The Key Word

A Look at Creative Marketing for Valentine’s Day

Whatever your personal view on Valentine’s Day may be – a special day for you to spend time with...

IKEA goes a wee bit kooky with its ad campaign targeting new mums

Opinion is likely to be very divided over IKEA’s new magazine promotion, which offers discounted c...

Six tips for working with digital influencers this Christmas

The festive season is almost upon us, and now's the time for online retailers to be promoting their ...

Is YouTube proving to be untouchable?

Over this past year YouTube have struggled to maintain good relationships with advertisers. This was...

The Power of the Infographic

Recent studies have shown that the average human in 2017 has an attention span of 8 seconds. This of...

Why we need to talk about transparency in influencer marketing…

The influencer marketing space has boomed over the past few years with brands of all shapes and size...

Creative Case Study: In Search of Britain’s Classiest Pet

We took on Clas Ohlson, the third-largest Swedish retailer after Ikea and H&M, as a new digital ...

Online news consumption: the biggest trends to get to grips with in 2017

Reports of ‘fake news’ and the millennial and Gen Z population becoming increasingly sceptical o...
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