{"id":125473,"date":"2025-04-21T14:30:50","date_gmt":"2025-04-21T19:30:50","guid":{"rendered":"https:\/\/www.dacgroup.com\/?post_type=events&#038;p=125473"},"modified":"2025-05-02T14:04:25","modified_gmt":"2025-05-02T19:04:25","slug":"commercenext-growth-show","status":"publish","type":"events","link":"https:\/\/www.dacgroup.com\/en-ca\/insights\/events\/commercenext-growth-show\/","title":{"rendered":"CommerceNext Growth Show"},"content":{"rendered":"\n<section class=\"d-flex justify-content-center hero-events\" style=\"background-color: #171616;\">\n    <header data-role=\"events-hero\">\n        <div class=\"breadcrumb-nav\">\n            <a href=\"https:\/\/www.dacgroup.com\/en-ca\/\">DAC<\/a><img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/themes\/dac\/img\/chevron-right-white.svg\" alt=\"\" aria-hidden=\"true\"><a href=\"https:\/\/www.dacgroup.com\/en-ca\/insights\/\">Insights<\/a><img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/themes\/dac\/img\/chevron-right-white.svg\" alt=\"\" aria-hidden=\"true\"><a href=\"https:\/\/www.dacgroup.com\/en-ca\/insights\/events\/\">Events<\/a>        <\/div>\n\n        <div class=\"content-row\">\n            <div class=\"info-col\">\n                <span class=\"d-block title-decorator\">\n                EVENTS                <\/span>\n\n                <h1 class=\"title my-0\">\n                    CommerceNext Growth Show                <\/h1>\n                                                    <p class=\"description\">\n                        Over three amazing days, CommerceNext Growth Show will feature visionary keynotes, connections, and actionable insights that fuel ecommerce and retail success. From strategies for growth to discussion of the intersection of physical and digital retail, you\u2019ll find it here.                    <\/p>\n                \n                \n                        <div class=\"  \" data-role=\"cta\">\n\n                                                <a role=\"button\" href='https:\/\/commercenext.com\/conference\/' class=\"btn_primary-filled_white_hand  \"  >\n                        \n                        <div>REGISTER NOW<\/div>\n\n                        \n                                \n                                        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\">\n                                            <g clip-path=\"url(#clip0_2625_299)\">\n                                                <rect width=\"24\" height=\"24\" \/>\n                                                <path d=\"M21.7073 14.8912C21.6071 15.0021 21.4862 15.092 21.3517 15.1553C19.9543 15.7739 16.2814 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3.72943C19.642 3.55275 20.0249 3.54763 20.3463 3.71586C20.6678 3.88439 20.8859 4.20427 20.9286 4.56968C20.9713 4.93508 20.8329 5.29808 20.5591 5.53836L13.9385 10.4189C13.8241 10.5045 13.7394 10.6251 13.6973 10.7632C13.6552 10.9013 13.6576 11.0493 13.7041 11.1859C13.7663 11.3692 13.9038 11.516 14.081 11.5874C14.2603 11.6595 14.4612 11.649 14.6321 11.5585L20.3212 8.55205C20.6678 8.36814 21.0839 8.38322 21.4166 8.59185C21.7493 8.80078 21.9494 9.17222 21.9434 9.56958C21.9375 9.96724 21.7265 10.3323 21.3879 10.531L14.849 14.4275C14.7237 14.5083 14.6461 14.647 14.6413 14.7977C14.6366 14.9485 14.7053 15.092 14.8253 15.1806C14.945 15.2695 15.1006 15.2922 15.2401 15.2412L20.4989 13.103C20.7766 12.9906 21.0874 12.9984 21.3594 13.1247C21.6293 13.2456 21.8376 13.4748 21.9354 13.7579C22.0033 13.9496 22.0181 14.1567 21.9778 14.3566C21.9375 14.5565 21.8442 14.741 21.7079 14.8903L21.7073 14.8912Z\" \/>\n                                            <\/g>\n                                            <defs>\n                                                <clipPath id=\"clip0_2625_299\">\n                                                    <rect width=\"24\" height=\"24\" \/>\n                                                <\/clipPath>\n                                            <\/defs>\n                                        <\/svg>\n\n                                \n\n                        \n                                                    <\/a>\n                    \n                <\/div>\n            \n                <div class=\"date-time-block responsive\" style=\"\">\n                                            <div class=\"date\">\n                            <div