Tag Archives: Gmail ads

How to create Gmail Ads to win low-CPA conversions

After weeks of prep, months of waiting, and what felt like a countless number of PowerPoint edits, I spoke at SMX London yesterday about how to successfully implement Gmail Ads. Speaking alongside the best minds in marketing, I was honoured to get to share what I’ve discovered with my friends and colleagues at the conference. […]

Colleen McCaskell to Speak at SMX London

Digital marketers all across the UK are gearing up for SMX London on 18-19 May 2016. Sponsored by big names including Bing, Google, and Moz, the event will see some of the best digital marketers in the UK sharing the latest innovations and practices on search marketing.