{"id":114670,"date":"2017-02-28T18:21:00","date_gmt":"2017-02-28T23:21:00","guid":{"rendered":"https:\/\/www.dacgroup.com\/technical-seo-quick-fixes-image-optimisation\/"},"modified":"2024-12-23T00:36:51","modified_gmt":"2024-12-23T05:36:51","slug":"technical-seo-quick-fixes-image-optimisation","status":"publish","type":"post","link":"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/","title":{"rendered":"Technical SEO: Quick Fixes for Image Optimisation"},"content":{"rendered":"<p>Both end users of a site and search engines prefer a site that loads quickly. In a recent survey, Kissmetrics found that:<\/p>\n<ul>\n<li>47% of consumers expect a web page to load in 2 seconds or less.<\/li>\n<li>40% of people abandon a website that takes more than 3 seconds to load.<\/li>\n<li>A 1 second delay in page response can result in a 7% reduction in conversions.<\/li>\n<\/ul>\n<p>Optimising a site for speed can be a very technical undertaking, but there are two easy tips to follow that will make a significant difference.<\/p>\n<ol>\n<li>Don\u2019t go bigger than your requirement.<\/li>\n<\/ol>\n<p>Often web pages will use an image much larger than they require, relying on the end user\u2019s browser to resize the image to the desired size.<\/p>\n<p>Reducing your image size can save a huge amount of bandwidth. One B2B site I worked on used to serve small thumbnail nail images that were over 400KB\u2019s in size\u2026for a 50&#215;50 thumb nail image. Madness.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-10833\" src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/12\/Picture1-3.png\" alt=\"Picture1\" width=\"682\" height=\"317\" \/>Correcting this single image reduced the page load time by 700 ms.<\/p>\n<p>This graphic shows an image that should have originally been resized to 245&#215;212, being resized by the browser.<\/p>\n<ol start=\"2\">\n<li>Optimise the image to reduce its size.<\/li>\n<\/ol>\n<section data-role=\"forward-email-subscription-container\" class=\"full-width w-100 d-flex justify-content-center align-items-center bg-c7f2b3\">\n    \n    <div class=\"max-w-1400 w-100 form\">\n        <div class=\"text-content-container\">\n            <h2>\n                Stay Forward            <\/h2>\n            <p class=\"subtitle\">\n                Get exclusive insights into digital <br class=\"d-none d-lg-block\">media's top-trending topics delivered<br class=\"d-none d-lg-block\"> directly to your inbox.            <\/p>\n        <\/div>\n\n        <div data-role=\"form-group\">\n            <div class=\"d-flex flex-column w-100\">\n                <form data-forward-email-form class='custom-hubspot-form' id='hubspot_form_6a1d2e1bebbc5'>\n    <div class='d-flex input'>\n        <input type='email' class='form-control me-2 input' placeholder='Email address' aria-label='Email' name='email' required>\n        <button type='submit' class='btn_primary-filled_white'>Submit\n<\/button>\n    <\/div>\n    <p class='hubspot-status'><\/p>\n<\/form>\n<script>\njQuery(document).ready(function($) {\n    var form = $('#hubspot_form_6a1d2e1bebbc5');\n    form.on('submit', function(event) {\n        event.preventDefault();\n\n        \/\/ Get email input value\n        var emailInput = form.find('input[name=\"email\"]');\n        var email = emailInput.val().trim();\n\n        \/\/ Required HubSpot fields\n        var portalId = '5408011';\n        var formId = 'cafa8eb8-dd43-46cc-bec7-9f87e85b1bdb';\n\n        \/\/ Prepare the data payload\n        var data = {\n            fields: [\n                {\n                    name: 'email',\n                    value: email\n                }\n            ],\n            context: {\n                pageUri: window.location.href,\n                pageName: document.title\n            },\n            submittedAt: new Date().getTime()\n        };\n\n        \/\/ Get the status element for this form\n        var statusElement = form.siblings('.forward-email-status-container');\n\n        \/\/ Send the data to HubSpot\n        fetch('https:\/\/api.hsforms.com\/submissions\/v3\/integration\/submit\/5408011\/cafa8eb8-dd43-46cc-bec7-9f87e85b1bdb', {\n            method: 'POST',\n            headers: {\n                'Content-Type': 'application\/json'\n            },\n            body: JSON.stringify(data)\n        })\n        .then(response => {\n            if (response.ok) {\n                if(statusElement) {\n                    statusElement.text('Thanks for Subscribing!');\n                    statusElement.css('color', 'green');\n                }\n\n                var userInfo = JSON.parse(localStorage.getItem('userInfo'));\n                if (userInfo) {\n                    userInfo.event = 'Form_submit';\n                    userInfo.email = email;\n                    userInfo.form_name = 'Newsletter';\n                    window.dataLayer = window.dataLayer || [];\n                    window.dataLayer.push(userInfo);\n                }\n\n                emailInput.val(''); \/\/ Clear the email field\n                window.dispatchEvent(new CustomEvent('newsletter-submit'));\n            } else {\n                return response.json().then(error => {\n                    if(statusElement) {\n                        statusElement.text('Error: ' + error.message);\n                        statusElement.css({\n                            'color': 'red',\n                            'padding-top': '10px'\n                        });\n                    }\n                });\n            }\n        })\n        .catch(error => {\n            console.error('Error:', error);\n            statusElement.text(\"There was an error submitting the form.\");\n            statusElement.css({\n                'color': 'red',\n                'padding-top': '10px'\n            });\n        });\n    });\n\n    window.addEventListener('message', function(event) {\n        const isFormCallback = event.data.type === 'hsFormCallback';\n        const isFormSubmitted = event.data.eventName === 'onFormSubmitted';\n        const iscurrentForm = !!event?.data?.id ? 'cafa8eb8-dd43-46cc-bec7-9f87e85b1bdb'.trim() == event?.data?.id : false; \n\n        if( isFormCallback && isFormSubmitted && iscurrentForm ) {\n            console.log('event', event);\n            window.location.href = 'https:\/\/www.dacgroup.com\/en-gb\/thank-you\/';\n        }\n    });\n});\n<\/script>                <span class=\"forward-email-status-container\"><\/span>\n            <\/div>\n\n            <button id=\"forward-form-submission\" class=\"subscribe-btn\" type=\"button\" onclick=\"triggerButton(this)\">\n                <span class=\"d-inline-block\">\n                    SUBSCRIBE                <\/span>\n                <span class=\"d-inline-block bell-container\">\n                    <svg width=\"28\" height=\"28\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                        <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M3.5458 14.4774L4.50055 13.234C4.50657 11.8629 4.56791 9.80824 5.17539 8.00401C5.52706 6.95953 6.09459 5.89126 7.03537 5.08C7.70533 4.50227 8.51103 4.10149 9.44696 3.90922C9.50872 3.69984 9.5922 3.49047 9.70471 3.28979C9.91134 2.92122 10.2194 2.57523 10.654 2.33189C11.0827 2.09183 11.5478 2 12 2C12.4355 2 12.8969 2.08208 13.3272 2.31763C13.7695 2.55969 14.0812 2.91045 14.2866 3.28943C14.3999 3.49849 14.4813 3.71787 14.5396 3.93682C15.5444 4.18145 16.3788 4.69659 17.0444 5.38131C17.9498 6.3126 18.4937 7.50224 18.8321 8.60503C19.3645 10.3395 19.4725 12.1499 19.4944 13.1421C19.9371 13.6338 20.3502 14.1627 20.6914 14.626C21.9447 16.3277 20.6148 18.5001 18.7001 18.5001L5.52863 18.5C3.45543 18.5 2.28314 16.1217 3.5458 14.4774Z\" stroke=\"#171616\" \/>\n                        <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M9.0857 19.3749C9.431 19.1461 9.89639 19.2405 10.1252 19.5858C10.874 20.7159 12.7481 21.0858 13.9 19.5501C14.1485 19.2187 14.6186 19.1516 14.95 19.4001C15.2813 19.6486 15.3485 20.1187 15.1 20.4501C13.2518 22.9143 10.126 22.3027 8.87475 20.4143C8.64596 20.069 8.74041 19.6037 9.0857 19.3749Z\" fill=\"#171616\" \/>\n                    <\/svg>\n                <\/span>\n            <\/button>\n        <\/div>\n    <\/div>\n\n    \n    <script>\n        function triggerButton(button) {\n\n            var container = button.closest('[data-role=\"forward-email-subscription-container\"]');\n            var form = container.querySelector('[data-forward-email-form]');\n\n            if (form) {\n                jQuery(form).find(\"button[type='submit']\").trigger('click');\n            }\n        }\n    <\/script>\n\n<\/section>\n\n\n<p>The other major quick win you can implement, is to optimise all images to make the file as small as possible. This is especially relevant to images that come from a stock library, as typically they\u2019re very large, high resolution files.