n                 loading=\"lazy\" \/>\n        <\/picture>\n                                        <\/div>\n                                                        <div class=\"featured-article-content\">\n                                                                    <a href=\"https:\/\/www.dacgroup.com\/fr-ca\/insights\/blog\/paid-media\/generations-et-medias-quand-les-habitudes-de-consommation-redefinissent-la-recherche\/\"\n                                       target=\"_self\">\n                                        <h3 class=\"ps-4 ps-lg-0\">G\u00e9n\u00e9rations et m\u00e9dias : quand les habitudes de consommation red\u00e9finissent la recherche<\/h3>\n                                    <\/a>\n                                                            <\/div>\n                        <\/div>\n                                    \n                                            <div class=\"featured-article\">\n                                                            <div class=\"featured-article-image\">\n                                            <picture>\n                                <source\n                        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