Sandra joined DAC Group in the summer of 2008 as the Regional VP/GM for the Vancouver and Calgary locations. Sandra brings a wealth of on-line and off-line experience in lead generation for the recruitment communications marketplace gained from 13 years as the western Branch Manager then VP/GM with the parent company of Monster.com/Monster.ca. Engaged in Internet and print communication solutions since 1995, her client base has included private and public sector accounts such as WorkSafeBC, Motorola, and the Provincial Health Services Authority (BC Children’s Hospital and BC Women’s Hospital), to name just a few.
A total commitment to client service, strategic planning, and the tactical execution of on-line and print solutions contributes to Sandra’s ability to understand and add value to DAC Group’s western client base. She also brings digital SEO/SEM campaign expertise complemented by a best-practice approach to traditional print usage designed to create a synergistic lead generation program that is results-driven and measurable.
A former Registered Nurse, Sandra also holds a BA in Business Management. She and her husband Alex are working to renovate their rustic cabin in Point Roberts just across the U.S. border. With limited experience as a ‘handy-man’, Sandra estimates that this could be a long-term project!
