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For many businesses, data analytics is currently used for reporting the success or failure of business performance rather than helping to driving vital decision making. 2017 is the year this changes according to top analysts at Gartner.<\/p>\n
In 2012, only 23% of businesses<\/a> had a data analytics strategy in place. Fast forward to 2017 and now Gartner<\/a> research reports\u00a0\u201845% of IT professionals indicated that new data and analytics projects were in the design and select phases.\u2019<\/p>\n The biggest struggle businesses face is the lack of data driven decisions made throughout all departments within an organisation. Research often finds that some departments are more dependent on data than others. Therefore, Gartner \u2018recommends data and analytics leaders work proactively to spread analytics throughout their organisation, to get the largest possible benefit from enabling data to drive business actions.\u2019<\/p>\n So, the question is: what can we do to get on-board and embrace big data in our business?<\/strong><\/p>\n