{"id":92762,"date":"2024-11-06T12:44:33","date_gmt":"2024-11-06T17:44:33","guid":{"rendered":"https:\/\/www.dacgroup.com\/?post_type=services&#038;p=92762"},"modified":"2026-07-20T13:33:42","modified_gmt":"2026-07-20T18:33:42","slug":"analytics","status":"publish","type":"services","link":"https:\/\/www.dacgroup.com\/de\/dienstleistungen\/analytics\/","title":{"rendered":"Analytics"},"content":{"rendered":"\n\n\n    <style>\n        #hero-internal {\n            background-image: url('https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/10\/Hero-D-DAC-Analytics.png');\n            height: 746px !important;\n        }\n\n                @media (min-width: 2000px) {\n            #hero-internal {\n                background-image: url('https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/10\/Hero-D-DAC-Analytics-XL.png');\n                height: 746px !important;\n            }\n        }\n        \n\n                @media screen and (max-width: 991px) {\n            #hero-internal {\n                background-image: url('https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/10\/Hero-M-DAC-Analytics.png');\n                height: 0px !important;\n            }\n        }\n\n            <\/style>\n\n\n<section id=\"hero-internal\" class=\"noWords background-image\"\n         data-desktoph=\"746px\" data-mobileh=\"0px\">\n\n            <nav class=\"breadcrumb container max-1448 padding60 desktop-only \">\n            <a href=\"https:\/\/www.dacgroup.com\/de\/\">DAC<\/a><img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/themes\/dac\/img\/chevron-right-white.svg\" alt=\"\" aria-hidden=\"true\"><a class=\"text-capitalize\" href=\"https:\/\/www.dacgroup.com\/de\/dienstleistungen\/\">Dienstleistungen<\/a>        <\/nav>\n    \n    \n    <div class=\"container max-1448 padding60 hero-internal-content-block\"\n         style=\"text-align:left;align-items:start\">\n\n                            <h1 style=\"color:#ffffff;\">\n                                    Wo Analysen konkrete Ma\u00dfnahmen ausl\u00f6sen                            <\/h1>\n        \n                    <div class=\"description\" style=\"color:#ffffff;\">\n                <p>Proove, das Kompetenzzentrum f\u00fcr Datenanalyse von DAC, \u00fcbersetzt Daten in gesch\u00e4ftliche Initiativen.<\/p>            <\/div>\n        \n        <div class=\"cta-container-row\">\n           \n                        <div class=\"  \" data-role=\"cta\">\n\n                                                <a role=\"button\" href='https:\/\/proove.dacgroup.com\/de\/' class=\"btn_primary-filled_white_arrow  \" target=\"_blank\" >\n                        \n                        <div>PROOVE ENTDECKEN<\/div>\n\n                        \n                                \n                                                <svg width=\"24\" height=\"16\" viewBox=\"0 0 24 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                                    <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"#171616\" \/>\n                                                    <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\" \/>\n                                                    <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\" \/>\n                                                <\/svg>\n\n                                \n\n                        \n                                                    <\/a>\n                    \n                <\/div>\n                                <\/div>\n \n    <\/div>\n<\/section>\n\n\n    <div class=\"responsive-hero-footer mobile-only\">\n                    <nav class=\"breadcrumb container max-1448 padding60 mobile-only\">\n                <a href=\"https:\/\/www.dacgroup.com\/de\/\">DAC<\/a><img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/themes\/dac\/img\/chevron-right-white.svg\" alt=\"\" aria-hidden=\"true\"><a class=\"text-capitalize\" href=\"https:\/\/www.dacgroup.com\/de\/dienstleistungen\/\">Dienstleistungen<\/a>            <\/nav>\n        \n        \n                    <h1 style=\"color:#ffffff; \" class=\"mt-0\">\n                                    Wo Analysen konkrete Ma\u00dfnahmen ausl\u00f6sen                            <\/h1>\n        \n                    <div class=\"description\" style=\"color:#ffffff;\">\n                <p>Proove, das Kompetenzzentrum f\u00fcr Datenanalyse von DAC, \u00fcbersetzt Daten in gesch\u00e4ftliche Initiativen.