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Why businesses should get to grips with millennials online in 2016
Wednesday, January 13, 2016
nslark
Millennials have received a lot of bad press. We’ve been led to believe they are ‘lazy’, ‘apathetic’, ‘social media obsessed’ and ‘narcissistic’…they are the ‘selfie’...
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Rob’s Roundup: Google’s on Autopilot and MIT Makes Things Unforgettable
Friday, December 18, 2015
DAC
This week we look at two technologies that are replacing the human factor – Google’s driverless cars and MIT’s image recognition algorithms. Both of these technologies are poised to...
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Rob’s Roundup: Who’s Always Online and Seeing Torrent Ads
Friday, December 11, 2015
DAC
This week we look at a new study showing how 21% of people are online constantly, as well as how some advertisers are taking advantage of the marketing opportunity Torrent clients provide. Put your...
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5 Big, Bold Digital Strategy Predictions For 2016
Thursday, December 10, 2015
DAC
Digital strategy is an ever-changing area of digital marketing. We’ve certainly come a long way from the days when having a digital strategy simply meant building a website. With the proliferation...
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Five reasons why local businesses should be exploring the use of beacon technology in 2016
Wednesday, December 09, 2015
Mike Fantis
Writing in the Harvard Business Review, Chuck Martin talks of beacons as “the missing piece in the whole mobile-shopping puzzle”. He points to the technology’s ability to communicate with an...
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Digital Marketing for the Travel Industry: What You Need to Know
Thursday, December 03, 2015
csharp
Being the UK’s 2nd oldest surviving digital marketing agency (and Scotland’s oldest), Ambergreen is a full-service (SEO, Content, Paid Media, Analytics) agency that’s used to adapting to the...
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Rob’s Roundup: Google Makes the Jump to Lightspeed with Star Wars Integrated Campaign
Friday, November 27, 2015
DAC
In what might be the biggest cross-brand collaboration since McDonald’s started selling the Barney Rubble Bacon Double Cheeseburger for the Flintstones film, Google and Disney have partnered to...
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Top 5 reasons why businesses CANNOT afford to waste online reviews
Monday, November 23, 2015
DAC
Venting in a newspaper used to be the closest a customer could get to leaving a bad review of a local business. Nowadays, there are ample opportunities for customers to sound off, be it via Twitter,...
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Rob’s Roundup: YouTube music App, Happier Without Facebook, Mobile Still the King
Friday, November 13, 2015
DAC
This week we’ll take a look at YouTube’s long-awaited music app, a study that finds people are happier when they leave Facebook, and another report that says – you guessed it – people hate a...
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Five ways in which global business leaders stay connected with their local teams
Tuesday, November 10, 2015
DAC
We all know that as businesses expand internationally, they become more complicated and difficult to manage. Stores spring up in multiple new locations across the world, languages become more diverse...
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