{"version":"1.0","provider_name":"DAC","provider_url":"https:\/\/www.dacgroup.com\/en-gb\/","title":"Have advertisers been underestimating the prevalence of TV? | DAC","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"D2hSNKaOmG\"><a href=\"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/paid-media\/advertisers-underestimating-prevalence-tv\/\">Have advertisers been underestimating the prevalence of TV?<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.dacgroup.com\/en-gb\/insights\/blog\/paid-media\/advertisers-underestimating-prevalence-tv\/embed\/#?secret=D2hSNKaOmG\" width=\"600\" height=\"338\" title=\"&#8220;Have advertisers been underestimating the prevalence of TV?&#8221; &#8212; DAC\" data-secret=\"D2hSNKaOmG\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.dacgroup.com\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/12\/Have-advertisers-been-underestimating-the-prevalence-of-TV.jpg","thumbnail_width":860,"thumbnail_height":347,"description":"In the age of Netflix and Amazon, YouTube and video on-demand (VOD), you\u2019d be forgiven for thinking that live TV was on its last legs. \u2018Death of print\u2019 conversations have shifted to the \u2018death of TV\u2019, and there is an abundance of research out there to show that millennials, particularly, are consuming much of their [&hellip;]"}