<\/p>\n<p>There are a number of tools you can use to optimise images to reduce the size of a file &#8211; the best, in my opinion, can be found in Photoshop. \u00a0However, there are other technical tools such as jpegtran which are better for converting a large numbers of images.<\/p>\n<p>Here is an example of a correct image optimisation (done on a photo of our office ping pong table). The photo was originally 4160 x 2340 and 2.3 Mb in size. I resized this image for use on the web, to 600 x 337 pixels; when that image was optimised the size fell from 333Kb to 69Kb, a saving of 80%.<\/p>\n<p>Original 333Kb<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-10834\" src=\"\/wpe-content\/uploads\/sites\/5\/2017\/02\/4-1.png\" alt=\"4\" width=\"938\" height=\"527\" \/><\/p>\n<p>Optimised 70Kb<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-10835\" src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/12\/Picture1-4.png\" alt=\"Picture1\" width=\"938\" height=\"527\" \/><\/p>\n<p>Follow these two simple steps, and your load time will decrease significantly.<\/p>\n<p>Here are two further articles to follow up on if you\u2019re interested in learning more:<\/p>\n<p><a href=\"http:\/\/designinstruct.com\/tools-basics\/5-easy-steps-optimize-your-images-photoshop\/\">http:\/\/designinstruct.com\/tools-basics\/5-easy-steps-optimize-your-images-photoshop\/<\/a><\/p>\n<p><a href=\"http:\/\/linuxcommando.blogspot.co.uk\/2014\/09\/how-to-optimize-jpeg-images.html\">http:\/\/linuxcommando.blogspot.co.uk\/2014\/09\/how-to-optimize-jpeg-images.html<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Both end users of a site and search engines prefer a site that loads quickly. In a recent survey, Kissmetrics found that: 47% of consumers expect a web page to load in 2 seconds or less. 40% of people abandon a website that takes more than 3 seconds to load. A 1 second delay in [&hellip;]<\/p>\n","protected":false},"author":94,"featured_media":114672,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","reading_level":"Technical","reading_level_confidence":0.82,"reading_level_needs_review":"0","footnotes":""},"categories":[2897],"tags":[],"class_list":["post-114670","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-search-optimization"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Technical SEO: Quick Fixes for Image Optimisation | DAC<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Technical SEO: Quick Fixes for Image Optimisation | DAC\" \/>\n<meta property=\"og:description\" content=\"Both end users of a site and search engines prefer a site that loads quickly. In a recent survey, Kissmetrics found that: 47% of consumers expect a web page to load in 2 seconds or less. 40% of people abandon a website that takes more than 3 seconds to load. A 1 second delay in [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/\" \/>\n<meta property=\"og:site_name\" content=\"DAC\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DACGroup\" \/>\n<meta property=\"article:published_time\" content=\"2017-02-28T23:21:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-23T05:36:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/12\/Technical-SEO-Quick-Fixes-for-Image-Optimisation.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"860\" \/>\n\t<meta property=\"og:image:height\" content=\"347\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"mwalshe\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/09\/DAC-logo.svg\" \/>\n<meta name=\"twitter:creator\" content=\"@DAC_group\" \/>\n<meta name=\"twitter:site\" content=\"@DAC_group\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"mwalshe\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/\"},\"author\":{\"name\":\"mwalshe\",\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/#\/schema\/person\/716f63e8906e13f016370e23a5d955b1\"},\"headline\":\"Technical SEO: Quick Fixes for Image Optimisation\",\"datePublished\":\"2017-02-28T23:21:00+00:00\",\"dateModified\":\"2024-12-23T05:36:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/\"},\"wordCount\":390,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/12\/Technical-SEO-Quick-Fixes-for-Image-Optimisation.jpg\",\"articleSection\":[\"Search