Tag Archives: travel marketing

How Data is Changing Vacations—and the Way We Book Them

We’re traveling more than we ever have before. According to the US Travel Association, in 2018 domestic travel alone accounted for nearly $1 trillion in consumer spending; a 5.8% jump from 2017. Internationally, we made more trips than ever recorded: over 21 million in the first quarter of 2019, which is an increase of more […]

Caring Isn’t Creepy: Personalization in the Travel Industry

On a recent business trip, I was greeted at my hotel check-in desk with a pleasant surprise: “Thanks for staying with us again, Ms. Stein. As usual, we’ve provided you with a feather-free room on a high floor away from the elevator. Also, since it’s your fifth stay with us this year, we have a […]

Top Insights from the Digital Travel Summit

DAC recently attended the Digital Travel Summit in Las Vegas, Nevada, where leading brands from the travel space gathered to share their best practices, challenges and solutions to thriving in the digital age. Here are our top 5 takeaways. Inspiration is Key As consumers search for the best destinations and experiences for the next vacation, […]