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Millennials have received a lot of bad press. We’ve been led to believe they are ‘lazy’, ‘apathetic’, ‘social media obsessed’ and ‘narcissistic’…they are the ‘selfie’...
This week we look at two technologies that are replacing the human factor – Google’s driverless cars and MIT’s image recognition algorithms. Both of these technologies are poised to...
This week we look at a new study showing how 21% of people are online constantly, as well as how some advertisers are taking advantage of the marketing opportunity Torrent clients provide. Put your...
Digital strategy is an ever-changing area of digital marketing. We’ve certainly come a long way from the days when having a digital strategy simply meant building a website. With the proliferation...
Writing in the Harvard Business Review, Chuck Martin talks of beacons as “the missing piece in the whole mobile-shopping puzzle”. He points to the technology’s ability to communicate with an...
Being the UK’s 2nd oldest surviving digital marketing agency (and Scotland’s oldest), Ambergreen is a full-service (SEO, Content, Paid Media, Analytics) agency that’s used to adapting to the...
In what might be the biggest cross-brand collaboration since McDonald’s started selling the Barney Rubble Bacon Double Cheeseburger for the Flintstones film, Google and Disney have partnered to...
Venting in a newspaper used to be the closest a customer could get to leaving a bad review of a local business. Nowadays, there are ample opportunities for customers to sound off, be it via Twitter,...
This week we’ll take a look at YouTube’s long-awaited music app, a study that finds people are happier when they leave Facebook, and another report that says – you guessed it – people hate a...
We all know that as businesses expand internationally, they become more complicated and difficult to manage. Stores spring up in multiple new locations across the world, languages become more diverse...
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