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Dashboard Visualisations: Bringing Data to Life
Tuesday, December 05, 2017
rociomelus
This is the 4th post in the “Talk data to me” series. The previous post was on the arrival of the GDPR. With this post we will be starting an exciting series of 4 special posts on the topic...
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Year of the Local Presence Management Marketers
Thursday, November 30, 2017
Like all aspects of digital marketing, local presence management is evolving quickly. The consumer shift to mobile-first has changed the game for location-based businesses — and embracing...
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3 Tech Phenomena that will Revolutionise the Media Industry
Tuesday, November 28, 2017
Display media has always been an exciting, dynamic marketing channel. With the ability to place media in front of almost any target audience, a multitude of different creative options available and...
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Snapchat teams up with BMW to launch its new AR ‘try before you buy’ Lens
Monday, November 27, 2017
gwarner
“At some point, we’re going to look back and think, how did we not have a digital layer on the physical world,” said Greg Jones, director of VR and AR at Google, last month. It’s a crazy...
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Tis the season: Holiday marketing trends from Google’s Head of Industry Retail, Kristina Elkhazin
Thursday, November 23, 2017
Kimberley Carrera
As we get ready to roast chestnuts over an open fire and listen to Mariah Carey’s All I want for Christmas is You on repeat, retailers are in full swing preparing for the busiest time of the year....
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How to Make the Most of Your Localised Content Strategy
Wednesday, November 22, 2017
Tzvi Grosman
Things change lightning-quick in the digital world, so if you’re thinking of duplicating your content marketing strategy for 2018, think again. Last year, we wrote about our top digital marketing...
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Twitter launches Promote Mode for SMEs…here’s what you need to know
Tuesday, November 21, 2017
gwarner
Twitter has unveiled a new, self-serve advertising subscription for small businesses, which it is calling Twitter Promote Mode. The service has been designed to enable SMEs to more easily run...
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How to Rock Your Digital Agency Interview
Thursday, November 16, 2017
DAC
I’m sure you’ve been there. Walking out of an interview and not having a clue how it went. Not sure if you asked enough questions, said the right things… or if the interviewer actually found...
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Google allow paid ads in Google My Business listings
Wednesday, November 15, 2017
gwarner
The worst kept secret is that Google are looking to monetise the local channel. By linking Google My Business (GMB) with your Paid Media campaigns your ads are eligible to appear in the local...
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Google’s Home Services ads program rebrands and expands in the US
Tuesday, November 14, 2017
gwarner
It might not have reached the UK yet, but the recent news that Google’s Home Services ad program is rebranding as Local Services by Google, and expanding to 17 US cities with plans to be in 30...
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