And that’s a wrap! December brought the curtain down on another eventful year in local search, and there were no major updates and releases during what is a major holiday season in large parts of the world. Holiday shopping, after all, is all about sticking to what’s tried and true so that no disasters occur […]
The holiday season is here and the pace of change is picking up in local search. Now is the time to catch up with all the news you need to know from one of the fastest moving fields in digital. Let’s get started! New features for Search, Shopping, and Maps Google rarely launches new features […]
We may be heading towards the end of 2022, but the change of pace never lets up in local search. Let’s run through all the updates you need to know before the holiday season arrives! Google releases an algorithm update one day after its spam update concludes Unless your business is particularly affected by the […]
Wouldn’t it be nice if Google Maps gave you an instant flavor of the particular area you’re looking at? The platform, after all, is no longer used for driving directions alone—it’s a fully fledged discovery engine for almost every purpose imaginable. Well, that’s exactly what the search giant has done. At its recent Search On […]
Even during the laziest days of late summer, the world of local search keeps turning. In fact, this August brought more than its fair share of major changes and noticeable updates. Here’s all the helpful content you need to stay ahead of the game. “Helpful content” is Google’s new priority in search Following in the […]
The world of local search rang in the changes this July. Google was particularly active as it bade farewell to a major app, pushed out a few new features, and took steps to counteract a particularly worrying new scam. Here’s all the news you need to know. Say goodbye to the Google My Business app […]
The sun is shining, the birds are singing, and there’s lots to catch up on from the world of local search. These are all the changes, updates, and announcements you need to know. Google releases broad core update Google’s latest core algorithm update on May 25 has started to take effect, though it will not […]
May saw the arrival of many updates in local search. Some are major, others are minor, and at least one of them is set to demonstrate the extraordinary value of user reviews. Here’s all the news you need to know, including: Google makes “virtual kitchens” eligible for Google Business Profiles Google Maps prompts users to […]
In my short, eight-year career in SEO, I have seen many algorithm and search changes that have had an impact on overall rankings and experience within Google. Within the past year or so, Google has made several changes to its search engine results pages (SERPs), but none more interesting or impactful than the introduction of […]
When it comes to running a successful business, reputation is everything. But a good reputation doesn’t build itself. Every customer interaction, positive or negative, in person or online, can shift the needle, so it’s important to keep some best practices in mind for cultivating a reputation you can be proud of. Here are 10 things […]