The holiday season is here and the pace of change is picking up in local search. Now is the time to catch up with all the news you need to know from one of the fastest moving fields in digital. Let’s get started! New features for Search, Shopping, and Maps Google rarely launches new features […]
We may be heading towards the end of 2022, but the change of pace never lets up in local search. Let’s run through all the updates you need to know before the holiday season arrives! Google releases an algorithm update one day after its spam update concludes Unless your business is particularly affected by the […]
Wouldn’t it be nice if Google Maps gave you an instant flavour of the particular area you’re looking at? The platform, after all, is no longer used for driving directions alone—it’s a fully fledged discovery engine for almost every purpose imaginable. Well, that’s exactly what the search giant has done. At its recent Search On […]
The seasons changed in September—as did the world of local search. Find out how Google updated its algorithm, geared up for the holiday season, and got granular with review content. Here’s all the news you need to know. The September 2022 broad core update takes effect Following last month’s helpful content update, Google released a […]
It has been especially difficult for businesses to evaluate if they meet benchmarks for online reputation management over the past two years. Year-over-year analyses have relied on frustratingly imperfect information as industries dealt with not only the changing business landscape but the all-encompassing impact of COVID-19. As a result, it has been almost impossible to […]
As Q1 2022 wraps up, the world of local search is once again evolving. Join us for a quick rundown of all the updates you need to know, including customer reviews being inadvertently nixed, UI changes in the local pack, double verification for business listings, and new “Emergency help” profile attributes. Automated filtering targets legitimate […]
Fall has finally arrived and we’re slowly approaching the end of another eventful year. Yet the pace of life remains brisk in local search, where change is the only thing that never changes. Join us for a fast rundown of all the news you need to know from the month that was September 2021. Mozilla […]
No more Google My Business short names, restaurant ratings appearing directly in Google Maps, and a two-part core algorithm update. It all happened in local search this June. Join us for a quick rundown of all the updates you need to know about. Google core algorithm updates for June and July On June 2, Google […]
As 2021 gets into full swing, so too do the changes in local search. Join us for a quick rundown of all the updates you need to know about, from enhanced delivery/pickup features to a shiny new local two-pack. Let’s go! Google reveals local search trends amid COVID-19 With the profound impact the pandemic is […]
Desktop messaging, review snippet stars, restaurant search filters… February’s local search updates may not have reinvented the wheel, but they have improved quality of life for business owners, marketers, and anybody seeking to drive local growth. Let’s get straight to it. Google adds black-owned business label and scroll-to-text on product results With the relevant timing […]