{"id":158935,"date":"2026-02-26T06:14:35","date_gmt":"2026-02-26T11:14:35","guid":{"rendered":"https:\/\/www.dacgroup.com\/?post_type=events&#038;p=158935"},"modified":"2026-02-26T06:14:38","modified_gmt":"2026-02-26T11:14:38","slug":"dac-at-shoptalk-europe-2026","status":"publish","type":"events","link":"https:\/\/www.dacgroup.com\/en-gb\/insights\/events\/dac-at-shoptalk-europe-2026\/","title":{"rendered":"DAC at Shoptalk Europe 2026"},"content":{"rendered":"\n<section class=\"d-flex justify-content-center hero-events\" style=\"background-color: #171616;\">\n    <header data-role=\"events-hero\">\n        <div class=\"breadcrumb-nav\">\n            <a href=\"https:\/\/www.dacgroup.com\/en-gb\/\">DAC<\/a><img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/themes\/dac\/img\/chevron-right-white.svg\" alt=\"\" aria-hidden=\"true\"><a href=\"https:\/\/www.dacgroup.com\/en-gb\/insights\/\">Insights<\/a><img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/themes\/dac\/img\/chevron-right-white.svg\" alt=\"\" aria-hidden=\"true\"><a href=\"https:\/\/www.dacgroup.com\/en-gb\/insights\/events\/\">Events<\/a>        <\/div>\n\n        <div class=\"content-row\">\n            <div class=\"info-col\">\n                <span class=\"d-block title-decorator\">\n                EVENTS                <\/span>\n\n                <h1 class=\"title my-0\">\n                    DAC at Shoptalk Europe 2026                <\/h1>\n                                                    <p class=\"description\">\n                        At the heart of the conversations shaping the future of European retail                    <\/p>\n                \n                \n            \n                <div class=\"date-time-block responsive\" style=\"\">\n                                            <div class=\"date\">\n                            <div class=\"icon\">\n                                <svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                    <path d=\"M23.9998 9.95742C23.9998 9.95024 23.9956 9.94409 23.9956 9.93588L23.9946 3.51572C23.9946 3.37111 23.9366 3.23163 23.8329 3.12906C23.7293 3.02648 23.5894 2.96906 23.4422 2.96906H19.9391V1.94348C19.938 0.870725 19.0602 0.00102395 17.9761 0H17.7646C16.6805 0.00102553 15.8016 0.870725 15.8006 1.94348V2.97011L8.94138 2.96909V1.94351C8.94034 0.869726 8.06145 0.00104861 6.97735 2.46633e-05H6.76592C5.68182 0.00105019 4.80292 0.869726 4.80189 1.94351V2.97014L0.552411 2.96911C0.247709 2.96911 0 3.21423 0 3.51574V19.9693C0.00103637 21.038 0.431156 22.0626 1.19501 22.8185C1.95782 23.5744 2.99424 23.999 4.07433 24H19.9215C21.0015 23.999 22.0369 23.5744 22.8008 22.8185C23.5647 22.0627 23.9938 21.0381 23.9948 19.9693V9.97897C23.9959 9.97077 23.9998 9.9646 23.9998 9.95742ZM16.9065 1.94357C16.9065 1.47384 17.2911 1.09437 17.7647 1.09335H17.9762C18.4498 1.09437 18.8333 1.47384 18.8343 1.94357V4.73632C18.8385 5.21015 18.454 5.59678 17.9762 5.60193H17.7647C17.2859 5.5968 16.9024 5.21015 16.9065 4.73632V1.94357ZM5.90795 1.94357C5.90795 1.47384 6.29246 1.09437 6.76612 1.09335H6.97755C7.45121 1.09437 7.83572 1.47384 7.83572 1.94357V4.73632C7.83987 5.21015 7.45535 5.59678 6.97755 5.60193H6.76612C6.28832 5.5968 5.90381 5.21015 5.90795 4.73632V1.94357ZM4.80206 4.06346V4.73625C4.79895 5.81415 5.67785 6.69 6.76609 6.69614H6.97752C8.06579 6.68999 8.94468 5.81412 8.94155 4.73625V4.06346H15.8008V4.73625C15.7977 5.81313 16.6766 6.69 17.7648 6.69614H17.9763C19.0645 6.68999 19.9434 5.8131 19.9392 4.73625V4.06346H22.8899V9.41084H1.10607V4.06346H4.80206ZM19.9215 22.9068H4.07427C2.43566 22.9047 1.10792 21.5909 1.10579 19.9693V10.5041H22.8897V19.9693C22.8876 21.5908 21.5602 22.9047 19.9215 22.9068Z\" fill=\"white\" \/>\n                                <\/svg>\n                            <\/div>\n\n                            <div class=\"d-flex flex-column text-content\">\n                                <p