<\/p>            <\/div>\n        \n\n        <div class=\"cta-container-row mobile\">\n           \n                        <div class=\"  \" data-role=\"cta\">\n\n                                                <a role=\"button\" href='https:\/\/proove.dacgroup.com\/de\/' class=\"btn_primary-filled_white_arrow  \" target=\"_blank\" >\n                        \n                        <div>PROOVE ENTDECKEN<\/div>\n\n                        \n                                \n                                                <svg width=\"24\" height=\"16\" viewBox=\"0 0 24 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                                    <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"#171616\" \/>\n                                                    <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\" \/>\n                                                    <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\" \/>\n                                                <\/svg>\n\n                                \n\n                        \n                                                    <\/a>\n                    \n                <\/div>\n            \n                        <\/div>\n    <\/div>\n\n\n\n\n<style>\n    @media (max-width: 370px) {\r\n    section#hero-internal.noWords {\r\n        height: 200px !important;\r\n        min-height: 200px !important;\r\n    }\r\n}\r\n\r\n@media (min-width: 371px) and (max-width: 439px) {\r\n    section#hero-internal.noWords {\r\n        height: 230px !important;\r\n        min-height: 230px !important;\r\n    }\r\n}\r\n\r\n@media (min-width: 440px) and (max-width: 469px) {\r\n    section#hero-internal.noWords {\r\n        height: 250px !important;\r\n        min-height: 250px !important;\r\n    }\r\n}\r\n\r\n@media (min-width: 470px) and (max-width: 519px) {\r\n    section#hero-internal.noWords {\r\n        height: 280px !important;\r\n        min-height: 280px !important;\r\n    }\r\n}\r\n\r\n@media (min-width: 520px) and (max-width: 599px) {\r\n    section#hero-internal.noWords {\r\n        height: 320px !important;\r\n        min-height: 320px !important;\r\n    }\r\n}\r\n\r\n@media (min-width: 600px) and (max-width: 689px) {\r\n    section#hero-internal.noWords {\r\n        height: 370px !important;\r\n        min-height: 370px !important;\r\n    }\r\n}\r\n\r\n@media (min-width: 690px) and (max-width: 770px) {\r\n    section#hero-internal.noWords {\r\n        height: 410px !important;\r\n        min-height: 410px !important;\r\n    }\r\n}\r\n\r\n@media (min-width: 771px) and (max-width: 934px) {\r\n    section#hero-internal.noWords {\r\n        height: 500px !important;\r\n        min-height: 500px !important;\r\n    }\r\n}\r\n\r\n@media (min-width: 935px) and (max-width: 991px) {\r\n    section#hero-internal.noWords {\r\n        height: 525px !important;\r\n        min-height: 525px !important;\r\n    }\r\n}\r\n\r\n@media(max-width: 768px) {\r\n    .services-carousel.has-subtitle.black.large .text-container h2,\r\n    .services-carousel.has-subtitle.black.large .text-container p {\r\n        text-align: left;\r\n    }\r\n}<\/style>\n\n    <style>\n        :root {\n            --dots-color: #00aae7;\n        }\n\n        .services-carousel__title strong,\n        [data-theme=\"dark\"] [data-id=\"6a75b200ee290\"]\n        {\n            color:#00aae7 !important;\n        }\n    <\/style>\n    \n\n    <script>\n        window.servicesCarouselConfig = {\"loop\":true,\"margin\":10,\"nav\":true,\"dots\":false,\"mouseDrag\":false,\"touchDrag\":false,\"responsive\":{\"0\":{\"items\":1,\"nav\":true,\"dots\":true},\"768\":{\"items\":2,\"nav\":true,\"dots\":true},\"992\":{\"items\":3,\"nav\":false,\"dots\":false}}};\n    <\/script>\n\n<section id=\"services-carousel\" class=\"\">\n\n    <div class=\"services-carousel has-subtitle black large\">\n\n        <div class=\"container wrapper max-1448 padding60\">\n            \n            <div class=\"d-flex flex-column text-container\">\n                                    <h2 class=\"services-carousel__title mb-0 \">\n                        Wer ist Proove?\r\n                    <\/h2>\n                    \n\n                                    <p class=\"services-carousel__subtitle m-0 \">\n                        Proove ist die spezialisierte Analytics-Abteilung von DAC, die komplexe Daten in klare, anwendbare Strategien umwandelt. Mit einem klaren Fokus auf Verst\u00e4ndnis, Performanz und tats\u00e4chlichen Einfluss verwandelt Proove nackte \r\nDaten in sichere Gesch\u00e4ftsempfehlungen und messbares Wachstum.