{"id":4485,"date":"2024-08-28T11:46:19","date_gmt":"2024-08-28T16:46:19","guid":{"rendered":"https:\/\/www.dacgroup.com\/?page_id=4485"},"modified":"2025-09-04T12:31:00","modified_gmt":"2025-09-04T17:31:00","slug":"descubrir","status":"publish","type":"page","link":"https:\/\/www.dacgroup.com\/es\/descubrir\/","title":{"rendered":"Descubre"},"content":{"rendered":"\n\n    <style>\n        #hero-internal {\n            background-image: url('https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/10\/hero-d-insights.png');\n            height: 561px !important;\n        }\n\n                @media (min-width: 2000px) {\n            #hero-internal {\n                background-image: url('https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/11\/hero-d-insights-2.png');\n                height: 561px !important;\n            }\n        }\n        \n\n                @media screen and (max-width: 991px) {\n            #hero-internal {\n                background-image: url('https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/09\/hero-m-insights.png');\n                height: 500px !important;\n            }\n        }\n\n            <\/style>\n\n\n<section id=\"hero-internal\" class=\"noWords background-image\"\n         data-desktoph=\"561px\" data-mobileh=\"500px\">\n\n            <nav class=\"breadcrumb container max-1448 padding60 desktop-only \">\n            <a href=\"https:\/\/www.dacgroup.com\/es\/\">DAC<\/a>        <\/nav>\n    \n    \n    <div class=\"container max-1448 padding60 hero-internal-content-block\"\n         style=\"text-align:left;align-items:start\">\n\n                            <h1 style=\"color:#ffffff;\">\n                Estrategias de medios y metodolog\u00eda            <\/h1>\n        \n                    \n        <div class=\"cta-container-row\">\n           \n                                <\/div>\n \n    <\/div>\n<\/section>\n\n\n    <div class=\"responsive-hero-footer mobile-only\">\n                    <nav class=\"breadcrumb container max-1448 padding60 mobile-only\">\n                <a href=\"https:\/\/www.dacgroup.com\/es\/\">DAC<\/a>            <\/nav>\n        \n        \n                    <h1 style=\"color:#ffffff; \" class=\"mt-0\">\n                Estrategias de medios y metodolog\u00eda            <\/h1>\n        \n        \n\n        <div class=\"cta-container-row mobile\">\n           \n            \n                        <\/div>\n    <\/div>\n\n\n\n\n<section class=\"banner\" style=\"background:#030303\" data-ptd=\"80\" data-pbd=\"140\" data-ptm=\"60\" data-pbm=\"80\" >\n\n    \n    <div class=\"container max-1448 padding60\">\n        <div style=\"text-align:center;align-items:center\">\n\n            <h2 style=\"color:#ffffff;  max-width:920px\">\n                Los conocimientos que necesitas para moverte <strong>forward<\/strong>\n            <\/h2>\n\n                        <div class=\"description\" style=\"color:#ffffff; max-width:920px\">\n                <p>Tanto si est\u00e1s buscando un estudio, las \u00faltimas novedades en el \u00e1mbito digital o noticias sobre SEO Local, estamos aqu\u00ed para ayudarte a estar informado.<\/p>\n            <\/div>\n            \n            \n\n        <\/div>\n    <\/div>\n<\/section>\n\n\n    <section id=\"services_internal_menu\" class=\"\">\n\n        <div class=\"container max-1448 padding60\">\n\n            \n                \n                    <p id=\"services-heading\">Nuestros contenidos<\/p>\n\n                \n            \n\n            \n                <div class=\"menu max-1448\" role=\"navigation\" aria-labelledby=\"services-heading\">\n\n                    \n                        <h2 class=\"smooth-scroll\" data-scroll-to=\"#blog\" tabindex=\"0\" role=\"button\">Blog<span style=\"background: #FABFBF;\"><\/span><\/h2>\n\n                    \n                        <h2 class=\"smooth-scroll\" data-scroll-to=\"#white-papers\" tabindex=\"0\" role=\"button\">White Papers<span style=\"background: #c7f2b3;\"><\/span><\/h2>\n\n                    \n                        <h2 class=\"smooth-scroll\" data-scroll-to=\"#serie-de-analisis-en-profundidad\" tabindex=\"0\" role=\"button\">Serie de An\u00e1lisis en Profundidad<span style=\"background: #acd8f3;\"><\/span><\/h2>\n\n                    \n                        <h2 class=\"smooth-scroll\" data-scroll-to=\"#eventos\" tabindex=\"0\" role=\"button\">Eventos<span style=\"background: #c7f2b3;\"><\/span><\/h2>\n\n                    \n                        <h2 class=\"smooth-scroll\" data-scroll-to=\"#webinars\" tabindex=\"0\" role=\"button\">Webinars<span style=\"background: #fabfbf;\"><\/span><\/h2>\n\n                    \n                        <h2 