optimization\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/\",\"url\":\"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/\",\"name\":\"Technical SEO: Quick Fixes for Image Optimisation | DAC\",\"isPartOf\":{\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/12\/Technical-SEO-Quick-Fixes-for-Image-Optimisation.jpg\",\"datePublished\":\"2017-02-28T23:21:00+00:00\",\"dateModified\":\"2024-12-23T05:36:51+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/#primaryimage\",\"url\":\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/12\/Technical-SEO-Quick-Fixes-for-Image-Optimisation.jpg\",\"contentUrl\":\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/12\/Technical-SEO-Quick-Fixes-for-Image-Optimisation.jpg\",\"width\":860,\"height\":347,\"caption\":\"A person using a stylus on a drawing tablet next to a laptop displaying a blurred image.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.dacgroup.com\/en-gb\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Technical SEO: Quick Fixes for Image Optimisation\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/#website\",\"url\":\"https:\/\/www.dacgroup.com\/en-gb\/\",\"name\":\"DAC group\",\"description\":\"DAC\",\"publisher\":{\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.dacgroup.com\/en-gb\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/#organization\",\"name\":\"DAC group\",\"alternateName\":\"DAC\",\"url\":\"https:\/\/www.dacgroup.com\/en-gb\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/09\/DAC-logo.svg\",\"contentUrl\":\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/09\/DAC-logo.svg\",\"caption\":\"DAC group\"},\"image\":{\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/DACGroup\",\"https:\/\/x.com\/DAC_group\",\"https:\/\/www.linkedin.com\/company\/dac-group\/\",\"https:\/\/www.instagram.com\/dac_group\/\",\"https:\/\/www.youtube.com\/user\/DACgroup1976\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/#\/schema\/person\/716f63e8906e13f016370e23a5d955b1\",\"name\":\"mwalshe\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.dacgroup.com\/en-gb\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/caa98c6a13004ced2a54ca2b872de2d67a14ab6a85cf1f1495ca38f06390654c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/caa98c6a13004ced2a54ca2b872de2d67a14ab6a85cf1f1495ca38f06390654c?s=96&d=mm&r=g\",\"caption\":\"mwalshe\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Technical SEO: Quick Fixes for Image Optimisation | DAC","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/","og_locale":"en_GB","og_type":"article","og_title":"Technical SEO: Quick Fixes for Image Optimisation | DAC","og_description":"Both end users of a site and search engines prefer a site that loads quickly. In a recent survey, Kissmetrics found that: 47% of consumers expect a web page to load in 2 seconds or less. 40% of people abandon a website that takes more than 3 seconds to load. A 1 second delay in [&hellip;]","og_url":"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/","og_site_name":"DAC","article_publisher":"https:\/\/www.facebook.com\/DACGroup","article_published_time":"2017-02-28T23:21:00+00:00","article_modified_time":"2024-12-23T05:36:51+00:00","og_image":[{"width":860,"height":347,"url":"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/12\/Technical-SEO-Quick-Fixes-for-Image-Optimisation.jpg","type":"image\/jpeg"}],"author":"mwalshe","twitter_card":"summary_large_image","twitter_image":"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/09\/DAC-logo.svg","twitter_creator":"@DAC_group","twitter_site":"@DAC_group","twitter_misc":{"Written by":"mwalshe","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/#article","isPartOf":{"@id":"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/"},"author":{"name":"mwalshe","@id":"https:\/\/www.dacgroup.com\/en-gb\/#\/schema\/person\/716f63e8906e13f016370e23a5d955b1"},"headline":"Technical SEO: Quick Fixes for Image Optimisation","datePublished":"2017-02-28T23:21:00+00:00","dateModified":"2024-12-23T05:36:51+00:00","mainEntityOfPage":{"@id":"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/"},"wordCount":390,"commentCount":0,"publisher":{"@id":"https:\/\/www.dacgroup.com\/en-gb\/#organization"},"image":{"@id":"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/#primaryimage"},"thumbnailUrl":"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/12\/Technical-SEO-Quick-Fixes-for-Image-Optimisation.jpg","articleSection":["Search