\r\n <a class=\"banner-proove-link\" href=\"https:\/\/proove.dacgroup.com\/de\/\" target=\"_blank\">Weitere Informationen<\/a>                     <\/p>\n                \n                            <\/div>\n\n            <div class=\"services-carousel__items carousel\" data-theme=\"dark\">\n\n                <div class=\"carousel-wrapper owl-carousel owl-theme\">\n                                                                        <div class=\"services-carousel__item item \">\n                                                                    <div class=\"services-carousel__image\" >\n                                                <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/10\/global-tech-2.jpeg\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/10\/global-tech-2.jpeg\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/10\/global-tech-2.jpeg\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/10\/global-tech-2.jpeg\"\n                alt=\"Bestes KI-gest\u00fctztes Business-Intelligence-Tool\"\n                 loading=\"lazy\" \/>\n        <\/picture>\n                                                <\/div>\n                                                                <h3  class=\"services-carousel__item-title \" data-id=\"6a75b200ee290\" style=\"text-align: center\">Bestes KI-gest\u00fctztes Business-Intelligence-Tool<\/h3>\n                                <p class=\"services-carousel__item-description\" style=\"text-align: center\"> Global Business Tech Awards <\/p>\n                            <\/div>\n                                                    <div class=\"services-carousel__item item \">\n                                                                    <div class=\"services-carousel__image\" >\n                                                <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/10\/digiday-2.jpeg\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/10\/digiday-2.jpeg\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/10\/digiday-2.jpeg\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/10\/digiday-2.jpeg\"\n                alt=\"Innovativste unabh\u00e4ngige Mediaagentur\"\n                 loading=\"lazy\" \/>\n        <\/picture>\n                                                <\/div>\n                                                                <h3  class=\"services-carousel__item-title \" data-id=\"6a75b200ee290\" style=\"text-align: center\">Innovativste unabh\u00e4ngige Mediaagentur<\/h3>\n                                <p class=\"services-carousel__item-description\" style=\"text-align: center\"> Digiday Media Buying &#038; Planning Awards<\/p>\n                            <\/div>\n                                                    <div class=\"services-carousel__item item snowflake-openai\">\n                                                                    <div class=\"services-carousel__image\" >\n                                                <picture>\n                                <source\n                        media=\"(min-width: 1440px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/10\/snowflake-openai-logos-1.jpeg\">\n            \n                                <source\n                        media=\"(min-width: 1024px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/10\/snowflake-openai-logos-1.jpeg\">\n            \n                                <source\n                        media=\"(min-width: 768px)\"\n                        srcset=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/10\/snowflake-openai-logos-1.jpeg\">\n            \n            <img decoding=\"async\"\n                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/10\/snowflake-openai-logos-1.jpeg\"\n                alt=\"Angetrieben durch Daten\"\n                 loading=\"lazy\" \/>\n        <\/picture>\n                                                <\/div>\n                                                                <h3  class=\"services-carousel__item-title \" data-id=\"6a75b200ee290\" style=\"text-align: center\">Angetrieben durch Daten<\/h3>\n                                <p class=\"services-carousel__item-description\" style=\"text-align: center\">Gest\u00e4rkt durch strategische Technologiepartnerschaften<\/p>\n                            <\/div>\n                                                            <\/div>\n\n            <\/div>\n\n                    <\/div>\n\n    <\/div>\n\n<\/section>\n\n\n\n<style>\n    .services-carousel__subtitle {\r\n\tmax-width: 994px !important;\r\n}\r\n\r\n.services-carousel__subtitle a {\r\n\tcolor: white;\r\n\ttext-decoration: underline;\r\n}\r\n\r\n.services-carousel.has-subtitle .text-container {\r\n\tmax-width: 994px !important;\r\n}\r\n\r\n.services-carousel__item.item .services-carousel__item-title  {\r\n    color: #00AAE7;\r\n}<\/style>\n\n\n<section id=\"services\" class=\"services-section\">\n\n    <div class=\"overlay\"><\/div>\n\n    <div class=\"container max-1448 padding60\">\n        \n        <div>\n\n                        <h2>Wie Proove DAC unterst\u00fctzt<\/h2>\n            \n                        <div><p>Proove unterst\u00fctzt alle DAC-Services, indem Daten in solidere Entscheidungen, klarere Strategien und bessere Ergebnisse \u00fcbersetzt werden. Hier nur einige M\u00f6glichkeiten, wie sich diese Wirkung in unserem integrierten Angebot konkret niederschl\u00e4gt.