class=\"icon\">\n                                <svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                    <path d=\"M23.9998 9.95742C23.9998 9.95024 23.9956 9.94409 23.9956 9.93588L23.9946 3.51572C23.9946 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1.09437 7.83572 1.47384 7.83572 1.94357V4.73632C7.83987 5.21015 7.45535 5.59678 6.97755 5.60193H6.76612C6.28832 5.5968 5.90381 5.21015 5.90795 4.73632V1.94357ZM4.80206 4.06346V4.73625C4.79895 5.81415 5.67785 6.69 6.76609 6.69614H6.97752C8.06579 6.68999 8.94468 5.81412 8.94155 4.73625V4.06346H15.8008V4.73625C15.7977 5.81313 16.6766 6.69 17.7648 6.69614H17.9763C19.0645 6.68999 19.9434 5.8131 19.9392 4.73625V4.06346H22.8899V9.41084H1.10607V4.06346H4.80206ZM19.9215 22.9068H4.07427C2.43566 22.9047 1.10792 21.5909 1.10579 19.9693V10.5041H22.8897V19.9693C22.8876 21.5908 21.5602 22.9047 19.9215 22.9068Z\" fill=\"white\" \/>\n                                <\/svg>\n                            <\/div>\n\n                            <div class=\"d-flex flex-column text-content\">\n                                <p class=\"title\">June 24-26, 2025<\/p>\n                                                                                            <\/div>\n                        <\/div>\n                    \n                                        <div class=\"location\">\n                        <div class=\"icon\">\n                            <svg width=\"21\" height=\"26\" viewBox=\"0 0 21 26\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M4.15522 4.17589C5.83997 2.53764 8.1223 1.61727 10.5012 1.61727C12.88 1.61727 15.1624 2.53767 16.846 4.17589C20.1982 7.44396 20.1779 12.6693 16.7965 16.6007L10.501 23.9229L4.20436 16.6007C0.822904 12.6693 0.802511 7.44289 4.15484 4.17589H4.15522ZM2.928 17.6439L9.86177 25.7093C10.02 25.894 10.2536 26 10.5001 26C10.7467 26 10.9813 25.894 11.1396 25.7093L18.0734 17.6439C19.883 15.5796 20.9144 12.9737 20.9971 10.2599C21.0638 7.55331 19.9895 4.93891 18.0249 3.0268C16.0258 1.08842 13.3206 0 10.5011 0C7.68152 0 4.97636 1.08832 2.97725 3.0268C1.01154 4.93896 -0.0627532 7.55331 0.00283651 10.2599C0.0857276 12.9739 1.11811 15.5797 2.92764 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                       <p class=\"content\">\n                                    Hilton Hotel, 1335 6th Ave, New York, NY 10019                                <\/p>\n                            <\/div>\n                                            <\/div>\n                                    <\/div>\n\n\n                <div class=\"social-media-responsive\">\n                    <div class=\"icons-container\">\n                        <span>Share this<\/span>\n\n                        <div class=\"icons\">\n\n                            <div class=\"box\" id=\"linkedin\">\n                                <svg width=\"24\" height=\"21.79\" viewBox=\"0 0 25 22\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                    <g clip-path=\"url(#clip0_7915_7290)\">\n                                        <path d=\"M5.43927 7.02435H0.756348V21.8536H5.43927V7.02435Z\" fill=\"#A8A8A8\" \/>\n                                        <path d=\"M18.253 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src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/Commerce-next-Feature-image.png\" alt=\"hero image\" class=\"event-img\"\/>\n                \n\n                                            <div class=\"date-time-block\" style=\"\">\n                                                                                    <div class=\"location\">\n                                <div class=\"icon\">\n                                    <svg width=\"21\" height=\"26\" viewBox=\"0 0 21 26\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                        <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M4.15522 4.17589C5.83997 2.53764 8.1223 1.61727 10.5012 1.61727C12.88 1.61727 15.1624 2.53767 16.846 4.17589C20.1982 7.44396 20.1779 12.6693 16.7965 16.6007L10.501 23.9229L4.20436 16.6007C0.822904 12.6693 0.802511 7.44289 4.15484 4.17589H4.15522ZM2.928 17.6439L9.86177 25.7093C10.02 25.894 10.2536 26 10.5001 26C10.7467 26 10.9813 25.894 11.1396 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         <\/svg>\n                                <\/div>\n\n                                                                    <div class=\"d-flex