optimization"],"inLanguage":"en-GB","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/","url":"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/","name":"Technical SEO: Quick Fixes for Image Optimisation | DAC","isPartOf":{"@id":"https:\/\/www.dacgroup.com\/en-gb\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/#primaryimage"},"image":{"@id":"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/#primaryimage"},"thumbnailUrl":"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/12\/Technical-SEO-Quick-Fixes-for-Image-Optimisation.jpg","datePublished":"2017-02-28T23:21:00+00:00","dateModified":"2024-12-23T05:36:51+00:00","breadcrumb":{"@id":"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/#primaryimage","url":"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/12\/Technical-SEO-Quick-Fixes-for-Image-Optimisation.jpg","contentUrl":"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/12\/Technical-SEO-Quick-Fixes-for-Image-Optimisation.jpg","width":860,"height":347,"caption":"A person using a stylus on a drawing tablet next to a laptop displaying a blurred image."},{"@type":"BreadcrumbList","@id":"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/search-optimization\/technical-seo-quick-fixes-image-optimisation\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.dacgroup.com\/en-gb\/"},{"@type":"ListItem","position":2,"name":"Technical SEO: Quick Fixes for Image Optimisation"}]},{"@type":"WebSite","@id":"https:\/\/www.dacgroup.com\/en-gb\/#website","url":"https:\/\/www.dacgroup.com\/en-gb\/","name":"DAC group","description":"DAC","publisher":{"@id":"https:\/\/www.dacgroup.com\/en-gb\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.dacgroup.com\/en-gb\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.dacgroup.com\/en-gb\/#organization","name":"DAC group","alternateName":"DAC","url":"https:\/\/www.dacgroup.com\/en-gb\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.dacgroup.com\/en-gb\/#\/schema\/logo\/image\/","url":"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/09\/DAC-logo.svg","contentUrl":"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/09\/DAC-logo.svg","caption":"DAC group"},"image":{"@id":"https:\/\/www.dacgroup.com\/en-gb\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/DACGroup","https:\/\/x.com\/DAC_group","https:\/\/www.linkedin.com\/company\/dac-group\/","https:\/\/www.instagram.com\/dac_group\/","https:\/\/www.youtube.com\/user\/DACgroup1976"]},{"@type":"Person","@id":"https:\/\/www.dacgroup.com\/en-gb\/#\/schema\/person\/716f63e8906e13f016370e23a5d955b1","name":"mwalshe","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.dacgroup.com\/en-gb\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/caa98c6a13004ced2a54ca2b872de2d67a14ab6a85cf1f1495ca38f06390654c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/caa98c6a13004ced2a54ca2b872de2d67a14ab6a85cf1f1495ca38f06390654c?s=96&d=mm&r=g","caption":"mwalshe"}}]}},"_links":{"self":[{"href":"https:\/\/www.dacgroup.com\/en-gb\/wp-json\/wp\/v2\/posts\/114670","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dacgroup.com\/en-gb\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dacgroup.com\/en-gb\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dacgroup.com\/en-gb\/wp-json\/wp\/v2\/users\/94"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dacgroup.com\/en-gb\/wp-json\/wp\/v2\/comments?post=114670"}],"version-history":[{"count":1,"href":"https:\/\/www.dacgroup.com\/en-gb\/wp-json\/wp\/v2\/posts\/114670\/revisions"}],"predecessor-version":[{"id":114671,"href":"https:\/\/www.dacgroup.com\/en-gb\/wp-json\/wp\/v2\/posts\/114670\/revisions\/114671"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dacgroup.com\/en-gb\/wp-json\/wp\/v2\/media\/114672"}],"wp:attachment":[{"href":"https:\/\/www.dacgroup.com\/en-gb\/wp-json\/wp\/v2\/media?parent=114670"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dacgroup.com\/en-gb\/wp-json\/wp\/v2\/categories?post=114670"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dacgroup.com\/en-gb\/wp-json\/wp\/v2\/tags?post=114670"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}