<\/p>\n<\/div>\n            \n            \n                    \n<div class=\"  \">\n\n        <a href=\"https:\/\/proove.dacgroup.com\/de\/\" class=\"btn_primary-filled_black_arrow\" target=\"_blank\" rel=\"noopener noreferrer\">\n    \n        <div>Entdecken Sie Proove von DAC<\/div>\n\n        \n            \n            <svg width=\"24\" height=\"16\" viewBox=\"0 0 24 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"#171616\"\/>\n                <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\"\/>\n                <path d=\"M19.7303 8.96285L14.8759 14.2138C14.5429 14.5741 14.5429 15.1299 14.876 15.4901C15.2481 15.8925 15.8842 15.8925 16.2563 15.49L23.1809 8L16.2563 0.509971C15.8842 0.107507 15.2481 0.10747 14.876 0.509891C14.5429 0.870102 14.5429 1.42591 14.8759 1.78616L19.7303 7.03692H0.962963C0.431133 7.03692 0 7.46806 0 7.99988C0 8.53171 0.431133 8.96285 0.962963 8.96285H19.7303Z\" fill=\"black\" fill-opacity=\"0.2\"\/>\n            <\/svg>\n\n            \n\n        \n        <\/a>\n    \n<\/div>\n\n\n        <\/div>\n\n        <div>\n            <div class=\"accordion services-loop\" id=\"services-home-accordion\">\n\n                \n                <div class=\"accordion-item\">\n                    <h3 class=\"accordion-header\" id=\"heading-1\">\n                        <button class=\"accordion-button \" \n                                type=\"button\" \n                                data-bs-toggle=\"collapse\" \n                                data-bs-target=\"#collapse-1\" \n                                aria-expanded=\"false\" \n                                aria-controls=\"collapse-1\"\n                                role=\"tab\"\n                                tabindex=\"0\"\n                                aria-selected=\"true\">\n                            <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/local-optimization.png\" alt=\"Lokale Optimierung section - 1\">\n                            Lokale Optimierung                        <\/button>\n                    <\/h3>\n                    <div id=\"collapse-1\" class=\"accordion-collapse show\" aria-labelledby=\"heading-1\" data-bs-parent=\"#services-home-accordion\">\n                        <div class=\"accordion-body\">\n\n                            <p>Standortspezifische Analysen zeigen auf, wie sich Sichtbarkeit, Engagement und Kundenwahrnehmung zwischen verschiedenen M\u00e4rkten unterscheiden. Durch die Verkn\u00fcpfung von Standort-, Reputations- und Leistungsdaten deckt Proove konkrete Optimierungsm\u00f6glichkeiten auf lokaler Ebene auf. Diese Erkenntnisse helfen Teams dabei, Strategien mit dem gr\u00f6\u00dften Einfluss auf das gesamte Netzwerk zu priorisieren.<\/p>\n\n                            \n                        <\/div>\n                    <\/div>\n                <\/div>\n\n                \n                <div class=\"accordion-item\">\n                    <h3 class=\"accordion-header\" id=\"heading-2\">\n                        <button class=\"accordion-button collapsed\" \n                                type=\"button\" \n                                data-bs-toggle=\"collapse\" \n                                data-bs-target=\"#collapse-2\" \n                                aria-expanded=\"false\" \n                                aria-controls=\"collapse-2\"\n                                role=\"tab\"\n                                tabindex=\"0\"\n                                aria-selected=\"false\">\n                            <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/icon-media.png\" alt=\"Paid Media section - 2\">\n                            Paid Media                        <\/button>\n                    <\/h3>\n                    <div id=\"collapse-2\" class=\"accordion-collapse collapse\" aria-labelledby=\"heading-2\" data-bs-parent=\"#services-home-accordion\">\n                        <div class=\"accordion-body\">\n\n                            <p>Die Zusammenf\u00fchrung von Medienleistung, Zielgruppenverhalten und Gesch\u00e4ftsergebnissen schafft ein klareres Verst\u00e4ndnis daf\u00fcr, welche Faktoren den Erfolg antreiben. Proove hilft dabei, M\u00f6glichkeiten zur Verfeinerung des Targetings, zur Optimierung der Ausgaben und zur Steigerung der Kampagneneffizienz zu identifizieren. Das Ergebnis sind fundiertere Investitionsentscheidungen und eine st\u00e4rkere Performance.