flex-column text-content\">\n                                        <p class=\"title\">\n                                            Location                                        <\/p>\n                                        <p class=\"content\">\n                                            Hilton Hotel, 1335 6th Ave, New York, NY 10019                                        <\/p>\n                                    <\/div>\n                                                            <\/div>\n                                                                                <\/div>\n                    \n                <div class=\"social-media-container\">\n                    <div class=\"content\">\n                        <span>Share this<\/span>\n\n                        <div class=\"icons\">\n\n                            <div 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content-container\">\n        <h4 class=\"content-title\"> Event details\n <\/h4>\n\n        <div class=\"content\">\n            <div class=\"flex-shrink-0 flex flex-col relative items-end\"><div><div class=\"pt-0.5 juice:pt-0\"><div class=\"gizmo-bot-avatar flex h-6 w-6 items-center justify-center overflow-hidden rounded-full juice:h-8 juice:w-8\">Grow your connections with an inspiring mix of industry leaders: CMOs, CTOs, VPs and Directors from traditional retailers and DTC brands.<\/div><\/div><\/div><\/div><h3><span data-teams=\"true\">What is the purpose?<\/span><\/h3><ul><li>Gain insights on the latest trends and best practices in dynamic keynotes and breakout sessions. Last year\u2019s speakers included C-level executives from Walmart, Shein, Ulta, Walgreens, Coach, Albertson\u2019s, J. Crew, Petco and many more.<\/li><li>Build lasting connections with senior-level leaders from retailers and DTC brands ranging from mid-market to enterprise level, as well as innovative tech companies. Connect with peers and make new lifelong friends who can help do more to advance your business.<\/li><li>Every session leaves you with insights that you can put into action in the coming days. Our content covers everything from modernizing traditional marketing, AI use cases in ecommerce, omnichannel retail experience, the evolution of loyalty, conversion rate optimization and much more.<\/li><\/ul><h3><span data-teams=\"true\">What is DAC\u2019s role?<\/span><\/h3><ul><li>Bhavin Prashad, Associate Vice President, Digital Media, will be present at the CommerceNext Growth Show, \u201c<span data-olk-copy-source=\"MessageBody\">Paid, Organic, Local, Gen AI: Why the Best Acquisition Strategy Is All of the Above.\u201d<\/span><\/li><li>DAC will have a table at CommerceNext where attendees can interact with us. Mario Lemieux, Senior Vice-President, Business Development, and Ken Seligman, Vice President, Business Development, from Team DAC will be there.<\/li><\/ul><p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-125383\" src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/Untitled-design-300x300.jpg\" alt=\"Man speaking on stage at Commerce Next event.\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/Untitled-design-300x300.jpg 300w, https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/Untitled-design-1024x1024.jpg 1024w, https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/Untitled-design-150x150.jpg 150w, https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/Untitled-design-768x768.jpg 768w, https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/Untitled-design-480x480.jpg 480w, https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/Untitled-design.jpg 1200w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-125398\" src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/Untitled-design-2-300x300.jpg\" alt=\"Man posing next to a conference schedule sign with breakout session details.\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/Untitled-design-2-300x300.jpg 300w, https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/Untitled-design-2-1024x1024.jpg 1024w, https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/Untitled-design-2-150x150.jpg 150w, https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/Untitled-design-2-768x768.jpg 768w, https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/Untitled-design-2-480x480.jpg 480w, https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/Untitled-design-2.jpg 1200w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p><p>Bhavin Prashad, Associate Vice President, Digital Media, presenting at CommerceNext 2024.