Tag Archives: Cleveland

The Most Important Takeaways of #CMWorld 2015

It’s been a whirlwind week for content geeks, but having emerged from the orange haze of Content Marketing World 2015, now is the time to reflect on the lessons gleaned at this year’s conference. Those who were present will be more than familiar with the prevalent themes of content saturation, social media noise and t-shirt swag, but […]

Cleveland AMA Recap: Digital Lead Generation Minus the Guesswork

DAC Group held an American Marketing Association (AMA) lunch series session titled “Digital Lead Generation Minus the Guesswork” yesterday at the Doubletree Hotel in Cleveland. DAC’s Vice-President of Client Strategy Nasser Sahlool led the afternoon seminar. Topics discussed included: digital trends, SoLoMo – Social, Local and Mobile channels, methodologies to succeed in a dynamic digital […]