<\/p>\n\n                            \n                        <\/div>\n                    <\/div>\n                <\/div>\n\n                \n                <div class=\"accordion-item\">\n                    <h3 class=\"accordion-header\" id=\"heading-3\">\n                        <button class=\"accordion-button collapsed\" \n                                type=\"button\" \n                                data-bs-toggle=\"collapse\" \n                                data-bs-target=\"#collapse-3\" \n                                aria-expanded=\"true\" \n                                aria-controls=\"collapse-3\"\n                                role=\"tab\"\n                                tabindex=\"0\"\n                                aria-selected=\"false\">\n                            <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/icon-search.png\" alt=\"SEO section - 3\">\n                            SEO                        <\/button>\n                    <\/h3>\n                    <div id=\"collapse-3\" class=\"accordion-collapse collapse\" aria-labelledby=\"heading-3\" data-bs-parent=\"#services-home-accordion\">\n                        <div class=\"accordion-body\">\n\n                            <p>Die Sichtbarkeit in Suchmaschinen wird durch ein komplexes Zusammenspiel von Inhalten, technischen Faktoren und Nutzerverhalten beeinflusst. Proove macht Trends und Chancen sichtbar, die in diesen Daten verborgen sind, und unterst\u00fctzt Teams dabei, sich auf die Ma\u00dfnahmen zu konzentrieren, die die organische Performance am st\u00e4rksten verbessern k\u00f6nnen. Dadurch werden SEO-Strategien auf Basis von Daten statt auf Annahmen entwickelt.<\/p>\n\n                            \n                        <\/div>\n                    <\/div>\n                <\/div>\n\n                \n                <div class=\"accordion-item\">\n                    <h3 class=\"accordion-header\" id=\"heading-4\">\n                        <button class=\"accordion-button collapsed\" \n                                type=\"button\" \n                                data-bs-toggle=\"collapse\" \n                                data-bs-target=\"#collapse-4\" \n                                aria-expanded=\"false\" \n                                aria-controls=\"collapse-4\"\n                                role=\"tab\"\n                                tabindex=\"0\"\n                                aria-selected=\"false\">\n                            <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/icon-design.png\" alt=\"Kreativproduktion section - 4\">\n                            Kreativproduktion                        <\/button>\n                    <\/h3>\n                    <div id=\"collapse-4\" class=\"accordion-collapse collapse\" aria-labelledby=\"heading-4\" data-bs-parent=\"#services-home-accordion\">\n                        <div class=\"accordion-body\">\n\n                            <p>Die erfolgreichsten kreativen Inhalte basieren auf einem Verst\u00e4ndnis daf\u00fcr, wie Zielgruppen tats\u00e4chlich interagieren. Durch die Verkn\u00fcpfung der Performance von Assets mit dem Kundenverhalten hilft Proove Teams zu erkennen, welche Botschaften, Formate und Erlebnisse am besten ankommen. Diese Erkenntnisse unterst\u00fctzen eine kontinuierliche Optimierung kreativer Inhalte und bessere Kampagnenergebnisse.<\/p>\n\n                            \n                        <\/div>\n                    <\/div>\n                <\/div>\n\n                \n                <div class=\"accordion-item\">\n                    <h3 class=\"accordion-header\" id=\"heading-5\">\n                        <button class=\"accordion-button collapsed\" \n                                type=\"button\" \n                                data-bs-toggle=\"collapse\" \n                                data-bs-target=\"#collapse-5\" \n                                aria-expanded=\"false\" \n                                aria-controls=\"collapse-5\"\n                                role=\"tab\"\n                                tabindex=\"0\"\n                                aria-selected=\"false\">\n                            <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/icon-location.png\" alt=\"Content-Strategie  section - 5\">\n                            Content-Strategie                         <\/button>\n                    <\/h3>\n                    <div id=\"collapse-5\" class=\"accordion-collapse collapse\" aria-labelledby=\"heading-5\" data-bs-parent=\"#services-home-accordion\">\n                        <div class=\"accordion-body\">\n\n                            <p>Interessen der Zielgruppen, Interaktionsmuster und Content-Performance liefern wertvolle Signale f\u00fcr die Planung. Proove f\u00fchrt diese Signale zusammen, um relevante Themen mit hohem Potenzial zu identifizieren, Content-L\u00fccken aufzudecken und Chancen zu priorisieren. Das Ergebnis ist eine Content-Strategie, die relevanter, effektiver und st\u00e4rker an den Unternehmenszielen ausgerichtet ist.