Tag Archives: SERPs

3 ways Google Posts can help you win this holiday season

Winter is the golden season for many businesses. In fact, some businesses—from local brands to nationwide chains—will generate more than half their annual revenue in November and December alone. That makes Q4 advertising a critical endeavour. But it’s not all holiday cheer. Paid advertising becomes significantly more competitive (and costly) during the holidays, pricing many […]

Google Mobile Update: Turning Surprises into Success

Google mobile results have been updated, providing some game-changing results. This greatly contrasts with last year’s “Mobile-geddon” update, which in reality was nothing more than a small taste of what was to come. I recently read that if your website was mobile friendly, you would not see any difference in visibility on search results, regardless […]