{"id":102604,"date":"2017-09-06T15:56:00","date_gmt":"2017-09-06T20:56:00","guid":{"rendered":"https:\/\/www.dacgroup.com\/were-going-to-tfm\/"},"modified":"2025-01-03T04:55:54","modified_gmt":"2025-01-03T09:55:54","slug":"were-going-to-tfm","status":"publish","type":"post","link":"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/strategy\/were-going-to-tfm\/","title":{"rendered":"We\u2019re Going to TFM!"},"content":{"rendered":"<p>We\u2019ve got some exciting news to share with you! On 27-28 September, DAC UK will be speaking at the <a href=\"http:\/\/www.technologyformarketing.co.uk\/\">Technology for Marketing<\/a> event in London. Here\u2019s everything you need to know:<\/p>\n<p><span style=\"color: #006990;\"><strong>What is TFM?<\/strong><\/span><em><strong><u><br \/>\n<\/u><\/strong><\/em><em>Technology for Marketing (TFM)<\/em> is the only marketing event in the UK dedicated entirely to marketing technology. TFM 2017 is expected to have nearly 8k visitors, over 5k companies, and some stellar keynotes from marketing heavyweights.<\/p>\n<p><strong style=\"color: #006990;\">When and where?<br \/>\n<\/strong>TFM takes place 27-28 September 2017 at the Olympia National in London.<\/p>\n<p><strong style=\"color: #006990;\">Why are we going?<br \/>\n<\/strong>TFM is the perfect space for sharing our unique approach to Customer Journey Analysis with our fellow marketers, both agencies and brands. We want to teach others how to use data to streamline their customer journeys the way we have.<\/p>\n<p><span style=\"color: #006990;\"><strong>What will we be doing?<\/strong><\/span><br \/>\n<a href=\"http:\/\/www.technologyformarketing.co.uk\/agenda\/speakers\/yana-mowat\"><em>Yana Mowat<\/em><\/a>, our Director of Data and Analytics, will be presenting her session \u201cTalk Data to Me: Understanding Your Customer Journey in a Mobile-First World\u201d from 12:40-13:00 on 28<sup>th<\/sup> September (Day 2). We will also be available for chats and meetings at our stand (we\u2019re #1051) on the show floor throughout the two-day event.<\/p>\n<p><span style=\"color: #006990;\"><strong>Why should you attend?<\/strong><\/span><br \/>\nTFM is a terrific opportunity to hear from the most innovative marketing minds in the UK and around the world. At our session on Customer Journey Analysis, you\u2019ll learn how to wrangle all that data you\u2019re dealing with and use it to streamline your customer journeys. Best of all, <strong>it\u2019s totally FREE!<\/strong><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\">If you\u2019d like to learn more, please email us at info.edi@dacgroup.com<br \/>\nor phone our office (0131 225 0720).<\/p>\n<section id=\"hub-newsletter-signup\" data-role=\"forward-email-subscription-container\" class=\"full-width w-100 d-flex justify-content-center align-items-center bg-c7f2b3\">\n    \n    <div class=\"max-w-1400 w-100 form\">\n        <div class=\"text-content-container\">\n            <h2>\n                Stay Forward            <\/h2>\n            <p class=\"subtitle\">\n                Get exclusive insights into digital <br class=\"d-none d-lg-block\">media's top-trending topics delivered<br class=\"d-none d-lg-block\"> directly to your inbox.            <\/p>\n        <\/div>\n\n        <div data-role=\"form-group\">\n            <div class=\"d-flex flex-column w-100\">\n                <form data-forward-email-form class='custom-hubspot-form' id='hubspot_form_6ab1541de15e8'>\n    <div class='d-flex input'>\n        <input type='email' class='form-control me-2 input' placeholder='Email address' aria-label='Email' name='email' required>\n        <button type='submit' class='btn_primary-filled_white'>Submit\n<\/button>\n    <\/div>\n    <input type='text' name='dac_hp' value='' tabindex='-1' autocomplete='off' aria-hidden='true' style='position:absolute;left:-9999px;height:0;width:0;border:0;padding:0;overflow:hidden'>\n    \n    <p class='hubspot-status'><\/p>\n<\/form>\n<script>\njQuery(document).ready(function($) {\n    var loadedAt = Date.now();\n    var form = $('#hubspot_form_6ab1541de15e8');\n    form.on('submit', function(event) {\n        event.preventDefault();\n\n        \/\/ Get email input value\n        var emailInput = form.find('input[name=\"email\"]');\n        var email = emailInput.val().trim();\n\n        \/\/ Get the status element for this form\n        var statusElement = form.siblings('.forward-email-status-container');\n\n        \/\/ Submit through the site's form proxy (form IDs stay server-side)\n        fetch('https:\/\/www.dacgroup.com\/en-gb\/wp-json\/api\/v1\/forms\/submit', {\n            method: 'POST',\n            headers: {\n                'Content-Type': 'application\/json'\n            },\n            body: JSON.stringify({\n                form: 'newsletter',\n                source: 'block-hub-newsletter',\n                lang: 'en-gb',\n                email: email,\n                hp: form.find('input[name=\"dac_hp\"]').val(),\n                turnstileToken: form.find('[name=\"cf-turnstile-response\"]').val() || '',\n                elapsed: Date.now() - loadedAt,\n                pageUri: window.location.href,\n                pageName: document.title\n            })\n        })\n        .then(response => response.json().catch(function() { return {}; 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It\u2019s totally free, and we\u2019d love for you to be there.<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11327 aligncenter\" src=\"\/wpe-content\/uploads\/sites\/5\/2017\/09\/jhjhjh.jpg\" alt=\"\" width=\"860\" height=\"212\" \/><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><em>Want to keep informed? Of course you do! Sign up to our mailing list for occasional TFM news and other relevant updates.<\/em><\/p>\n<p style=\"text-align: center;\">[ninja_forms id=53]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019ve got some exciting news to share with you! On 27-28 September, DAC UK will be speaking at the Technology for Marketing event in London. Here\u2019s everything you need to know: What is TFM? Technology for Marketing (TFM) is the only marketing event in the UK dedicated entirely to marketing technology. TFM 2017 is expected [&hellip;]<\/p>\n","protected":false},"author":22,"featured_media":102606,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","reading_level":"Strategic","reading_level_confidence":0.65,"reading_level_needs_review":"0","in_short_ai_headline":"","in_short_ai_body":"","in_short_status":"","footnotes":""},"categories":[2904],"tags":[],"class_list":["post-102604","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-strategy"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>We\u2019re Going to TFM! | DAC<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/strategy\/were-going-to-tfm\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"We\u2019re Going to TFM! | DAC\" \/>\n<meta property=\"og:description\" content=\"We\u2019ve got some exciting news to share with you! 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