Blog

Over the past few days, a flurry of high profile brands and organisations, including French advertising group Havas, M&S, the Guardian, BBC, J Sainsbury Plc, Audi, Transport for London and the UK...

The recent press about how Google protects its advertisers sheds light on an important area of concern we always consider when running paid media campaigns for clients. Is our activity reaching the...

Google IF Functions: What are They? This recently rolled out Ad Customizer allows highly relevant creatives to be customized according to user context. Unlike your classic keyword insertion...

Is 2017 the year of voice search? I would argue that dates are as relevant as they were for the ‘year of mobile’, but facts are a plenty, and undoubtedly voice search will become...

Amazon is planning to give Google a run for its money, as it barges its way into the world of paid search. “There’s an expectation from people who visit Amazon they’re going to find anything...

Google have unveiled a ‘new’ mobile beta product dubbed ‘Visual Sitelinks’. For those of you who have been following digital marketing for a number of years, this will feel an awful lot like...

Facebook has put a great deal of focus into growing Messenger as a chatbot platform this year. Its efforts are paying off as there are 34,000 of these bots already in existence, with brands such...

See that guy down there? His name is “Stressed Out PPC Manager.” Look at him – he’s so stressed out! You can see it in his furrowed brow. Why, you ask? His accounts are packed with duplicate...