Tag Archives: tv advertising

5 Tips to Help Your TV Advertising Campaign Using Paid Media

In a recent E-Consultancy survey, only one in 5 respondents thought that mass TV advertising would be an effective advertising tactic within 5 years. In contrast, nearly 50% thought that it wouldn’t be an effective advertising option. In an uphill struggle, TV advertising costs have increased over the past decade, a Nielsen report from 2 […]