class=\"smooth-scroll\" data-scroll-to=\"#centro-de-inteligencia-artificial\" tabindex=\"0\" role=\"button\">Centro de Inteligencia Artificial<span style=\"background: #acd8f3;\"><\/span><\/h2>\n\n                    \n                        <h2 class=\"smooth-scroll\" data-scroll-to=\"#noticias-de-busqueda-local\" tabindex=\"0\" role=\"button\">Noticias de b\u00fasqueda local<span style=\"background: #fabfbf;\"><\/span><\/h2>\n\n                    \n                        <h2 class=\"smooth-scroll\" data-scroll-to=\"#podcast\" tabindex=\"0\" role=\"button\">Podcast<span style=\"background: #fcd48d;\"><\/span><\/h2>\n\n                    \n                <\/div>\n\n            \n            <div class=\"list\">\n\n                \n                    <div id=\"blog\" class=\"item odd\" role=\"region\" aria-labelledby=\"blog-heading\">\n\n\n                        \n                            \n                        \n\n\n                        <div class=\"content\">\n\n                            \n                                \n                                    <h2 id=\"blog-heading\">\n                                                                                    Blog                                                                                <\/h2>\n\n                                \n                            \n                                                            <div class=\"description\"><p>Explora los \u00faltimos enfoques e ideas aplicables sobre el siempre complejo mundo de los medios y el marketing. Desde consejos f\u00e1ciles y r\u00e1pidos, hasta an\u00e1lisis profundos sobre las tendencias m\u00e1s relevantes en el \u00e1mbito digital.<\/p>\n<\/div>\n                            \n                            \n                                <div class=\"ctas\" style=\"width: fit-content;\">\n                                    \n                                        \n                    \n<div class=\"  \">\n\n        <a href=\"https:\/\/www.dacgroup.com\/es\/blog\/\" class=\"btn_secondary-filled_black\" >\n    \n        <div>Leer m\u00e1s<\/div>\n\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17\" height=\"16\" viewBox=\"0 0 17 16\" fill=\"none\">\n                <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M0.975471 6.77447H12.9154L10.0672 3.69368C9.75659 3.3577 9.75662 2.83933 10.0673 2.50338C10.4143 2.12807 11.0076 2.12811 11.3546 2.50346L16.1279 7.66652L11.3546 12.8296C11.0076 13.2049 10.4143 13.205 10.0673 12.8297C9.75662 12.4937 9.75659 11.9754 10.0672 11.6394L12.9155 8.55842H0.975471C0.482847 8.55842 0.0834961 8.15907 0.0834961 7.66645C0.0834961 7.17382 0.482847 6.77447 0.975471 6.77447Z\" fill=\"#171616\"\/>\n            <\/svg>\n        \n        <\/a>\n    \n<\/div>\n\n\n                                    \n                                <\/div>\n                            \n                        <\/div>\n\n                        \n                                                            <div class=\"image\">\n\n                                                                                    <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/blog.jpg\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/blog.jpg\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/blog.jpg\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/blog.jpg\"\n                alt=\"Blog\"\n                 loading=\"lazy\" aria-hidden=\"true\" \/>\n        <\/picture>\n                                            \n                                <\/div>\n                            \n                        \n                    <\/div>\n\n                \n                    <div id=\"white-papers\" class=\"item even\" role=\"region\" aria-labelledby=\"white-papers-heading\">\n\n\n                        \n                                                            <div class=\"image\">\n\n                                                                                    <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/research-and-white-papers.jpg\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/research-and-white-papers.jpg\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/research-and-white-papers.jpg\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/research-and-white-papers.jpg\"\n                alt=\"White Papers\"\n                 loading=\"lazy\" aria-hidden=\"true\" \/>\n        <\/picture>\n                                            \n                                <\/div>\n                            \n                        \n\n\n                        <div class=\"content\">\n\n                            \n                                \n                                    <h2 id=\"white-papers-heading\">\n                                                                                    White Papers                                                                                <\/h2>\n\n                                \n                            \n                                                            <div class=\"description\"><p><span data-teams=\"true\">Afronta con \u00e9xito tu pr\u00f3ximo reto gracias al conocimiento que te ofrecen nuestros reseach y White papers. En ellos encontrar\u00e1s an\u00e1lisis estrat\u00e9gicos sobre el panorama de medios, an\u00e1lisis de mercados, posibles tendencias, etc.