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I had my second child back in February, and constantly marvel at how my parenting perspective has changed in the years since my first baby was born.  New parent jitters have been replaced with a...

A quirky little news item today caught my eye: A newly-announced Twitter app called LivesOn will allow people to keep tweeting after they die. It promises to scan the content of your Twitter feed,...

My social media feeds are full of people looking for things. This morning, a friend of mine who is a parent of young toddlers posted a desperate plea on Facebook for a recommendation for a maid...

Even before Facebook’s IPO stumbled its way onto the scene, pundits have been making a bit of a sport out of predicting the social behemoth’s demise. The general themes center around why...

The announcement by Big 3 automaker General Motors that they will no longer be advertising on Facebook is probably leading a few companies to question their media strategy. Should they be questioning...

I am going to start by assuming that social media is already a key part of your marketing strategy (if it’s not, please watch the video below, and take a giant leap into the present). Now, for...