class=\"title\">9\u201311 June 2026<\/p>\n                                                                                                <button id=\"add-to-calendar\" class=\"add-to-calendar\">\n                                    + Add to Calendar                                <\/button>\n                                                            <\/div>\n                        <\/div>\n                    \n                                        <div class=\"location\">\n                        <div class=\"icon\">\n                            <svg width=\"21\" height=\"26\" viewBox=\"0 0 21 26\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M4.15522 4.17589C5.83997 2.53764 8.1223 1.61727 10.5012 1.61727C12.88 1.61727 15.1624 2.53767 16.846 4.17589C20.1982 7.44396 20.1779 12.6693 16.7965 16.6007L10.501 23.9229L4.20436 16.6007C0.822904 12.6693 0.802511 7.44289 4.15484 4.17589H4.15522ZM2.928 17.6439L9.86177 25.7093C10.02 25.894 10.2536 26 10.5001 26C10.7467 26 10.9813 25.894 11.1396 25.7093L18.0734 17.6439C19.883 15.5796 20.9144 12.9737 20.9971 10.2599C21.0638 7.55331 19.9895 4.93891 18.0249 3.0268C16.0258 1.08842 13.3206 0 10.5011 0C7.68152 0 4.97636 1.08832 2.97725 3.0268C1.01154 4.93896 -0.0627532 7.55331 0.00283651 10.2599C0.0857276 12.9739 1.11811 15.5797 2.92764 17.6439H2.928ZM10.5011 6.91308C9.09845 6.91308 7.83461 7.73692 7.29854 9.00049C6.76136 10.263 7.05848 11.7164 8.04995 12.6831C9.04143 13.6497 10.5324 13.9393 11.8274 13.4157C13.1235 12.893 13.9686 11.6609 13.9686 10.2935C13.9654 8.4275 12.4152 6.9163 10.5011 6.91308ZM10.5011 15.3006C11.8629 15.3006 13.1687 14.7727 14.1323 13.8345C15.0947 12.8952 15.6362 11.6221 15.6362 10.2945C15.6362 8.9669 15.0947 7.69388 14.1323 6.75454C13.1688 5.8163 11.863 5.28842 10.5011 5.28842C9.13929 5.28842 7.83353 5.8163 6.87 6.75454C5.90759 7.69382 5.36612 8.96685 5.36612 10.2945C5.36827 11.621 5.90977 12.8941 6.87215 13.8323C7.83455 14.7705 9.13935 15.2985 10.5011 15.3006Z\" fill=\"white\" \/>\n                            <\/svg>\n                        <\/div>\n\n                                                    <div class=\"d-flex flex-column text-content\">\n                                <p class=\"title\">\n                                    Location                                <\/p>\n                                <p class=\"content\">\n                                    Fira Gran Via, Barcelona, Spain                                <\/p>\n                            <\/div>\n                                            <\/div>\n                                    <\/div>\n\n\n                <div class=\"social-media-responsive\">\n                    <div class=\"icons-container\">\n                        <span>Share this<\/span>\n\n                        <div class=\"icons\">\n\n                            <div class=\"box\" id=\"linkedin\">\n                                <svg width=\"24\" height=\"21.79\" viewBox=\"0 0 25 22\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                    <g clip-path=\"url(#clip0_7915_7290)\">\n                                        <path d=\"M5.43927 7.02435H0.756348V21.8536H5.43927V7.02435Z\" fill=\"#A8A8A8\" \/>\n                                        <path d=\"M18.253 6.82922C15.5863 6.82922 13.8953 8.26012 13.5701 9.30077V6.9593H8.30176C8.3668 8.19508 8.30176 21.7886 8.30176 21.7886H13.5701V13.7886C13.5701 13.3333 13.57 12.878 13.7001 12.5528C14.0904 11.6422 14.8058 10.7317 16.2367 10.7317C18.0579 10.7317 18.9034 12.0975 18.9034 14.1138V21.7886H24.2367V13.5935C24.1717 8.97556 21.57 6.82922 18.253 6.82922Z\" fill=\"#A8A8A8\" \/>\n                                        <path d=\"M3.03318 -6.10352e-05C1.27708 -6.10352e-05 0.171387 1.10563 0.171387 2.60156C0.171387 4.03246 1.27708 5.13815 2.96813 5.13815H3.03318C4.78927 5.13815 5.89496 4.03246 5.89496 2.53652C5.82992 1.10563 4.72423 -6.10352e-05 3.03318 -6.10352e-05Z\" fill=\"#A8A8A8\" \/>\n                                    <\/g>\n                                    <defs>\n                                        <clipPath id=\"clip0_7915_7290\">\n                                            <rect width=\"24\" height=\"21.7886\" fill=\"white\" transform=\"translate(0.172363)\" \/>\n                                        <\/clipPath>\n                                    <\/defs>\n                                <\/svg>\n                            <\/div>\n\n                            <div class=\"box\" id=\"facebook\">\n                                <svg width=\"24\" height=\"24\" viewBox=\"0 0 25 25\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                    <g clip-path=\"url(#clip0_7915_7295)\">\n                                        <path d=\"M24.1724 23.4807C24.1724 24.2001 23.5838 24.7886 22.8645 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id=\"email\">\n                                <svg width=\"25.66\" height=\"16.55\" viewBox=\"0 0 26 18\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                    <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M24.4578 0.788635C24.8282 0.804486 25.178 0.96109 25.4334 1.22548C25.6889 1.48988 25.8302 1.84144 25.8275 2.20622V15.9271C25.8301 16.2915 25.6887 16.6426 25.4331 16.9063C25.1776 17.17 24.8278 17.3256 24.4578 17.3404H1.61321C1.23184 17.3404 0.866024 17.1916 0.595939 16.9267C0.325855 16.6618 0.17354 16.3023 0.172363 15.9271V2.20622C0.173536 1.83061 0.32571 1.47072 0.595668 1.20512C0.865626 0.93952 1.23143 0.789789 1.61321 0.788635H24.4578ZM2.53376 2.34624L13.0288 8.7823L23.5239 2.34624H2.53376ZM1.74218 3.75946V13.862L9.07539 8.20475L1.74218 3.75946ZM24.0264 15.7128L15.5459 9.14982L13.4602 10.423C13.3273 10.4924 13.1792 10.5286 13.0288 10.5286C12.8784 10.5286 12.7303 10.4924 12.5975 10.423L10.5073 9.13669L1.95119 15.6996L24.0264 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document.querySelector('.webinar-details');\n        if (textColumn) textColumn.style.maxWidth = \"100%\";\n        \n    } );\n<\/script>\n\n\n\n<section data-role=\"event-body-content\" class=\"d-flex align-items-center justify-content-center w-100\">\n    <div class=\"flex flex-column max-1448 content-container\">\n        <h4 class=\"content-title\"> About the Event\n <\/h4>\n\n        <div class=\"content\">\n            <p data-start=\"398\" data-end=\"520\">DAC will be attending <strong data-start=\"420\" data-end=\"444\">Shoptalk Europe 2026<\/strong>, taking place from <strong data-start=\"464\" data-end=\"519\">9\u201311 June 2026 at Fira Gran Via in Barcelona, Spain<\/strong>.<\/p><p data-start=\"522\" data-end=\"923\">Shoptalk Europe is one of the retail industry\u2019s leading events, bringing together senior leaders from established retailers, digital-first brands, marketplaces, technology providers and marketing specialists to explore the trends redefining commerce. From retail media and AI to data strategy, unified commerce and customer experience, the agenda focuses on practical innovation and measurable growth.<\/p><p data-start=\"925\" data-end=\"1115\">Across three days of keynote sessions, panel discussions and curated meetings, the event creates space for strategic dialogue and meaningful connections within the European retail ecosystem.<\/p><p data-start=\"1117\" data-end=\"1268\">As a full-funnel media and location strategy partner to retail and multi-location brands, DAC is looking forward to contributing to discussions around:<\/p><ul><li data-start=\"1272\" data-end=\"1330\">The evolution of retail media and omnichannel activation<\/li><li data-start=\"1333\" data-end=\"1395\">Advanced measurement frameworks in a post-cookie environment<\/li><li data-start=\"1398\" data-end=\"1468\">Driving discoverability and footfall through local presence strategy<\/li><li data-start=\"1471\" data-end=\"1528\">Leveraging data to optimise performance across channels<\/li><li data-start=\"1531\" data-end=\"1589\">Scalable growth strategies for UK and European retailers<\/li><\/ul><p data-start=\"1591\" data-end=\"1637\">Our team will be on site and ready to connect.