<\/span><\/p>\n<\/div>\n                            \n                            \n                                <div class=\"ctas\" style=\"width: fit-content;\">\n                                    \n                                        \n                    \n<div class=\"  \">\n\n        <a href=\"https:\/\/www.dacgroup.com\/es\/descubre\/informes-tecnicos\/\" class=\"btn_secondary-filled_black\" >\n    \n        <div>Empieza a explorar<\/div>\n\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17\" height=\"16\" viewBox=\"0 0 17 16\" fill=\"none\">\n                <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M0.975471 6.77447H12.9154L10.0672 3.69368C9.75659 3.3577 9.75662 2.83933 10.0673 2.50338C10.4143 2.12807 11.0076 2.12811 11.3546 2.50346L16.1279 7.66652L11.3546 12.8296C11.0076 13.2049 10.4143 13.205 10.0673 12.8297C9.75662 12.4937 9.75659 11.9754 10.0672 11.6394L12.9155 8.55842H0.975471C0.482847 8.55842 0.0834961 8.15907 0.0834961 7.66645C0.0834961 7.17382 0.482847 6.77447 0.975471 6.77447Z\" fill=\"#171616\"\/>\n            <\/svg>\n        \n        <\/a>\n    \n<\/div>\n\n\n                                    \n                                <\/div>\n                            \n                        <\/div>\n\n                        \n                            \n                        \n                    <\/div>\n\n                \n                    <div id=\"serie-de-analisis-en-profundidad\" class=\"item odd\" role=\"region\" aria-labelledby=\"serie-de-analisis-en-profundidad-heading\">\n\n\n                        \n                            \n                        \n\n\n                        <div class=\"content\">\n\n                            \n                                \n                                    <h2 id=\"serie-de-analisis-en-profundidad-heading\">\n                                                                                    Serie de An\u00e1lisis en Profundidad                                                                                <\/h2>\n\n                                \n                            \n                                                            <div class=\"description\"><p>\u00danete a los expertos de DAC para explorar c\u00f3mo la innovaci\u00f3n digital, los nuevos enfoques estrat\u00e9gicos y el an\u00e1lisis inteligente de datos pueden ayudarte no solo a anticiparte a tus competidores, sino a liderar el cambio en un entorno en constante evoluci\u00f3n.<\/p>\n<\/div>\n                            \n                            \n                                <div class=\"ctas\" style=\"width: fit-content;\">\n                                    \n                                        \n                    \n<div class=\"  \">\n\n        <a href=\"https:\/\/www.dacgroup.com\/es\/insights\/series\/\" class=\"btn_secondary-filled_black\" >\n    \n        <div>Ver series<\/div>\n\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17\" height=\"16\" viewBox=\"0 0 17 16\" fill=\"none\">\n                <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M0.975471 6.77447H12.9154L10.0672 3.69368C9.75659 3.3577 9.75662 2.83933 10.0673 2.50338C10.4143 2.12807 11.0076 2.12811 11.3546 2.50346L16.1279 7.66652L11.3546 12.8296C11.0076 13.2049 10.4143 13.205 10.0673 12.8297C9.75662 12.4937 9.75659 11.9754 10.0672 11.6394L12.9155 8.55842H0.975471C0.482847 8.55842 0.0834961 8.15907 0.0834961 7.66645C0.0834961 7.17382 0.482847 6.77447 0.975471 6.77447Z\" fill=\"#171616\"\/>\n            <\/svg>\n        \n        <\/a>\n    \n<\/div>\n\n\n                                    \n                                <\/div>\n                            \n                        <\/div>\n\n                        \n                                                            <div class=\"image\">\n\n                                                                                    <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/04\/e5e6ec33-4bea-4a2e-9f28-7fbb64dade22-1600x1067.jpg\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/04\/e5e6ec33-4bea-4a2e-9f28-7fbb64dade22-1024x683.jpg\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/04\/e5e6ec33-4bea-4a2e-9f28-7fbb64dade22-768x512.jpg\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/04\/e5e6ec33-4bea-4a2e-9f28-7fbb64dade22-480x320.jpg\"\n                alt=\"Serie de An\u00e1lisis en Profundidad\"\n                 loading=\"lazy\" aria-hidden=\"true\" \/>\n        <\/picture>\n                                            \n                                <\/div>\n                            \n                        \n                    <\/div>\n\n                \n                    <div id=\"eventos\" class=\"item even\" role=\"region\" aria-labelledby=\"eventos-heading\">\n\n\n                        \n                                                            <div class=\"image\">\n\n                                                                                    <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/events.jpg\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/events.jpg\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/events.jpg\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/events.jpg\"\n                alt=\"Eventos\"\n                 loading=\"lazy\" aria-hidden=\"true\" \/>\n        <\/picture>\n                                            \n                                <\/div>\n                            \n                        \n\n\n                        <div class=\"content\">\n\n                            \n                                \n                                    <h2 id=\"eventos-heading\">\n                                                                                    Eventos                                                                                <\/h2>\n\n                                \n                            \n                                                            <div class=\"description\"><p><span data-teams=\"true\">Descubre nuestra agenda de eventos y conferencias. Nos encanta tener la posibilidad de contactar con colegas de profesi\u00f3n, intercambiar ideas y compartir experiencias relacionadas con estrategias de medios y marketing.\u00a0<\/span><\/p>\n<\/div>\n                            \n                            \n                                <div class=\"ctas\" style=\"width: fit-content;\">\n                                    \n                                        \n                    \n<div class=\"  \">\n\n        <a href=\"https:\/\/www.dacgroup.com\/es\/insights\/events\/\" class=\"btn_secondary-filled_black\" >\n    \n        <div>Ver eventos<\/div>\n\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17\" height=\"16\" viewBox=\"0 0 17 16\" fill=\"none\">\n                <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M0.975471 6.77447H12.9154L10.0672 3.69368C9.75659 3.3577 9.75662 2.83933 10.0673 2.50338C10.4143 2.12807 11.0076 2.12811 11.3546 2.50346L16.1279 7.66652L11.3546 12.8296C11.0076 13.2049 10.4143 13.205 10.0673 12.8297C9.75662 12.4937 9.75659 11.9754 10.0672 11.6394L12.9155 8.55842H0.975471C0.482847 8.55842 0.0834961 8.15907 0.0834961 7.66645C0.0834961 7.17382 0.482847 6.77447 0.975471 6.77447Z\" fill=\"#171616\"\/>\n            <\/svg>\n        \n        <\/a>\n    \n<\/div>\n\n\n                                    \n                                <\/div>\n                            \n                        <\/div>\n\n                        \n                            \n                        \n                    <\/div>\n\n                \n                    <div id=\"webinars\" class=\"item odd\" role=\"region\" aria-labelledby=\"webinars-heading\">\n\n\n                        \n                            \n                        \n\n\n                        <div class=\"content\">\n\n                            \n                                \n                                    <h2 id=\"webinars-heading\">\n                                                                                    Webinars                                                                                <\/h2>\n\n                                \n                            \n                                                            <div class=\"description\"><p>Explora nuevas perspectivas y ampl\u00eda tu expertise con nuestros webinars, en directo o bajo demanda, donde abordamos temas clave como SEO, paid media y an\u00e1lisis de datos, etc. Una aut\u00e9ntica oportunidad para aquellos profesionales del marketing que quieran estar al d\u00eda y conocer nuevas oportunidades.