<\/p><h3>Key takeaways<\/h3><ul><li><span data-olk-copy-source=\"MessageBody\">Explore how a unified approach \u2013 which we call TotalSERP \u2013 aligns paid, organic, local, and AI-driven experiences to capture customers at every moment of intent.<\/span><\/li><li><span data-olk-copy-source=\"MessageBody\">Learn how smart brands are leveraging Gen AI to increase share of SERP and drive measurable acquisition across channels.<\/span><\/li><\/ul>        <\/div>\n    <\/div>\n<\/section>\n\n\n    <section data-role=\"events-experts\">\n        <div class=\"content\">\n            <h2 class=\"title\">Get to know the experts<\/h2>\n\n            <div class=\"experts-row multiple-items\" >\n                \n                <article class=\"expert-entry\">\n                    <div class=\"expert-image\">\n                                                    <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2025\/03\/Bhavin-Prashad-v2-3.jpg\" alt=\"Bhavin Prashad\">\n                                            <\/div>\n\n                    <div class=\"expert-info\">\n                        <p class=\"role\">\n                            Speaker                        <\/p>\n\n                        <div class=\"name_position\">\n                            <p class=\"name\">\n                                                                    Bhavin Prashad                                                            <\/p>\n                            <p class=\"position\">\n                                                            <\/p>\n                        <\/div>\n\n                                                    <div class=\"context\">\n                                <p><p><span class=\"TextRun SCXW82666323 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW82666323 BCX8\">Bhavin Prashad is a Senior Director of Digital Media at DAC, where he has excelled for 12 years, steadily making his way up through the ranks. He oversees a dedicated team of 15 specialists, focusing on full-funnel media planning and buying.<\/span><\/span><span class=\"EOP SCXW82666323 BCX8\" data-ccp-props=\"{&quot;335559685&quot;:1440,&quot;335559991&quot;:1440}\">\u00a0<\/span><\/p>\n<\/p>                            <\/div>\n                                            <\/div>\n                <\/article>\n\n                \n                <article class=\"expert-entry\">\n                    <div class=\"expert-image\">\n                                                    <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/08\/mlemieux.jpg\" alt=\"Mario Lemieux\">\n                                            <\/div>\n\n                    <div class=\"expert-info\">\n                        <p class=\"role\">\n                            speaker                        <\/p>\n\n                        <div class=\"name_position\">\n                            <p class=\"name\">\n                                                                    Mario Lemieux                                                            <\/p>\n                            <p class=\"position\">\n                                Partner, SVP Business Development                            <\/p>\n                        <\/div>\n\n                                                    <div class=\"context\">\n                                <p><p>Mario Lemieux, DAC\u2019s Senior Vice President and leader of their high performing Business Development group, has over 30 years of experience in the marketing and advertising world. Mario builds trust with brands through client insights, deep industry knowledge and a close collaboration with DAC\u2019s delivery teams, while driving innovative and integrated solutions in digital strategy, digital media (SEM, SEO, programmatic, social, content), analytics and more. He\u2019s also worked with some of North America\u2019s largest brands including Starbucks, Circle K, TELUS, Uniqlo, Brooks Running, and more.