Tag Archives: reputation management

3 Ways Responding to Restaurant Reviews Can Boost Your SEO

In the restaurant industry, reviews can have a significant impact on a business’s success. With major websites like Yelp and Zomato dedicated to providing a place for customers to rate and review places to eat, it’s crucial that restaurant owners embrace every opportunity to manage and respond to online reviews. While some restaurants only reply […]

Staying Power: The Importance of Review Management for Hotels

Gone are the days of consumers complaining to no avail. Thanks to the advent of the internet and social media, customer complaints no longer fall on deaf ears—quite the opposite, in fact. Nowadays, online reviews and their impact are amplified, reaching a vast audience. In this post, we explore how reviews affect the online reputation […]

Why Sentiment Analysis is Key to Effective Reputation Management

It’s no surprise that a business’s review score can affect its success. The most basic understanding is that high scores are good and low scores are bad. Many businesses focus on keeping their star ratings above a certain threshold, which on the surface sounds reasonable. However, blindly following star ratings without understanding why those scores […]

Want to Better Understand the Competitive Landscape? Get Granular

For many enterprise-level businesses, your biggest competition is other multi-location brands. While you can almost be sure that your main competitor will have locations near yours, that isn’t all you have to worry about. Local chains and growing startups can drive business away from your locations just as well as—or even better than—the usual suspects. […]

Reviews and Reputation Management – Keep Your Ear To The Street

The age of the consumer has arrived. The digital evolution has given customers the power to voice their opinions on just about everything and leave reviews in a very public forum. Brands can no longer hide dissatisfaction. The growth of social networks and the Internet has empowered the purchaser and put pressure on companies to […]