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You can ask her anything, she has the answer — or, she will. Siri is Apple’s new voice-controlled personal assistant for the iPhone 4S. Acquired by Apple last year and launched this...

This is part three of a three-part series on SMX (Search Marketing Expo) 2011 at the Javits Center in Manhattan. Read part one here and part two here. The first two days of SMX focused on search...

This is part two of a three part series on SMX (Search Marketing Expo) 2011 at the Javits Center in Manhattan. Read part one here. Have you ever been looking all over for someone only to find out,...

This is part one of a three part series on SMX (Search Marketing Expo) 2011 at the Javits Center in Manhattan. My SMX East 2011 experience opened with a session called “Which Way Google.”...

Tous les acteurs du domaine des médias directionnels sont dorénavant au courant de la fermeture de TMP. Si un tel bouleversement n’est pas souhaitable pour notre industrie, il ne l’est pas...

Norm Hagarty, CEO: By now most of us in the directional media industry have heard about TMP’s unfortunate demise. I don’t believe that this kind of turmoil is ever good. It certainly is not good...

The Pew Research Center published their annual ‘State of the News Media’ study earlier this month. One of the big takeaways was that for the first time ever more people are turning to the...

13:55 – Top ad position may not necessarily convert as well as a lower position 13:59 – Segment data to be able to impact actionable results 14:01 – This is some pretty basic stuff,...

11:08 – People go cross channel and back and forth in how they search as they go through the purchase cycle 11:10 – Leveraging Consumer search journeys -> re-targeting 11:11 –...

9:25 – Most important factors for Quality Score are CTR and history in vertical/geography/account as well as keyword matching. The best way to get a good quality score is to start with a...