{"id":122010,"date":"2025-03-05T09:15:38","date_gmt":"2025-03-05T14:15:38","guid":{"rendered":"https:\/\/www.dacgroup.com\/insights\/events\/masterclassing-seattle\/"},"modified":"2025-03-06T13:56:01","modified_gmt":"2025-03-06T18:56:01","slug":"masterclassing-seattle","status":"publish","type":"events","link":"https:\/\/www.dacgroup.com\/en-ca\/insights\/events\/masterclassing-seattle\/","title":{"rendered":"Masterclassing Seattle 2025"},"content":{"rendered":"\n
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\n DAC<\/a>\"\"Insights<\/a>\"\"Events<\/a> <\/div>\n\n
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\n \n EVENTS <\/span>\n\n

\n Masterclassing: Seattle <\/h1>\n

\n In-person and online, masterclasses tackle the biggest digital trends and challenges, giving you the space to learn, collaborate, and find the solutions you need. This masterclass will feature Bhavin Prashad, Associate Vice President of Digital Media, and Viktoriia Isler, Group Account Director at DAC, discussing how AI is changing search. <\/p>\n \n \n

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Tuesday, April 8<\/p>\n

8:45 AM \u2013 12:45 PM PST<\/p>\n <\/div>\n <\/div>\n \n

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\n Location <\/p>\n

\n AXIS Pioneer Square \u2013 308 1st Ave S, Seattle, WA 98104 <\/p>\n <\/div>\n <\/div>\n <\/div>\n\n\n

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Tuesday, April 8<\/p>\n

8:45 AM \u2013 12:45 PM PST<\/p>\n <\/div>\n <\/div>\n

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\n Location <\/p>\n

\n AXIS Pioneer Square \u2013 308 1st Ave S, Seattle, WA 98104 <\/p>\n <\/div>\n <\/div>\n <\/div>\n \n

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Event details\n <\/h4>\n\n
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The 2025 digital marketing landscape demands adaptability and innovation as technology accelerates and consumer expectations shift. From AI-driven personalization to evolving content platforms, crafting impactful campaigns require embracing change while staying rooted in authenticity and connection. <\/span><\/p>

Join us at the\u202fDigital Marketing Masterclass\u202fto explore the latest strategies, gain insights from industry experts, and network with peers who are navigating the same challenges.<\/p>

\"ABhavin Prashad, Associate Vice President of Digital Media at DAC presenting at a previous masterclass in Vancouver, Canada.<\/div>
\"PeopleAdam Luck, Managing Director and Bhavin Prashad, Associate Vice President of Digital Media at DAC presenting at a previous masterclass in Seattle, USA.<\/div><\/div>

What is the purpose?<\/span><\/h3>
  • Hear the latest trends and actionable takeaways from leading digital marketers during dynamic 10-minute presentations.<\/li>
  • Influence the event content by sharing your specific challenges and interests when you register. This ensures the discussions and roundtables focus on the topics that matter most to you.<\/li>
  • Participate in a series of focused, 20-minute conversations with industry experts and peers to address your unique digital marketing challenges and share ideas.<\/li>
  • Learn from a case study presented by a leading brand, offering practical insights into successfully implementing digital marketing strategies.<\/li>
  • After the event, keep networking and deepen your connections with peers over a light lunch.<\/li><\/ul>

    \"A
    Adam Luck, Managing Director at DAC and Bhavin Prashad, Associate Vice President of Digital Media at DAC <\/span>at <\/span>a previous<\/span> masterclass roundtable in Vancouver<\/span>, Canada. <\/span><\/span> <\/span><\/p>

    What is DAC\u2019s role?<\/span><\/h3>
    • Bhavin Prashad, Associate Vice President of Digital Media, and Viktoriia Isler, Group Account Director will be keynote speakers at the masterclass.<\/li>
    • DAC, one of the first agencies to become an OpenAI Enterprise Level Partner, will present \u201cOutsmarting AI in Search Using AI.\u201d<\/li>
    • In the presentation, <\/span>Bhavin and <\/span>Viktoriia<\/span> will explore<\/span> how AI is changing search with a case study from a leading brand<\/span>, <\/span><\/span>offering practical insights <\/span><\/span>into<\/span> how <\/span>they successfully<\/span>implemented<\/span>a <\/span>digital marketing <\/span>strategy<\/span>.<\/span><\/span> <\/span><\/li><\/ul>

      Key takeaways<\/h3>
      • Learn about the major shifts in search<\/li>
      • Why marketers should care<\/li>
      • How to prepare to win the new search landscape<\/li>
      • Discover successful strategies utilized by the DAC team<\/li><\/ul> <\/div>\n <\/div>\n<\/section>\n\n\n
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        Get to know the experts<\/h2>\n\n
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        \n \"Bhavin\n <\/div>\n\n
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        \n Speaker <\/p>\n\n

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        \n Bhavin Prashad <\/p>\n

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        Bhavin Prashad is a Senior Director of Digital Media at DAC, where he has excelled for 12 years, steadily making his way up through the ranks. He oversees a dedicated team of 15 specialists, focusing on full-funnel media planning and buying.<\/span><\/span>\u00a0<\/span><\/p>\n<\/p> <\/div>\n <\/div>\n <\/article>\n\n \n

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        \n \"Viktoriia\n <\/div>\n\n
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        \n speaker <\/p>\n\n

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        \n Viktoriia Isler <\/p>\n

        \n Group Account Director <\/p>\n <\/div>\n\n

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        Viktoriia<\/span> Isler is a seasoned marketing professional with a broad spectrum of experience, directing her focus towards <\/span>leveraging<\/span> data-driven strategies to elevate brand engagement, <\/span>optimize<\/span> market presence, and enhance customer satisfaction.<\/span><\/span>\u00a0<\/span><\/p>\n<\/p> <\/div>\n <\/div>\n <\/article>\n\n <\/div>\n <\/div> \n <\/section>\n\n\n\n

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        \n Drive business
        forward with
        DAC Insights <\/h2>\n

        \n Subscribe to our monthly newsletter <\/p>\n <\/div>\n\n

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