<\/p>\n<\/p>                            <\/div>\n                                            <\/div>\n                <\/article>\n\n                            <\/div>\n                    <\/div>    \n    <\/section>\n\n\n\n<section data-role=\"forward-email-subscription-container\" class=\"full-width w-100 d-flex justify-content-center align-items-center bg-c7f2b3\">\n    \n    <div class=\"max-w-1400 w-100 form\">\n        <div class=\"text-content-container\">\n            <h2>\n                Drive business <br  class=\"d-none d-lg-block\"> forward with <br  class=\"d-none d-lg-block\"> DAC Insights            <\/h2>\n            <p class=\"subtitle\">\n                Subscribe to our monthly newsletter            <\/p>\n        <\/div>\n\n        <div data-role=\"form-group\">\n            <div class=\"d-flex flex-column w-100\">\n                <form data-forward-email-form class='custom-hubspot-form' id='hubspot_form_6a1ff7f8b5369'>\n    <div class='d-flex input'>\n        <input type='email' class='form-control me-2 input' placeholder='Email address' aria-label='Email' name='email' required>\n        <button type='submit' class='btn_primary-filled_white'>Submit\n<\/button>\n    <\/div>\n    <p class='hubspot-status'><\/p>\n<\/form>\n<script>\njQuery(document).ready(function($) {\n    var form = $('#hubspot_form_6a1ff7f8b5369');\n    form.on('submit', function(event) {\n        event.preventDefault();\n\n        \/\/ Get email input value\n        var emailInput = form.find('input[name=\"email\"]');\n        var email = emailInput.val().trim();\n\n        \/\/ Required HubSpot fields\n        var portalId = '5408011';\n        var formId = '0c9a9cec-eb1c-44ac-920f-687ce0230830';\n\n        \/\/ Prepare the data payload\n        var data = {\n            fields: [\n                {\n                    name: 'email',\n                    value: email\n                }\n            ],\n            context: {\n                pageUri: window.location.href,\n                pageName: document.title\n            },\n            submittedAt: new Date().getTime()\n        };\n\n        \/\/ Get the status element for this form\n        var statusElement = form.siblings('.forward-email-status-container');\n\n        \/\/ Send the data to HubSpot\n        fetch('https:\/\/api.hsforms.com\/submissions\/v3\/integration\/submit\/5408011\/0c9a9cec-eb1c-44ac-920f-687ce0230830', {\n            method: 'POST',\n            headers: {\n                'Content-Type': 'application\/json'\n            },\n            body: JSON.stringify(data)\n        })\n        .then(response => {\n            if (response.ok) {\n                if(statusElement) {\n                    statusElement.text('Thanks for Subscribing!');\n                    statusElement.css('color', 'green');\n                }\n\n                var userInfo = JSON.parse(localStorage.getItem('userInfo'));\n                if (userInfo) {\n                    userInfo.event = 'Form_submit';\n                    userInfo.email = email;\n                    userInfo.form_name = 'Newsletter';\n                    window.dataLayer = window.dataLayer || [];\n                    window.dataLayer.push(userInfo);\n                }\n\n                emailInput.val(''); \/\/ Clear the email field\n                window.dispatchEvent(new CustomEvent('newsletter-submit'));\n            } else {\n                return response.json().then(error => {\n                    if(statusElement) {\n                        statusElement.text('Error: ' + error.message);\n                        statusElement.css({\n                            'color': 'red',\n                            'padding-top': '10px'\n                        });\n                    }\n                });\n            }\n        })\n        .catch(error => {\n            console.error('Error:', error);\n            statusElement.text(\"There was an error submitting the form.\");\n            statusElement.css({\n                'color': 'red',\n                'padding-top': '10px'\n            });\n        });\n    });\n\n    window.addEventListener('message', function(event) {\n        const isFormCallback = event.data.type === 'hsFormCallback';\n        const isFormSubmitted = event.data.eventName === 'onFormSubmitted';\n        const iscurrentForm = !!event?.data?.id ? 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With curiosity and expertise, we\u2019re <br class=\"d-none d-lg-block\"> connecting businesses to customers, and building <br class=\"d-none d-lg-block\"> strong relationships along the way. 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