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Adidas gets ‘down with the kids’ and takes on dark social
Friday, October 7, 2016
‘Dark social’ could change the face of influencer marketing, if Adidas’ forthcoming campaign p...
On your marks, get set, go! The race for instant video heats up.
Thursday, September 8, 2016
The competition for instant video is becoming a fierce one. Facebook upped its stakes in the mobile ...
The Advertiser’s Guide to Instagram Ads
Thursday, July 7, 2016
Instagram ads are the new frontier, and marketers are the pioneers. Whether you are familiar with F...
Are you ready for emoji-based advertising?
Monday, June 20, 2016
If you’re down with the kids, you’ll know that Twitter has been a fan of emojis for quite some t...
Pinterest chooses the UK for its first TV ad campaign
Wednesday, May 4, 2016
viaIn the news this week is the announcement that picture-sharing platform Pinterest has selected th...
Facebook’s Bots for Messenger will help businesses “communicate directly” with customers
Wednesday, April 27, 2016
ViaAt its F8 developer conference last week, Facebook announced the launch of Bots for Messenger, de...
Why teens are moving away from ‘broadcast’ social media
Tuesday, April 26, 2016
In the world that is social media, things are changing fast. Not just in terms of the newly emerging...
8 Brilliant Uses for Facebook Live
Thursday, April 14, 2016
Facebook Live is the latest livestreaming service that is being rolled out all Facebook users. The 1...
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