<\/p><p data-start=\"1639\" data-end=\"1785\">If you\u2019re attending Shoptalk Europe 2026, we\u2019d welcome the opportunity to meet in Barcelona and explore how DAC can support your growth ambitions.<\/p><p data-start=\"1639\" data-end=\"1785\"><a href=\"https:\/\/europe.shoptalk.com\/agendas\/2026-agenda\">Learn more about the event here<\/a><\/p>        <\/div>\n    <\/div>\n<\/section>\n\n\n    <section data-role=\"events-experts\">\n        <div class=\"content\">\n            <h2 class=\"title\">Get to know the experts<\/h2>\n\n            <div class=\"experts-row multiple-items\" >\n                \n                <article class=\"expert-entry\">\n                    <div class=\"expert-image\">\n                                                    <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/Mike-Fantis-v3.jpg\" alt=\"Mike Fantis\">\n                                            <\/div>\n\n                    <div class=\"expert-info\">\n                        <p class=\"role\">\n                                                    <\/p>\n\n                        <div class=\"name_position\">\n                            <p class=\"name\">\n                                                                    Mike Fantis                                                            <\/p>\n                            <p class=\"position\">\n                                Vice President, Managing Partner, UK                            <\/p>\n                        <\/div>\n\n                                            <\/div>\n                <\/article>\n\n                \n                <article class=\"expert-entry\">\n                    <div class=\"expert-image\">\n                                                    <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/image.jpg\" alt=\"C\u00e9dric Bellenger\">\n                                            <\/div>\n\n                    <div class=\"expert-info\">\n                        <p class=\"role\">\n                                                    <\/p>\n\n                        <div class=\"name_position\">\n                            <p class=\"name\">\n                                                                    C\u00e9dric Bellenger                                                            <\/p>\n                            <p class=\"position\">\n                                VP, General Manager, France                            <\/p>\n                        <\/div>\n\n                                            <\/div>\n                <\/article>\n\n                \n                <article class=\"expert-entry\">\n                    <div class=\"expert-image\">\n                                                    <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/xnovo.jpg\" alt=\"Xabier Novo\">\n                                            <\/div>\n\n                    <div class=\"expert-info\">\n                        <p class=\"role\">\n                                                    <\/p>\n\n                        <div class=\"name_position\">\n                            <p class=\"name\">\n                                                                    Xabier Novo                                                            <\/p>\n                            <p class=\"position\">\n                                General Manager, Madrid                            <\/p>\n                        <\/div>\n\n                                            <\/div>\n                <\/article>\n\n                            <\/div>\n        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