<\/p>\n<\/div>\n                            \n                            \n                                <div class=\"ctas\" style=\"width: fit-content;\">\n                                    \n                                        \n                    \n<div class=\"  \">\n\n        <a href=\"https:\/\/www.dacgroup.com\/es\/insights\/webinars\/\" class=\"btn_secondary-filled_black\" >\n    \n        <div>Ver webinars<\/div>\n\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17\" height=\"16\" viewBox=\"0 0 17 16\" fill=\"none\">\n                <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M0.975471 6.77447H12.9154L10.0672 3.69368C9.75659 3.3577 9.75662 2.83933 10.0673 2.50338C10.4143 2.12807 11.0076 2.12811 11.3546 2.50346L16.1279 7.66652L11.3546 12.8296C11.0076 13.2049 10.4143 13.205 10.0673 12.8297C9.75662 12.4937 9.75659 11.9754 10.0672 11.6394L12.9155 8.55842H0.975471C0.482847 8.55842 0.0834961 8.15907 0.0834961 7.66645C0.0834961 7.17382 0.482847 6.77447 0.975471 6.77447Z\" fill=\"#171616\"\/>\n            <\/svg>\n        \n        <\/a>\n    \n<\/div>\n\n\n                                    \n                                <\/div>\n                            \n                        <\/div>\n\n                        \n                                                            <div class=\"image\">\n\n                                                                                    <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/04\/webinars.jpg\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/04\/webinars.jpg\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/04\/webinars-768x512.jpg\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/04\/webinars-480x320.jpg\"\n                alt=\"A woman in a turquoise blouse participating in a video conference on multiple screens, with a laptop displaying colourful infographic slides.\"\n                 loading=\"lazy\" aria-hidden=\"true\" \/>\n        <\/picture>\n                                            \n                                <\/div>\n                            \n                        \n                    <\/div>\n\n                \n                    <div id=\"centro-de-inteligencia-artificial\" class=\"item even\" role=\"region\" aria-labelledby=\"centro-de-inteligencia-artificial-heading\">\n\n\n                        \n                                                            <div class=\"image\">\n\n                                                                                    <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/ai-hub.jpg\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/ai-hub.jpg\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/ai-hub.jpg\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/ai-hub.jpg\"\n                alt=\"Centro de Inteligencia Artificial\"\n                 loading=\"lazy\" aria-hidden=\"true\" \/>\n        <\/picture>\n                                            \n                                <\/div>\n                            \n                        \n\n\n                        <div class=\"content\">\n\n                            \n                                \n                                    <h2 id=\"centro-de-inteligencia-artificial-heading\">\n                                                                                    Centro de Inteligencia Artificial                                                                                <\/h2>\n\n                                \n                            \n                                                            <div class=\"description\"><p><span data-teams=\"true\">La IA lo est\u00e1 cambiando todo y tu puedes subirte a este tren. Adel\u00e1ntate a las \u00faltimas novedades gracias a las opiniones e ideas de nuestros expertos para aprender como la IA tiene la capacidad de impulsar el rendimiento de tus campa\u00f1as de medios y el marketing de tu empresa.<\/span><\/p>\n<\/div>\n                            \n                            \n                                <div class=\"ctas\" style=\"width: fit-content;\">\n                                    \n                                        \n                    \n<div class=\"  \">\n\n        <a href=\"https:\/\/www.dacgroup.com\/es\/centro-de-ia\/\" class=\"btn_secondary-filled_black\" >\n    \n        <div>Visita el AI Hub<\/div>\n\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17\" height=\"16\" viewBox=\"0 0 17 16\" fill=\"none\">\n                <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M0.975471 6.77447H12.9154L10.0672 3.69368C9.75659 3.3577 9.75662 2.83933 10.0673 2.50338C10.4143 2.12807 11.0076 2.12811 11.3546 2.50346L16.1279 