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DexOne and SuperMedia to Merge
Friday, August 24, 2012
Lynn Duffy
Coming seemingly on the heels of AT&T’s directory business acquisition by YP Holdings, DexOne and SuperMedia today announced a company merger expected to be complete by the end of 2012.  The...
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“Don’t Be Stupid!”–Words Of Advice From Avinash Kaushik
Thursday, June 21, 2012
DAC
Among the standing room only crowd at the SES conference in Toronto last week, Avinash Kaushik, the Google Marketing Evangelist spoke about the things that annoy users and keep businesses from...
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DAC breakfast with Google in Toronto
Friday, June 15, 2012
DAC
We had the pleasure of hosting a breakfast for prospects on Wednesday, June 13 at The Spoke Club in downtown Toronto with our partners at Google. The breakfast was well attended and featured content...
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Apple vs. Google: The war that everyone is talking about
Wednesday, June 13, 2012
DAC
Apple’s recent launching of its own mapping software, to replace the default Google Maps on iPhone and iPad devices, has been described by industry pundits and observers as the latest...
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Google ThinkPerformance Toronto: Performance Marketing Grows Up
Friday, May 25, 2012
Guest Contributor
Search is the world’s biggest focus group. Speakers kept returning to this one phrase during yesterday’s Google thinkperformance Toronto event. Yes, we love numbers. We are at our core a bunch of...
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Cleveland AMA Recap: Digital Lead Generation Minus the Guesswork
Wednesday, May 16, 2012
DAC
DAC held an American Marketing Association (AMA) lunch series session titled “Digital Lead Generation Minus the Guesswork” yesterday at the Doubletree Hotel in Cleveland. DAC’s...
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SMX Toronto Day Two Recap: Seeing the Path Forward
Friday, April 27, 2012
DAC
This is part two of a two part series on SMX (Search Marketing Expo) 2012 at the Metro Toronto Convention Centre. If the first day of SMX Toronto was all about finding the courage to embark on a...
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SMX Toronto Day One Recap: The Courage to Change
Thursday, April 26, 2012
DAC
This is part one of a two part series on SMX (Search Marketing Expo) 2012 at the Metro Toronto Convention Centre. SMX Toronto started out with a somewhat morbid analogy. Keynote speaker Gord...
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Google Plays Match Breaker with Adwords: More Options for Marketers or More Dough for Google?
Monday, April 23, 2012
DAC
Google quietly made some pretty big changes to its long-standing keyword matching options within Google Adwords earlier this week, altering the way its exact and phrase match types will trigger...
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CMA Seminar Recap: Lead Generation Minus the Guesswork
Monday, April 16, 2012
DAC
DAC held a one-day Canadian Marketing Association (CMA) seminar titled “Lead Generation Minus the Guesswork” last week at The Advocates‘ Society in downtown Toronto. Presenters from DAC...
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