{"id":150465,"date":"2025-10-02T11:28:39","date_gmt":"2025-10-02T16:28:39","guid":{"rendered":"https:\/\/www.dacgroup.com\/insights\/contributing-experts\/mark-wheatley-2\/"},"modified":"2025-10-02T11:28:39","modified_gmt":"2025-10-02T16:28:39","slug":"mark-wheatley","status":"publish","type":"contributing_experts","link":"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/nos-experts\/mark-wheatley\/","title":{"rendered":"Mark Wheatley"},"content":{"rendered":"<p>La passion de Mark Wheatley pour le marketing num\u00e9rique l\u2019a men\u00e9 \u00e0 une carri\u00e8re florissante chez DAC. Apr\u00e8s avoir obtenu son dipl\u00f4me en physique en 2018, il a choisi de se r\u00e9orienter vers le monde de la publicit\u00e9. La m\u00eame ann\u00e9e, il a \u00e9t\u00e9 embauch\u00e9 chez DAC comme coordonnateur en affichage num\u00e9rique et s\u2019y est \u00e9panoui au fil des sept derni\u00e8res ann\u00e9es. Il occupe aujourd\u2019hui le poste de gestionnaire des m\u00e9dias num\u00e9riques, o\u00f9 il supervise un large \u00e9ventail de campagnes et d\u2019initiatives num\u00e9riques pour l\u2019agence.<br \/>\nAu cours de son parcours, Mark a \u00e9t\u00e9 t\u00e9moin d\u2019une transformation majeure de l\u2019univers du marketing num\u00e9rique. Alors que de grands changements s\u2019annoncent, notamment la fin des t\u00e9moins de navigation (cookies), plusieurs professionnels s\u2019interrogent sur l\u2019avenir du secteur. Les contributions de Mark continuent d\u2019aider DAC, ainsi que l\u2019ensemble de la communaut\u00e9 marketing, \u00e0 s\u2019orienter dans un environnement en constante mutation.<\/p>\n","protected":false},"featured_media":151036,"menu_order":0,"template":"","meta":{"content-type":""},"class_list":["post-150465","contributing_experts","type-contributing_experts","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mark Wheatley | DAC<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/nos-experts\/mark-wheatley\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mark Wheatley | DAC\" \/>\n<meta property=\"og:description\" content=\"La passion de Mark Wheatley pour le marketing num\u00e9rique l\u2019a men\u00e9 \u00e0 une carri\u00e8re florissante chez DAC. Apr\u00e8s avoir obtenu son dipl\u00f4me en physique en 2018, il a choisi de se r\u00e9orienter vers le monde de la publicit\u00e9. La m\u00eame ann\u00e9e, il a \u00e9t\u00e9 embauch\u00e9 chez DAC comme coordonnateur en affichage num\u00e9rique et s\u2019y est [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/nos-experts\/mark-wheatley\/\" \/>\n<meta property=\"og:site_name\" content=\"DAC\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DACGroup\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/10\/Mark-Wheatley-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"400\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/09\/DAC-logo.svg\" \/>\n<meta name=\"twitter:site\" content=\"@DAC_group\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/nos-experts\/mark-wheatley\/\",\"url\":\"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/nos-experts\/mark-wheatley\/\",\"name\":\"Mark Wheatley | DAC\",\"isPartOf\":{\"@id\":\"https:\/\/www.dacgroup.com\/fr-ca\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/nos-experts\/mark-wheatley\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/nos-experts\/mark-wheatley\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/10\/Mark-Wheatley-1.jpg\",\"datePublished\":\"2025-10-02T16:28:39+00:00\",\"dateModified\":\"2025-10-02T16:28:39+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/nos-experts\/mark-wheatley\/#breadcrumb\"},\"inLanguage\":\"fr-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/nos-experts\/mark-wheatley\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/nos-experts\/mark-wheatley\/#primaryimage\",\"url\":\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/10\/Mark-Wheatley-1.jpg\",\"contentUrl\":\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/10\/Mark-Wheatley-1.jpg\",\"width\":400,\"height\":300,\"caption\":\"Mark Wheatley - Contributing Expert\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/nos-experts\/mark-wheatley\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.dacgroup.com\/fr-ca\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Mark Wheatley\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.dacgroup.com\/fr-ca\/#website\",\"url\":\"https:\/\/www.dacgroup.com\/fr-ca\/\",\"name\":\"DAC group\",\"description\":\"DAC\",\"publisher\":{\"@id\":\"https:\/\/www.dacgroup.com\/fr-ca\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.dacgroup.com\/fr-ca\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-CA\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.dacgroup.com\/fr-ca\/#organization\",\"name\":\"DAC group\",\"alternateName\":\"DAC\",\"url\":\"https:\/\/www.dacgroup.com\/fr-ca\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\/\/www.dacgroup.com\/fr-ca\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/09\/DAC-logo.svg\",\"contentUrl\":\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/09\/DAC-logo.svg\",\"caption\":\"DAC group\"},\"image\":{\"@id\":\"https:\/\/www.dacgroup.com\/fr-ca\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/DACGroup\",\"https:\/\/x.com\/DAC_group\",\"https:\/\/www.linkedin.com\/company\/dac-group\/\",\"https:\/\/www.instagram.com\/dac_group\/\",\"https:\/\/www.youtube.com\/user\/DACgroup1976\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Mark Wheatley | DAC","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.dacgroup.com\/fr-ca\/perspectives\/nos-experts\/mark-wheatley\/","og_locale":"fr_CA","og_type":"article","og_title":"Mark Wheatley | DAC","og_description":"La passion de Mark Wheatley pour le marketing num\u00e9rique l\u2019a men\u00e9 \u00e0 une carri\u00e8re florissante chez DAC. 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