<\/p>\n\n                            \n                        <\/div>\n                    <\/div>\n                <\/div>\n\n                \n                <div class=\"accordion-item\">\n                    <h3 class=\"accordion-header\" id=\"heading-6\">\n                        <button class=\"accordion-button collapsed\" \n                                type=\"button\" \n                                data-bs-toggle=\"collapse\" \n                                data-bs-target=\"#collapse-6\" \n                                aria-expanded=\"false\" \n                                aria-controls=\"collapse-6\"\n                                role=\"tab\"\n                                tabindex=\"0\"\n                                aria-selected=\"false\">\n                            <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/06\/icon-dev.png\" alt=\"Digitale Strategie section - 6\">\n                            Digitale Strategie                        <\/button>\n                    <\/h3>\n                    <div id=\"collapse-6\" class=\"accordion-collapse collapse\" aria-labelledby=\"heading-6\" data-bs-parent=\"#services-home-accordion\">\n                        <div class=\"accordion-body\">\n\n                            <p>Eine erfolgreiche Strategie beginnt mit einem klaren Verst\u00e4ndnis von Leistung, Chancen und Marktdynamiken. Durch Benchmarking, Prognosen und kanal\u00fcbergreifende Analysen hilft Proove dabei, Marketingaktivit\u00e4ten mit messbaren Gesch\u00e4ftsergebnissen zu verkn\u00fcpfen. So erhalten Teams die Sicherheit, fundiertere Entscheidungen entlang der gesamten Customer Journey zu treffen.<\/p>\n\n                            \n                        <\/div>\n                    <\/div>\n                <\/div>\n\n                \n            <\/div>\n        <\/div>\n\n    <\/div>\n<\/section>\n\n\n\n\n<section id=\"info-banner\" class=\"info-banner-block\" style=\"background-color:rgb(252,218,215);\">\n    <div class=\"info-banner-block__inner container padding60\">\n        <div class=\"info-banner-block__content\">\n                            <span class=\"info-banner-block__header\">Datenintegration \u2022 Generierung von Erkenntnissen \u2022 Entscheidungsfindung<\/span>\n            \n                            <h2 class=\"info-banner-block__title\">KI verwandelt Komplexit\u00e4t in Klarheit<\/h2>\n            \n                            <div class=\"info-banner-block__description\"><p>Unter der Leitung von Proove, unserem Kompetenzzentrum f\u00fcr Datenanalyse, nutzen wir KI, um Daten aus unterschiedlichen Quellen zu integrieren, pr\u00e4diktive Erkenntnisse zu gewinnen und schnellere Entscheidungen im gesamten Unternehmen zu erm\u00f6glichen.<\/p>\n<\/div>\n                    <\/div>\n\n                    <div class=\"info-banner-block__image\">\n                <img decoding=\"async\" src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/10\/Ai-banner-img-analytics-1.png\" alt=\"\" \/>\n            <\/div>\n            <\/div>\n<\/section>\n\n\n\n<style>\n    section#blueprint div.container>div:first-of-type.fourgap {\r\n  gap: 50px !important;\r\n}\r\n\r\n .text-services {\r\n   padding-top: 0px !important;\r\n}<\/style>\n\n\n<section id=\"services-2\" class=\"services-section text-services text-services--has-images\">\n\n    <div class=\"container max-1448 padding60\">\n\n        \n                        <div class=\"text-services_has_image_column\">\n\n                <div class=\"text-services__images\">\n\n                    \n                        <div class=\"images single-media\">\n                            <img decoding=\"async\"\n                                class=\"onebig\"\n                                src=\"https:\/\/www.dacgroup.com\/wp-content\/uploads\/2024\/10\/analytics-collage-1.jpeg\"\n                                alt=\"\"\n                                loading=\"lazy\"\n                            \/>\n                        <\/div>\n\n                    \n                <\/div>\n\n                    <div class=\"left-column\">\n\n                    <h2>Entdecken Sie jetzt mehr mit Proove<\/h2>\n        \n                    <p>M\u00f6chten Sie mehr dar\u00fcber erfahren, wie wir Daten in Handlungen umsetzen? Entdecken Sie unsere Tools, Plattformen und unser Thought Leadership \u2013 und erfahren Sie, wie wir durch ma\u00dfgeschneiderte Services und KI-gest\u00fctzte L\u00f6sungen die Performance steigern. <\/p>\n            <\/div>\n    \n            <\/div>\n\n        \n        <div class=\"right-column\">\n\n                            <h3>WIR HABEN UNS UNTER ANDEREM SPEZIALISIERT AUF<\/h3>\n            \n            \n                <div class=\"services-accordion\" id=\"services-list-accordion\">\n\n                    \n                    <div class=\"service-item full_funnel_media\">\n\n                                                <div class=\"service-header\">\n                        \n                            \n                            <h3 class=\"service-title\">\n                                                                    <a\n                                        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