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October 2019 LPM roundup
Wednesday, October 30, 2019
In a timely ode to Halloween, October’s Local Presence Management (LPM) roundup is filled with both tricks and treats. The ubiquitous search giant was as busy as ever this month, stirring its...
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Mystery solved: The great Google search spike
Tuesday, October 29, 2019
You may have noticed that your Google My Business (GMB) Insights metrics suddenly spiked for searches and views last month. You may have even quietly congratulated yourself on a job well done. After...
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3 reasons banks need separate ATM listings
Tuesday, October 22, 2019
From meeting with financial advisors to discuss mortgages and investments to requesting wire transfers, people in search of a bank branch are looking for a range of different services. Often, those...
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Why financial advisors should have practitioner listings on GMB
Wednesday, October 16, 2019
While customers often visit a business for the business itself, there are many instances in which the customer is not invested in the brand but rather an individual working within it. For businesses...
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September 2019 LPM roundup
Monday, September 30, 2019
It’s Google algorithm update time again. That’s not the biggest story this month, however, as both Google and Yelp have pushed out much more important updates. Google has made big changes to...
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The Maps Race: Google vs. Apple
Tuesday, September 03, 2019
Every brick-and-mortar business knows it: maps channels are fast becoming the de facto driver for local lead generation. Whether you have 12 locations or 12,000, your local customers are not only...
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August 2019 LPM Roundup
Thursday, August 29, 2019
This month Google focused on local updates specific to the restaurant, hospitality, and travel industries⁠—along with some engine-wide updates that will likely require businesses of all kinds to...
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July 2019 LPM Roundup
Tuesday, July 30, 2019
Google doesn’t often make huge mistakes, but that’s exactly what happened this July. Hot on the heels of a suite of new features for Google My Business (GMB), early adopters of one such...
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5 Ways Local Landing Pages are Crucial for Restaurants
Tuesday, July 09, 2019
As growing restaurant businesses expand to more and more locations, it becomes increasingly important for each location to have its own landing page. After all, small businesses may be able to get...
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June 2019 LPM Roundup
Thursday, June 27, 2019
June was an eventful month in the world of local listings. Although Google’s core algorithm update took all the headlines, other changes have taken place that affect not only how listings are...
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