7.66652L11.3546 12.8296C11.0076 13.2049 10.4143 13.205 10.0673 12.8297C9.75662 12.4937 9.75659 11.9754 10.0672 11.6394L12.9155 8.55842H0.975471C0.482847 8.55842 0.0834961 8.15907 0.0834961 7.66645C0.0834961 7.17382 0.482847 6.77447 0.975471 6.77447Z\" fill=\"#171616\"\/>\n            <\/svg>\n        \n        <\/a>\n    \n<\/div>\n\n\n                                    \n                                <\/div>\n                            \n                        <\/div>\n\n                        \n                            \n                        \n                    <\/div>\n\n                \n                    <div id=\"noticias-de-busqueda-local\" class=\"item odd\" role=\"region\" aria-labelledby=\"noticias-de-busqueda-local-heading\">\n\n\n                        \n                            \n                        \n\n\n                        <div class=\"content\">\n\n                            \n                                \n                                    <h2 id=\"noticias-de-busqueda-local-heading\">\n                                                                                    Noticias de b\u00fasqueda local                                                                                <\/h2>\n\n                                \n                            \n                                                            <div class=\"description\"><p><span data-teams=\"true\">Sigue las \u00faltimas noticias sobre SEO Local y descubre c\u00f3mo pueden influir en el rendimiento de tus perfiles en Google, Apple Maps, etc.<\/span><\/p>\n<\/div>\n                            \n                            \n                                <div class=\"ctas\" style=\"width: fit-content;\">\n                                    \n                                        \n                    \n<div class=\"  \">\n\n        <a href=\"https:\/\/www.dacgroup.com\/es\/noticias-de-busqueda-local\/\" class=\"btn_secondary-filled_black\" >\n    \n        <div>Leer m\u00e1s<\/div>\n\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17\" height=\"16\" viewBox=\"0 0 17 16\" fill=\"none\">\n                <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M0.975471 6.77447H12.9154L10.0672 3.69368C9.75659 3.3577 9.75662 2.83933 10.0673 2.50338C10.4143 2.12807 11.0076 2.12811 11.3546 2.50346L16.1279 7.66652L11.3546 12.8296C11.0076 13.2049 10.4143 13.205 10.0673 12.8297C9.75662 12.4937 9.75659 11.9754 10.0672 11.6394L12.9155 8.55842H0.975471C0.482847 8.55842 0.0834961 8.15907 0.0834961 7.66645C0.0834961 7.17382 0.482847 6.77447 0.975471 6.77447Z\" fill=\"#171616\"\/>\n            <\/svg>\n        \n        <\/a>\n    \n<\/div>\n\n\n                                    \n                                <\/div>\n                            \n                        <\/div>\n\n                        \n                                                            <div class=\"image\">\n\n                                                                                    <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/local-search-news.jpg\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/local-search-news.jpg\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/local-search-news.jpg\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/local-search-news.jpg\"\n                alt=\"Noticias de b\u00fasqueda local\"\n                 loading=\"lazy\" aria-hidden=\"true\" \/>\n        <\/picture>\n                                            \n                                <\/div>\n                            \n                        \n                    <\/div>\n\n                \n                    <div id=\"podcast\" class=\"item even\" role=\"region\" aria-labelledby=\"podcast-heading\">\n\n\n                        \n                                                            <div class=\"image\">\n\n                                                                                    <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/podcast.jpg\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/podcast.jpg\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/podcast.jpg\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/podcast.jpg\"\n                alt=\"Podcast\"\n                 loading=\"lazy\" aria-hidden=\"true\" \/>\n        <\/picture>\n                                            \n                                <\/div>\n                            \n                        \n\n\n                        <div class=\"content\">\n\n                            \n                                \n                                    <h2 id=\"podcast-heading\">\n                                                                                    Podcast                                                                                <\/h2>\n\n                                \n                            \n                                                            <div class=\"description\"><p><span data-teams=\"true\">Si te apasiona el marketing, est\u00e1s de enhorabuena. En nuestro podcast \u201cInside the Funnel\u201d encontrar\u00e1s todo lo que buscas. Nuestros expertos, Dan Temby (Senior VP Technology Analytics), Jenna Watson (Senior VP Media) y Nasser Sahlool (Senior VP Client Strategy), analizan las \u00faltimas novedades y desaf\u00edos a los que se enfrentan las marcas.