The Key Word

Designing for mobile: The device resolution cheat sheet

When designing for mobile it is important to use the correct screen resolutions for each device to c...

Digital advertising in the age of the millennial

The average attention span of a human being is now just eight seconds, a second less than the attent...

2017 Digital Design Trends

As digital technology is constantly developing and changing, so too is the design that goes with it...

What does the future hold for the automation of creativity?

Automation is impacting all industries, and some industry experts believe it could push unemployment...

Content and the ‘Creator Economy’: what does it mean for businesses?

The average click through rate on a digital ad is 0.17%; less than two clicks per 1,000 impressions....

Tone of voice: How 3 brands use language to speak to their consumers

Tone of voice is absolutely essential to every business in helping it to develop an emotional connec...

Pokémon GO: How can local businesses get in on the action?

Unless you’ve been living under a rock these past couple of weeks, you can’t have failed to noti...

The power of podcasts – an unexploited tool

  2015 has been a good year for the podcast, taking them from an unnoticed tab in the iTunes menu t...
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