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Today everyone has the internet in their pocket, but the mobile web is at odds with what users do on the web, which is search and browse. Brands should be keeping up with this user behavior, however...
In this post we will cover the importance of location accuracy data, unique local content and first party data management when optimizing the mobile shopping experience. In light of the rapid growth...
The results are in. DAC wins Best Education Online Campaign with Sylvan Learning “Campaigns By Centre”! DAC is proud of the work it does for Sylvan Learning Centres in website...
DAC attended DX3 in Toronto in March and asked some of the smartest digital experts in the country the same 5...
Native Advertising – If You Build It Will They Come? I hope Part I – The Art of Native Advertising has left you with a solid foundation in understanding native advertising. People often say,...
Part one of this two part series will provide a working level understanding of native advertising – what it means, what it looks like and why it improves performance. In part II, we will...
Michael Le Blanc, Senior Vice President of the Retail Council of Canada (RCC), took some time to talk to us about the shifts in consumer behaviour and the impact personalization and advancements in...
Over the last few months there has been a lot of talk in the local SEO industry about the newly released Google My Business API. Speaking as a professional who has been helping businesses manage...
In this week’s roundup, we look at some new technology offerings from both Amazon and Samsung that are making our world look more like The Jetson’s, as well as Facebook opening up its...
In this week’s post, we look at the ongoing legal battle between the FBI and Apple as key tech companies weigh in, Google’s scary-but-awesome image tracking software and take a peek at...
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