<\/span><\/p>\n<\/div>\n                            \n                            \n                                <div class=\"ctas\" style=\"width: fit-content;\">\n                                    \n                                        \n                    \n<div class=\"  \">\n\n        <a href=\"https:\/\/www.dacgroup.com\/es\/podcast\/\" class=\"btn_secondary-filled_black\" >\n    \n        <div>Escucha ahora<\/div>\n\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17\" height=\"16\" viewBox=\"0 0 17 16\" fill=\"none\">\n                <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M0.975471 6.77447H12.9154L10.0672 3.69368C9.75659 3.3577 9.75662 2.83933 10.0673 2.50338C10.4143 2.12807 11.0076 2.12811 11.3546 2.50346L16.1279 7.66652L11.3546 12.8296C11.0076 13.2049 10.4143 13.205 10.0673 12.8297C9.75662 12.4937 9.75659 11.9754 10.0672 11.6394L12.9155 8.55842H0.975471C0.482847 8.55842 0.0834961 8.15907 0.0834961 7.66645C0.0834961 7.17382 0.482847 6.77447 0.975471 6.77447Z\" fill=\"#171616\"\/>\n            <\/svg>\n        \n        <\/a>\n    \n<\/div>\n\n\n                                    \n                                <\/div>\n                            \n                        <\/div>\n\n                        \n                            \n                        \n                    <\/div>\n\n                \n            <\/div>\n        <\/div>\n\n    <\/section>\n\n\n\n<section class=\"custom-spacer\" data-desktop=\"50px\" data-mobile=\"20px\" aria-hidden=\"true\"  ><\/section>\n\n\n<section class=\"phrase-carousel\" data-carousel=\"enable\" data-ptd=\"140\" data-pbd=\"140\" data-ptm=\"35\" data-pbm=\"35\" >\n    \n    \n    <button id=\"play-pause-button\"><img decoding=\"async\" src=\"\/wp-content\/themes\/dac\/img\/icons\/stop-black.svg\" alt=\"Control Button\"><\/button>\n\n    \n    <div class=\"container max-1448 padding60\">\n\n        <h2 style=\"color:#363534\">\n\n            \n                \n                <div class=\"scroller\">\n                    <div class=\"inner\">\n                    \n                                                                         \n                            <div class=\"phrase\" data-bgcolor=\"#C7F2B3\">Mejora tu alcance con campa\u00f1as media-forward.<\/div>\n\n                         \n                            <div class=\"phrase\" data-bgcolor=\"#FCD48D\">Conecta con tus audiencias con estrategias local-forward.<\/div>\n\n                         \n                            <div class=\"phrase\" data-bgcolor=\"#ACD8F3\">Toma decisiones data-forward para conseguir tus objetivos.<\/div>\n\n                         \n                            <div class=\"phrase\" data-bgcolor=\"#fabfbf\">Impulsa resultados con enfoque performance-forward.<\/div>\n\n                        \n                    <\/div>\n                <\/div>\n\n                \n                                    \n        <\/h2>\n                    \n        \n                    \n<div class=\"  \">\n\n        <a href=\"https:\/\/www.dacgroup.com\/es\/ponte-en-contacto-con\/\" class=\"btn_primary-filled_black_arrow\" >\n    \n        <div>Let&#8217;s move forward<\/div>\n\n        \n            \n            <svg width=\"24\" height=\"16\" viewBox=\"0 0 24 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 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\n<\/div>\n\n\n    <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-templates\/page-dac-gutenberg.php","meta":{"content-type":"","footnotes":""},"class_list":["post-4485","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Descubre | DAC<\/title>\n<meta name=\"description\" content=\"La curiosidad es un rasgo esencial para todo profesional del marketing. \u00danete a DAC mientras exploramos nuevas tendencias, compartimos conocimientos y elevamos nuestro coeficiente intelectual de marketing y medios de comunicaci\u00f3n.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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